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題名:世界休閒之都--澳門媒體形象中非博彩元素符號研究
書刊名:澳門研究
作者:吳玫趙瑩
作者(外文):Wu, MeiZhao, Ying
出版日期:2018
卷期:2018:2=89
頁次:頁19-40+161
主題關鍵詞:城市品牌媒體類型符號融合理論幻想主題分析澳門City brandingMedia typesSymbolic convergence theoryFantasy theme analysisMacau
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(0) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:0
  • 共同引用共同引用:3
  • 點閱點閱:1
期刊論文
1.Bormann, E. G.、Cragan, J. F.、Shields, D. C.(2003)。Defending symbolic convergence theory from an imaginary Gunn。Quarterly Journal of Speech,89(4),366-372。  new window
2.Cragan, J. F.(1975)。Rhetorical strategy: A dramatistic interpretation and application。Central States Speech Journal,26(1),4-11。  new window
3.Hankinson, G.(2012)。The measurement of brand orientation, its performance impact, and the role of leadership in the context of destination branding: An exploratory study。Journal of Marketing Management,28(7/8),974-999。  new window
4.覃成林(2009)。基於產業和文化資源優勢的澳門城市形象定位研究。城市發展研究,2009(10),123-126。  延伸查詢new window
5.De Chernatony, L.(1999)。Brand management through narrowing the gap between brand identity and brand reputation。Journal of Marketing Management,15(1-3),157-179。  new window
6.Tieben, Hendrik(2009)。Urban Image Construction in Macau in the First Decade after the 'Handover', 1999-2008。Journal of Current Chinese Affairs: China Aktuell,38(1),49-72。  new window
7.Bormann, E. G.(1985)。Symbolic Convergence Theory: A Communication Formulation。Journal of Communication,35(4),128-138。  new window
8.楊洸、陳懷林(20051000)。多元資訊環境中之受眾如何建構城市形象--從珠海看澳門。新聞學研究,85,31-70。new window  延伸查詢new window
9.Kasapi, I.、Cela, A.(2017)。Destination Branding: A Review of the City Branding Literature。Mediterranean Journal of Social Sciences,8(4),129-142。  new window
10.Kerr, G.、Johnson, S.(2005)。A Review of a Brand Management Strategy for a Small Town: Lessons learnt!。Place Branding and Public Diplomacy,1(4),373-387。  new window
11.Parkerson, B.、Saunders, J.(2004)。City Branding: Can Goods and Services Branding Models be Used to Brand Cities?。Place Branding and Public Diplomacy,1(3),242-264。  new window
12.Hankinson, G.(2004)。Relational Network Brands: Towards a Conceptual Model of Place Brands。Journal of Vacation Marketing,10(2),109-121。  new window
13.Cheng, L. K. P.、Taylor, J.(2007)。Branding of Former Soviet Cities: The Case of Almaty。The ICFAI University Journal of Brand Management,4(4),7-13。  new window
14.De Carlo, M.、Canali, S.、Pritchard, A.、Morgan, N.(2009)。Moving Milan towards Expo 2015: Designing Culture into a City Brand。Journal of Place Management and Development,2(1),8-22。  new window
15.李光鬥(2006)。提升城市品牌競爭力。標準生活,2006(6),43-45。  延伸查詢new window
16.張焱、張銳(2007)。城市品牌理論研究綜述。商業研究,2007(11)。  延伸查詢new window
17.梁洪波(2007)。第四屆東亞運動會對澳門城市發展的影響。體育學刊,2007(1),36-39。  延伸查詢new window
18.Ruan, J.、Feng, B.(2009)。Macao City Image Analysis。SAR Economy,5(2),19-21。  new window
19.李嘉揚、劉志梅(2011)。基於橫琴島開發下的澳門城市形象定位探討。中國城巿經濟,2011(14),7-8。  延伸查詢new window
20.Baetzgen, A.、Tropp, J.(2015)。How Can Brand-Owned Media Be Managed? Exploring the Managerial Success Factors of the New Interrelation Between Brands and Media。The International Journal On Media Management,17(3),135-155。  new window
21.Bormann, E. G.、Cragan, J. F.、Shields, D. C.(1994)。In Defense of Symbolic Convergence Theory: A Look at the Theory and Its Criticism after Two Decades。Communication Theory,4(4),259-294。  new window
22.Alemán, M. W.(2005)。Embracing and Resisting Romantic Fantasies as the Rhetorical Vision on a Senior Net Discussion Board。Journal of Communication,55(1),5-21。  new window
23.Cai, Liping A.(2002)。Cooperative branding for rural destinations。Annals of Tourism Research,29(3),720-742。  new window
24.Stephen, Andrew T.、Galak, Jeff(2012)。The Effects of Traditional and Social Earned Media on Sales: A Study of a Microlending Marketplace。Journal of Marketing Research,49(5),624-639。  new window
25.Bormann, Ernest G.(1972)。Fantasy and rhetorical vision: The rhetorical criticism of social reality。Quarterly Journal of Speech,58(4),396-407。  new window
26.Kavaratzis, M.、Ashworth, G. J.(2006)。City branding: An effective assertion of identity or a transitory marketing trick?。Place Branding,2(3),183-194。  new window
圖書
1.Govers, R.、Go, F.(2009)。Place Branding。London:Palgrave Macmillan。  new window
2.Larzarsfeld, P. F.、Berelson, B.、Gaudet, H.(1994)。The People's Choice: How the Voter Makes up His Mind in A Presidential Campaign。New York:Columbia University Press。  new window
3.Bormann, E. G.(2000)。The Force of Fantasy: Restoring the American Dream。Carbondale, IL:SIU Press。  new window
4.趙善軒(2010)。中西大不同。香港:匯智出版有限公司。  延伸查詢new window
其他
1.國家發展和改革委員會(2008)。珠江三角洲地區改革發展規劃綱要(2008-2020年),http://www.cuhk.edu.hk/oalc/doc/RiverPearl.pdf。  延伸查詢new window
2.Burcher, N.(2012)。Facebook Usage Statistics by Country Dec 2008-Dec 2011,www.nickburcher.com/2012/01/facebook-usage-statistics-by-country.html。  new window
3.Odden, Lee。Paid, Earned, Owned and Shared Media: What's Your Online Marketing Media Mix?,http://www.toprankblog.com/2011/07/online-marketing-media-mix。  new window
圖書論文
1.Vaughan, D.(2009)。Symbolic Convergence Theory。Encyclopedia of Communication Theory。Thousand Oaks, CA:SAGE。  new window
2.Foss, S. K.(2004)。Framing the Study of Visual Rhetoric: Toward a Transformation of Rhetorical Theory。Defining Visual Rhetorics。New York:Routledge。  new window
 
 
 
 
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