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題名：臺灣高科技企業產品創新績效影響因素之研究--競食效應中介效果之驗證
書刊名：經營管理論叢
作者：莊立民／范惟翔 引用關係／石雯侃
作者(外文)：Chuang, Li-ming／Fan, Wei-shang／Shih, Wen-kan
出版日期：2005
卷期：特刊
頁次：頁21-41
主題關鍵詞：產品創新程度；產品創新績效；競食；產品生命週期；Product innovation；Product innovation performance；Cannibalize；PLC
原始連結：連回原系統網址new window
相關次數：
  • 被引用次數被引用次數:期刊(1) 博士論文(1) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:1
  • 共同引用共同引用:24
  • 點閱點閱:36
為何有些企業在導入創新性產品時能較為成功?許多學者遵循Schumpeter(1942)的研究，認為公司規模是產品創新的重要預測變數，本文從不同角度思考提供了另一個產品創新的重要預測變數，即公司在投資時接受競食效果之傾向，並提出促進接受競食效果傾向之三個組織因素，透過五類高科技公司的調查，試圖驗證競食效果傾向對產品創新係較組織規模更具有預測力的因素，此結果將使得我們重新思考公司規模、競食效果及組織綜效間的關係。此外，本研究亦探討產品創新程度與產品創新績效間的關係，最後，我們驗證競食效應與產品生命週期的中介效果。
期刊論文
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6.Chandy, R. K.、Tellis, G. J.(2000)。The Incumbent’s Curse? Incumbency, Size, and Radical Product Innovation。Journal of Marketing，64，1-17。  new window
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12.Ettlie, J.、Rubenstein, A.(198706)。Firm Size and Product Innovation。Journal of Product Innovation Management，4，89-108。  new window
13.Gallouj, F.、Weinstein, O.(1997)。Innovation in Services。Research Policy，26(4/5)，537-556。  new window
14.Gatignon, H.、Xuereb, Jean-Marc(1997)。Strategic Orientation of the Firm and New Product Performance。Journal of Marketing Research，34，77-90。  new window
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16.Gilbert, J. T.(199507)。Profiting from Innovation: Inventors and Dopters。Industrial Management，37(4)，28-32。  new window
17.Gomes, J. F. S.、Weerd-Nederhof, P. C.、Pearson, A. W.、Cunha, M. P.(2003)。Is more always better? An exploration of the differential effects of functional integration on performance in new product development。Technovation，23，185-191。  new window
18.Henderson, R. M.(1993)。Underinvestment and Incompetence as Responses to Radical Innovation: Evidence from the Photolithographic Alignment Equipment Industry。Rand Journal of Economics，24，248-270。  new window
19.Jenkins, S.、Forbes, S.、Durrani, T. S.、Banerjee, S. K.(1997)。Managing the Product Management13(4)，359-379。  new window
20.Kleinschmidt, Elko J.、Cooper, R. G.(1991)。The Impact of Product Innovativeness on Performance。Journal of Product Innovation Management，8(4)，240-251。  new window
21.Kotler, P.(1978)。Marketing Management。  new window
22.Larson, E. W.、Gobeli, D. H.(1988)。Organizing for Product Development Projects。Journal of Product Innovation Management，5，180-190。  new window
23.Pheodore, J.、Levitt, T.(1966)。Innovation Orientation。Harvard Business Review，1966(Sep./Oct.)。  new window
24.Mahajan, V.、Yoram, W.(199206)。New Product Models: Practice, Shortcomings and Desired Improvements。Journal of Product Innovation Management，9，128-139。  new window
25.Mitchell, W.、Singh, K.(199305)。Death of the Lethargic Effects of Expansion into New Technical Subfields on Performance in a Firm’s Base Business。Organizational Science，4，152-180。  new window
26.Moorman, C.、Anne, S. M.(199702)。The Impact of Organizational Memory on New Product Performance and Creativity。Journal of Marketing Research，34，91-107。  new window
27.Ozer, M.(2004)。The Role of the Internet in New Product Performance: A Conceptual Investigation。Industrial Marketing Management，33，355-369。  new window
28.Rochford, Linda(1991)。Generating and screening new products ideas。Industrial Marketing Management，20(4)，67-84。  new window
29.Rochford L.、Rudelius, W.(1997)。New Product Development Process。Industrial Marketing Management，26(1)，67-84。  new window
30.Scherer, F. M.(1992009)。Schumpeter and Plausible Capitalism。Journal of Economic Literature，30，1416-1433。  new window
31.Song, Parry、Mark, E.(1996)。What Separates Japanese New Product Winners from Losers。Journal of Product Innovation Management，13，422-439。  new window
32.Souder, W. E.(1988)。Management Relations between R&D and Marketing in New Product Development Project。Journal of Product Innovation Management，5，6-19。  new window
