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題名:消費者對電子佈告欄所流傳產品瑕疵謠言之態度
書刊名:廣告學研究
作者:汪志堅 引用關係賴明政
作者(外文):Wang, Chih-chienLai, Ming-cheng
出版日期:2001
卷期:16
頁次:頁31-54
主題關鍵詞:謠言電子佈告欄訊息來源可信度人際傳播大眾傳播RumorsBBSSource credibilityPerson-to-Person communicationMass media communication
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(5) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:3
  • 共同引用共同引用:0
  • 點閱點閱:44
Other
1.Mowen, J. C.(1990)。Consumer behavior。  new window
期刊論文
1.Rice, R. E.、Love, G.(1987)。Electronic emotion: Socioemotional content in a computer-mediated network。Communication Research,14,85-108。  new window
2.Garramone, G. M.、Harris, A. C.、Anderson, R.(1986)。Uses of Political Computer Bulletin Boards。Journal of Broadcasting and Electronic Media,30(3),325-339。  new window
3.Rafaeli, S.(1988)。Interactivity: From new media to communication。Sage Annual Review of Communication Research: Advancing Communication Science,16,110-134。  new window
4.Ogan, C.(1993)。Listserver Communication During the Gulf War: What Kind of Medium is the Electronic Bulletin Broad。Journal of Broadcasting and Electronic Media,37(2),177-196。  new window
5.Walther, Joseph B.(1992)。Interpersonal effects in computer-mediated interaction: a relational perspective。Communication Research,19(1),52-90。  new window
6.Richins, Marsha L.(1983)。Negative Word-of-Mouth by Dissatisfied Consumers: A Pilot Study。Journal of Marketing,47(1),68-78。  new window
學位論文
1.蔡珮(1995)。電子佈告欄使用行為與社會臨場感研究:以台大計中BBS站為例(碩士論文)。國立交通大學,新竹市。  延伸查詢new window
圖書
1.Williams, Terrell G.(1982)。Consumer Behavior: Fundamentals and Strategies。West Publishing Co.。  new window
其他
1.陳俊雄(20001126)。網路謠言e派荒謬劇。  延伸查詢new window
2.方文昌、汪志堅(2000)。使用者對電子佈告欄訊息來源可靠度之知覺。  延伸查詢new window
3.宋如瑜、高大威(1997)。另類溝通:BBS 校園次文化。  延伸查詢new window
4.張紳震(2000)。虛擬空間的恩怨情仇--台灣 BBS 的糾紛型態與管理機制初探研究。  延伸查詢new window
5.黃彗櫻(1997)。從TANet BBS 發展脈絡探討跨出虛擬空間的異議BBS。  延伸查詢new window
6.黃錦祥、梁維國(2000)。網路新聞媒體可信度之構面與評價。  延伸查詢new window
7.楊忠川、成忠一(1999)。網際網路中非正式經濟活動之初探:以TANet BBS站中電腦設備二手市場為例。  延伸查詢new window
8.Bayus, B. L.(1985)。Word of Mouth: The Indirect Effects on Marketing Efforts。  new window
9.Dsilva, M. U.(1999)。Individual Difference and Choice of Information Source: Sensation Seeking in Drug Abuse Prevention。  new window
10.Gunther, A., Y.(1992)。Biased Press or Biased Public: Attitudes to Media Coverage of Social Groups。  new window
11.Gunther, A., Y. H. Hong and L Rodriguez(1994)。Balancing Trust in Media and Trust in Government During Political Change in Taiwan。  new window
12.Kapferer, J.-N.(1992)。Rumeurs。  new window
13.Kim, J. and A. M. Rubin(1997)。The Value Influence of Audience Activity on Media Effects。  new window
14.Law S.(1999)。When does Source Credibility Expert it’s Influence on Beliefs: At Encoding or at Retrieval?。  new window
15.Menon, G., R. D. Jewell and H. R. Unnava(1999)。When a Company does not Respond to Negative Publicity: Cognitive Elaboration vs. Negative Affect Perspective。  new window
16.Menzies, H.(1999)。Digital Networks: The Medium of Globalization and the Message。  new window
17.Randolph, G. B.(1998)。Effect of Hypermedia and Graphics on Recall and Retention in on Line Publishm。  new window
18.Robinson, M. J. and A. Kohut(1988)。Believability and the Press。  new window
19.Schiffman, L. G. and L. L. Kanuk(1991)。Consumer Behavior。  new window
20.Sproull, L. and S. Kiesler(1991)。Computers, Network, and Work。  new window
21.Stiff, J. B.(1994)。Persuasive Communication。  new window
22.Tybout, Alice M., Bobby J. Calder and Brian Sternthal(1981)。Using Information Processing Theory to Design Marketing Strategies。  new window
23.Wang, Chih-Chien and Wenchang Fang(199908)。Is Computer Network Retailing Trustworthy? A Survey of College Students’ Perceptions in Taiwan。  new window
24.Wright, K. B.(1999)。Computer-Mediated Support Groups: An Examination of Relationships among Social Support, Perceived Stress, and Coping Strategies。  new window
25.Zaltman, G. and M. Wallendorf(1983)。Consumer Behavior: Basic Finding and Management Implication。  new window
 
 
 
 
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