男女有別乎?--情感與新聞解讀__臺灣人文及社會科學引文索引資料庫

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題名：	男女有別乎?--情感與新聞解讀
書刊名：	新聞學研究
作者：	徐美苓
出版日期：	1995
卷期：	51
頁次：	頁57-85
主題關鍵詞：	情感；新聞解讀
原始連結：	連回原系統網址
相關次數：	被引用次數:期刊(2) 博士論文(1) 專書(0) 專書論文(0) 排除自我引用:2 共同引用:0 點閱:32

　　　　　本研究分析閱聽人在接受媒體不同訊息時所產生的情感狀態交互作用，以及性別與新聞議題顯著性對上述情態變化的影響。本研究採三因子實驗設計。獨變項為情態（正面：負面）、性別（男：女）與議題（高顯著：低顯者）。參與實驗的受試者為美國密西根大學206名學生。受試者先被隨機分派至正面或負面情態組，閱讀一組能引發期待中情態的新聞，再閱讀一則略負面的高顯著性或低顯者性新聞。根據研究結果，閱聽人原始的情感狀態會影響到後續的媒體訊息情感反應，此情態交互作用應驗了情感的對立過程儘用，故分派至負面情態的受試者當再接觸到負面屬性的議題新聞時，由於情感強度的削弱，其後測的情感強度會低於先分派至正面情態組者。上述的情感交互作用以女性反應得較為強烈。新聞的議題顯著性對閱聽人則未造成強度不同的情感反應。

以文找文

　　　　　This study aims to analyze how individuals' affective reactions to various news stories interact with each other, and how sex differences and salience of the news stories play the role in influencing such interactions. The study employs a 2 × 2 × 2 experimental design. The independent variables are affective state (positive vs. negative), sex (male vs. female) and issue salience of the news story (high vs. low). Two hundred and six undergraduate students of the University of Michigan participate in the experiment. Subjects are randomly assigned to the positive or negative affect condition, as well as to the news story of high or low salience. The experimental results show that subjects' affective reactions to the affect-laden news stories wil influence how they react to the subsequent issue stories affectively. Subjects assigned to the negative affect condition do not feel as negative as those to the positive affect condition, when both of them continue to read the issue story with a slightly negative tone. The interaction between the preceding and the subsequent affective reactions reveals a function of the opponent process of affect, and the effect is more manifest in the female students than in their male counterparts. Issue salience of the news story, however, does not have a significant effect on subjects' affective reactions.

以文找文

期刊論文
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會議論文
1.	Clark, M. S.(1982)。A role for arousal in the link between feeling states, judgments, and behavior。The 17th annual carnegie symposium on cognition。Hillsdale, NJ：Erlbaum。263-289。
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學位論文
1.	Demos, V.(1975)。Children's understanding of affect terms(博士論文)。Harvard University，Cambridge。
2.	Lutz, C.(1980)。Emotion words and emotional development on Ifaluk Atoll(博士論文)。Harvard University，Cambridge。

圖書
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單篇論文
1.	Masters, J.(1981)。Adults' emotional states and the recognition of emotion in young children，Nashville Tennessee：Vanderbelt University。

圖書論文
1.	Batson, C. D.、Shaw, L. L.、Oleson, K. C.(1992)。Differentiating affect, mood, and emotion: Toward functionally based conceptual distinctions。Emotion。Newbury Park, CA：Sage。
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