33.Spanos, Y. E.、Lioukas,S.(2001)。An Examination into the Causal Logic of Rent Generation: Contrasting Poter’s Competitive Strategy Framework and the Resource Based Perspective。Strategic Management Journal，22(3)，907-934。  new window
34.Veryzer, R. W. Jr.(1998)。Discontinuous Innovation and New Product Development Process。Journal of Product Innovation management，15(4)，304-321。  new window
35.Wind, J.、Vijay, M.(199702)。Issues and Opportunities in New Product Development: An Introduction to the Special Issue。Journal of Marketing Research，34，1-12。  new window
36.Gupta, A. K.(1987)。SBU Strategies, Corporate-SBU Relations, and SBU Effectiveness in Strategy Implementation。The Academy of Management Journal，30(3)，477-500。  new window
37.Song, X. Michael、Parry, Mark E.(1997)。The determinants of Japanese new product successes。Journal of Marketing Research，34(1)，64-76。  new window
38.Hopkins, D. S.(1981)。New product winners and lossers。Research Management，24，12-17。  new window
39.Pavitt, K.(1990)。What We Know About the Strategic Management of Technology。California Management Review，32(3)，81-99。  new window
40.Moorman, C.(1995)。Organizational Market Information Processes: Cultural Antecedents and New Product Performance。Journal of Marketing Research，32，318-335。  new window
41.Atuahene-Gima, Kwaku(1995)。An Exploratory Analysis of the Impact of Market Orientation on New Product Performance: A Contingency Approach。Journal of Product Innovation Management，12(4)，275-293。  new window
42.Tushman, Michael L.、Nadler, D.(1986)。Organizing for Innovation。California Management Review，28(3)，74-92。  new window
43.Ali, A.(1994)。Pioneering Versus Incremental Innovation: Review and Research Propositions。Journal of Product Innovation Management，11，46-56。  new window
44.Copulsky, W.(197610)。Cannibalism in the Marketplace。Journal of Marketing，40，103-105。  new window
45.Kerin, R. A.、Harvey, M. G.、Rothe, J. T.(1978)。Cannibalism and New Product Development。Business Horizons，21(5)，25-31。  new window
46.Mason, C. H.、Milne, G. R.(1994)。An Approach for Identifying Cannibalization within Product Line Extensions and Multi Brand Strategies。Journal of Business Research，31(2)，163-170。  new window
47.Ettlie, J. E.、Bridges, W. P.、O'Keefe, R. D.(1984)。Organization Strategy and Structural Differences for Radical versus Incremental Innovation。Management Science，30(6)，682-695。  new window
48.Yoon, E.、Lilien, G. L.(1985)。New Industrial Product Performance: the Effects of Market, Characteristics and Strategy。Journal of Product Innovation Management，2(3)，134-144。  new window
49.Roy, R.、Riedel, J. C.(1997)。Design and Innovation in Successful Product Competition。Technovation，17(10)，537-548。  new window
50.Cooper, R. G.、Kleinschmidt, E. J.(19870800)。Success factors in product innovation。Industrial Marketing Management，16(3)，215-223。  new window
51.Griffin, Abbie、Page, Albert L.(1993)。An interim report on measuring product development success and failure。Journal of Product Innovation Management，10(4)，291-308。  new window
52.Cooper, R. G.(1984)。The Strategy-Performance Link in Product Innovation。R&D Management，14(4)，247-259。  new window
53.Huang, X.、Soutar, G. N.、Brown, A.(2004)。Measuring New Product Success: An Empirical Investigation of Australian SMEs。Industrial Marketing Management，33(2)，117-123。  new window
54.Chandy, Rajesh K.、Tellis, Gerard J.(1998)。Organizing for Radical Product Innovation: The Overlooked Role of Willingness to Cannibalize。Journal of Marketing Research，35(4)，474-487。  new window
55.Kohli, Ajay K.、Jaworski, Bernard J.、Kumar, Ajith(1993)。MARKOR: A Measure of Market Orientation。Journal of Marketing Research，30(4)，467-477。  new window
56.Anderson, Erin、Weitz, Barton(1992)。The use of pledges to build and sustain commitment in distribution channels。Journal of Marketing Research，29(1)，18-34。  new window
