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題名:技術多角化對創新績效影響之研究-以美國製藥業為例
作者:張克群
作者(外文):Ke-Chiun Chang
校院名稱:雲林科技大學
系所名稱:企業管理博士班
指導教授:耿筠
陳宥杉
學位類別:博士
出版日期:2010
主題關鍵詞:技術多角化技術競爭力創新績效Technological diversificationInnovation performanceTechnological competence
原始連結:連回原系統網址new window
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技術多角化是幫助企業創新取得競爭優勢的一項利器。因此,企業從事技術多角化時,將投入大量資源於研發活動上用以擴大企業的技術領域,且透過相關和非相關技術的交叉融合效果下來獲得綜效;或是降低風險;增加技術機會;產生範疇經濟或規模經濟效果;將使得企業較具備策略上的彈性以適應快速變動的產業環境。
反之,當企業技術活動延伸至異質性較高的技術領域時,則管理諸多不同領域的成本亦會提高。且高度分散的技術能力通常會伴隨著許多管理上的限制,使得交易成本增加。
因此,本研究探討技術多角化與技術競爭力對美國製藥產業創新績效的影響,研究樣本共116家公司、研究期間為從1996年至2007年。實證結果顯示技術多角化與創新績效呈現倒U曲線的非線性關係;非相關技術多角化與創新績效呈現倒U曲線的非線性關係;相關技術多角化與創新績效呈正向關係;企業進行相關技術多角化的創新績效優於非相關技術多角化的創新績效;企業的技術競爭力與創新績效呈正向關係。
Technological diversification helps companies to have their competitive advantages in the market. Technology diversification will invest many resources in research and development activities to expand the scope of technology. Through related and non related technology, the company can have synergy or reduce the risk. Thus, a cross-fertilize synergy has create economy of scale and economy of scope to the company which helps the company has more flexibility to cope with the environment strategically.
On contrary, company extended its technology activities to heterogeneous fields; it may lead the company to increase the cost due to management in different fields. Company dedicates itself into non-related technological diversification, it is facing the higher learning cost, and it does not meet the advantages in economy of scale. In the meanwhile, the transaction cost increasing gradually.
The central question is whether technological diversification and technological competence is rewarding for firms’ innovation performance, and whether related technological diversification or unrelated technological diversification is most rewarding for corporate innovation performance. This study showed the result of technological diversification and has an inverted U-shaped relationship with corporate innovation performance. Besides, the inverse U-shaped relationship between unrelated technological diversification and corporate innovation performance. The results indicated that technological competence had a positive effect on corporate innovation performance.
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