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題名:應用人工智慧類神經網路於學校經營與學生滿意度之研究
作者:陳品璋
作者(外文):CHEN, PIN-CHANG
校院名稱:中華大學
系所名稱:科技管理博士學位學程
指導教授:劉光泰
魏秋建
學位類別:博士
出版日期:2020
主題關鍵詞:學校經營學生滿意度人工智慧類神經網路情境模擬school managementstudent satisfactionartificial intelligenceneural networkscenario simulation
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本論文針對台灣大專院校的學校經營與學生滿意度進行研究,研究對象以台灣南部某大專院校100名大學部學生為樣本,應用人工智慧類神經網路做為研究方法,使用Alyuda NeuroIntelligence應用軟體進行資料處理並建立預測模型。本論文同時藉由人工智慧類神經網路預測模型進行情境模擬,經由增減調整各項學校經營影響因素的數值,模擬分析當學校經營之各項影響因素改進或退步時,對於學生滿意度數值之增減變化情形,再將模擬結果分析整理並計算歸納出影響學校經營與學生滿意度之關聯度排序,藉此進一步瞭解調整各項學校經營影響因素對於學生滿意度之影響程度。
根據研究結果顯示,在影響學校經營與學生滿意度之影響因素中,校園環境設施與教學設備資源(facility)、課程規劃與課程內容(curriculum)及保障就業(employment)是該校學生最為重視之學校經營影響因素,若這些影響因素無法滿足學生需求時,學生滿意度將會降低最多;反之,若能針對學生需求有效改善這些影響因素,將能有效提升學生滿意度。
另外,從研究結果中發現,該校目前學校經營方面做得最好的依序為獎學金(scholarship)、國際交流(oversea)及企業掛名捐資辦學(sponsor),改善這些影響因素對於提升學生滿意度並無太大差異,意即這些學校經營影響因素是目前該校學生較為滿意之項目。其中關於獎學金(scholarship)及企業掛名捐資辦學(sponsor)這兩個影響因素,目前該校學生尚且滿意,但是當這兩個影響因素退步時,將會發生學生滿意度有較大的降低落差。
期望藉由本論文之研究,能夠幫助其他學校經營者及後續研究者,瞭解該校成功轉型的學校經營模式及辦學經驗,更期望該校成功轉型的實例能夠幫助更多面臨退場危機的學校及科系解決問題,成為後續其他學校及科系改善辦學經營的參考依據。
This study focuses on school management and student satisfaction of colleges and universities in Taiwan. The target of this study is a college located in southern Taiwan which collected 100 questionnaires from the undergraduate students as research samples. It adopts Artificial Neural Network as research method and uses Alyuda NeuroIntelligence software for data processing and forecasting model development. By using the forecasting model of Artificial Neural Network, this study applies scenario simulation by adjusting the influencing factors of school management in order to observe the differences of student satisfaction. The ranking of influencing factors of school management which affects student satisfaction is provided after data analysis and induction calculation according to the results of scenario simulation.
According to the research results, the influencing factors of facility, curriculum and employment are the most important factors among school management in the target school. If the target school is unable to satisfy students with these influencing factors of school management, the student satisfaction will be decreased dramatically. In other words, if the target school can improve these influencing factors of school management, the student satisfaction will be increased effectively.
In addition, the findings of this study show that students in the target school are satisfied with the influencing factors of school management including scholarship, oversea and sponsor. It shows almost no difference between student satisfaction when the target school improves these influencing factors of school management. It means that students are satisfied with these school management in the target school currently. In regard to the influencing factors of school management of scholarship and sponsor, students are satisfied currently but their satisfaction will be decreased dramatically when these two factors become progressively worse.
This study tries to help other school managers and researchers better understand the school management of the target school according to the findings of this study. It is expected that the successful transformation experience of the target school is able to provide useful guidelines for colleges and universities which have bad managerial performance or student recruitment problems. This study is intended to become an important reference for other schools to improve the quality of school management in the future.
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