57.Levitt, Theodore(1965)。Exploit the Product Life Cycle。Harvard Business Review，43(6)，81-94。  new window
58.Tushman, Michael L.、Anderson, Philip(1986)。Technological Discontinuities and Organizational Environments。Administrative Science Quarterly，31(3)，439-465。  new window
59.Meyer, M. H.、Utterback, J. M.(1993)。The Product Family and the Dynamics of Core Capability。Sloan Management Review，34(3)，29-47。  new window
會議論文
1.Buzzell, Robert Dow(1966)。Competitive Behavior and Product Life Cycles。National Conference of the American Marketing Association，American Marketing Association 46-67。  new window
研究報告
1.Chandy, R.、Jaideep, P.(1998)。How Technology Expectations Drive Radical Innovation Decisions in Dominant and Non-Dominant Firms。Department of Marketing, University of Houston。  new window
學位論文
1.施佳玫(2004)。行銷知識能耐、產品創新、行銷創新與市場績效關係之研究(博士論文)。國立成功大學。new window  延伸查詢new window
2.陳定國(1993)。台灣旅行業高階主管領導風格與領導績效之研究(碩士論文)。文化大學。  延伸查詢new window
3.陳建銘(2004)。台灣高科技產業內部策略導向對新產品上市策略與績效影響之研究(碩士論文)。國立政治大學。  延伸查詢new window
4.李瑞慶(1999)。技術創新類型、技術能力對技術創新績效之影響(碩士論文)。中原大學。  延伸查詢new window
5.詹雅萍(2004)。組織內外部因素、新產品創新程度與新產品績效之關聯性研究(碩士論文)。國立成功大學，台南市。  延伸查詢new window
6.茹鴻英(2004)。組織特性與新產品發展過程對新產品開發績效之影響研究--以中科院為例(碩士論文)。中原大學。  延伸查詢new window
7.呂鴻德(1992)。技術策略、功能互動與新產品績效關係之研究：資訊電子業企業成長階段之模式(博士論文)。國立臺灣大學。new window  延伸查詢new window
圖書
1.小島敏彥、蔣永明(2002)。新產品開發管理。台北：財團法人中衛發展中心。  延伸查詢new window
2.楊必立、劉水深(1988)。行銷管理辭典。台北：華泰。  延伸查詢new window
3.劉水深、吳思華、賴士葆(1986)。我國現行研究發展制度對企業研究發展活動影響之研究。臺北：行政院科技顧問組。  延伸查詢new window
4.Acs, Z. J.、Audrestsch, D. B.(1991)。Innovation and Technological Change: An International Comparison。Ann Arbor, MI：University of Michigan Press。  new window
5.賴士葆(1991)。研究發展/行銷/製造三部門互動與新產品績效相關之研究。華泰書局。  延伸查詢new window
6.Booze, Allen、Hamilton, J.(1982)。New Product Management for 1980s。New York。  new window
7.Crawford, C. Merle(1991)。New Products Management。Homewood, IL：Irwin。  new window
8.Crawford, C. M.、Benedetto,C. A.(2003)。New Product Management。New York：McGraw-Hill。  new window
9.Foster, R.(1986)。Innovation: The Attacker’s Advantage。New York：Summit Books。  new window
10.Galbraith, J. K.(1952)。American Capitalism。Boston：Houghton Mifflin。  new window
11.Hass, R. W.(1989)。Industrial Marketing Management: Texts and Cases。Boston：PWS-KENT。  new window
12.Ulrich, K. T.、Eppinger, S. D.(2000)。Product Design and Development。McGraw-Hill。  new window
13.Schewe, Charles D.、Smith, Reuben M.(1983)。Marketing Concepts and Applications。New York：Mcgraw-Hill Book Company。  new window
14.Utterback, J. M.(1994)。Mastering the Dynamics of Innovation: How Companies Can Seize O pportunities in the Face of Technological Change。Boston, MA。  new window
15.Afuah, Allen(1998)。Innovation Management: Strategies, Implementation, and Profits。Oxford University Press。  new window
16.Price, James L.、Mueller, Charles W.(1986)。Handbook of organizational measurement。Pitman Publishing Inc.。  new window
17.Drucker, Peter Ferdinand(1985)。Innovation and Entrepreneurship: Practice and Principles。New York：Harper and Row Publishers。  new window
18.Schumpeter, Joseph Alois(1942)。Capitalism, Socialism, and Democracy。New York：Harper and Brothers。  new window
19.司徒達賢、李仁芳、吳思華(1985)。企業概論。台北：教育部空中大學教學委員會。  延伸查詢new window
20.Frankle, E. G.(1990)。Management of Technology Change。Kluwer Academic。  new window
21.Gattiker, U. E.(1990)。Technology management in organization。Sage。  new window
圖書論文
1.Betz, F.(1987)。Managing Technology: Competing Through New Ventures。Innovation,and Corporate Research。Prentice-Hall。  new window
2.許士軍(2000)。企業研究發展與策略規劃。1990年產業科技研究發展管理論文集。中國生產力中心。  延伸查詢new window
3.Berenson, C.(1967)。The Purchasing Executives's Adapation to the Product Life Cycle。Journal of Purchasing。  new window
4.Cohen, Wesley(1995)。Empirical Studies of Innovative Activity。Handbook of the Economics of Innovation and Technological Change。Blackwell。  new window
 
 
 
 
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