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題名:臺灣運動產業運動行銷管理人才專業能力之研究
書刊名:臺灣體育運動管理學報
作者:徐揚
作者(外文):Hsu, Yang
出版日期:2002
卷期:1
頁次:頁161-183
主題關鍵詞:運動產業運動行銷管理專業能力Sport industrySport marketing managementProfessional competency
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(2) 博士論文(1) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:1
  • 共同引用共同引用:0
  • 點閱點閱:20
期刊論文
1.Hatfield, B. D.、Wrenn, J. P.、Bretting, M. M.(1987)。Comparison of job responsibilities of intercollegiate athletic directors and professional sport general managers。Journal of Sport Management,1(2),129-145。  new window
2.黃政傑(1982)。能力本位教育簡介。教育資料文摘。  延伸查詢new window
3.Yiannakis, A.(1991)。Training the sport marketer: A social science perspective。Journal of Sport Behavior,14(1),61-68。  new window
4.Parks, J. B.、Quain, R. J.(1986)。Curriculum perspectives。Journal of Physical Education, Recreation, and Dance,57(4),22-26。  new window
5.NASPE-NASSM Joint Task Force on Sport Management Curriculum and Accreditation(1993)。Standard for curriculum and voluntary accreditation of sport management education programs。Journal of Sport Management,7,159-170。  new window
6.Hyland, T.(1994)。Experiential learning, competence and critical practice in higher education。Studies in Higher Education,19(3),327-340。  new window
7.Diboll, D.(1997)。Sports Marketing: A Key Element in our Financial Future。Athletics Administration,1997(Feb.),9-11。  new window
8.Cuskelly, G.、Auld, C. J.(1991)。Perceived importance of selected job responsibilities of sport and recreation managers: An Australian perspective。Journal of Sport Management,5(1),34-46。  new window
9.程紹同(19930900)。談美國體育運動管理之發展過程。國民體育季刊,22(3)=98,100-103。  延伸查詢new window
10.Smolianov, P.、Shilbury, D.(1996)。An investigation of sport marketing competencies。Sport Marketing Quarterly,5(4),27-36。  new window
11.Slack, T.(1996)。From the locker room to the board room: Changing the domain of sport management。Journal of Sport Management,10(1),97-105。  new window
12.Quain, R. J.、Parks, J. B.(1986)。Sport management survey: Employment perspectives。Journal of Physical Education, Recreation and Dance,57(4),18-21。  new window
13.Koontz, H.(1961)。The management theory jungle。Journal of the Academy of management,4(3),174-188。  new window
14.Hager, P.、Gonczi, A.(1996)。What is competence?。Medical Teacher,18(1),15-18。  new window
15.Meek, Aifie(1997)。An estimate of the size and supported economic activity of the sports industry in the United States。Sport Marketing Quarterly,6(4),15-21。  new window
學位論文
1.Chen, H. Y.(1993)。Comparison of academic background and competencies of commercial sports managers in Taiwan: A basis for curriculum development in sport management(博士論文)。University of Northern Colorado,Colorado。  new window
2.Cheng, C. F.(1993)。Competency assessment in sport management for the Republic of China(博士論文)。University of Northern Colorado,Colorado。  new window
3.Hwang, J. J.(1992)。Developing a model curriculum in sports administration for Taiwan, Republic of China(博士論文)。University of New Mexico,Albuqerque。  new window
4.Bretting, M.(1983)。A sports management personnel competency inventory model(博士論文)。University of Maryland。  new window
5.林炳承(1997)。台灣地區企業管理人員之管理才能研究(碩士論文)。國立高雄師範大學。  延伸查詢new window
圖書
1.McCarthy, E. J.、Perreault, W. D.(1993)。Basic marketing: A global-managerial approach。Boston:Irwin。  new window
2.Ivancevich, J. M.、Donnelly, James H.、Gibson, J. L.(1989)。Management: Principles and Function。Boston MA:Richard D. Irwin, Inc.。  new window
3.Mullin, B. J.、Hardy, S.、Sutton, W. A.(1993)。Sport marketing。Champaign, IL:Human Kinetic。  new window
4.Moulton, H. W.(1993)。Executive development: preparing for the 21 century。New York, NY:Oxford University Press。  new window
5.Graham, S.、Goldblatt, J. J.、Delpy, L.(1995)。The ultimate guide to sport event management and marketing。Chicago, IL:Richard D. Irwin, Inc.。  new window
6.Griffin, R. W.(1996)。Management。Houghton Mifflin Company。  new window
7.Pitts, B. G.、Stotlar, D. K.(1996)。Fundamentals of Sport Marketing。Morgantown, WV:Fitness Information Technology, Inc.。  new window
8.Chisholm, Margaret E.、Ely, Donald P.(1976)。Media Personnel in Education: a competency approach。Englewood Cliffs, New Jersery:Prentice-Hall。  new window
9.黃英忠(1991)。現代管理學。台北:華泰書局。  延伸查詢new window
10.高俊雄(2000)。運動服務管理:理論與實務。志軒。  延伸查詢new window
11.Porter, Michael E.(1985)。Competitive Advantage: Creating and Sustaining Superior Performance。New York, NY:Free Press。  new window
12.Mintzberg, Henry(1973)。The Nature of Managerial Work。Harper & Row。  new window
13.Kotler, Philip(1994)。Marketing Management: Analysis, Planning, Implementation, and Control。Prentice-Hall, Inc.。  new window
圖書論文
1.Callecod, R. L.、Stotlar, D. K.(1990)。Sport marketing。Sport & Fitness Management: Career Strategies and Proffessional Content。Campaign, IL:Human Kinetics Books。  new window
 
 
 
 
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