資料載入處理中...
臺灣人文及社會科學引文索引資料庫系統
:::
網站導覽
國圖首頁
聯絡我們
操作說明
English
行動版
(13.58.242.200)
登入
字型:
**字體大小變更功能,需開啟瀏覽器的JAVASCRIPT,如您的瀏覽器不支援,
IE6請利用鍵盤按住ALT鍵 + V → X → (G)最大(L)較大(M)中(S)較小(A)小,來選擇適合您的文字大小,
如為IE7以上、Firefoxy或Chrome瀏覽器則可利用鍵盤 Ctrl + (+)放大 (-)縮小來改變字型大小。
來源文獻查詢
引文查詢
瀏覽查詢
作者權威檔
引用/點閱統計
我的研究室
資料庫說明
相關網站
來源文獻查詢
/
簡易查詢
/
查詢結果列表
/
詳目列表
:::
詳目顯示
第 1 筆 / 總合 1 筆
/1
頁
來源文獻資料
摘要
外文摘要
引文資料
題名:
罪惡與羞慚對消費者決策的對比效應
書刊名:
行銷評論
作者:
邱文彬
/
萬金生
/
張明旭
作者(外文):
Chiou, Wen-bin
/
Wan, Chin-sheng
/
Chang, Ming-hsu
出版日期:
2005
卷期:
2:2
頁次:
頁171-192
主題關鍵詞:
心情修補假說
;
消費者決策
;
旅遊偏好
;
羞慚
;
罪惡
;
Mood-repair hypothesis
;
Decision-making
;
Travel preferences
;
Shame
;
Guilt
原始連結:
連回原系統網址
相關次數:
被引用次數:期刊(0) 博士論文(0) 專書(0) 專書論文(0)
排除自我引用:0
共同引用:
5
點閱:30
人們常藉由休閒或旅遊活動調適心情,心情管理為旅遊偏好與決策的重要機制。先前研究指出不同的負向心情對於人們決策過程具有明顯與可預測的影響,本研究根據情緒的訊息性與心理管理觀點,檢驗當人們想藉由旅遊調整負向心情時,罪惡、羞慚對於旅遊型態的偏好是否有所不同。實驗一的結果發現,對於旅遊型態而言,由於罪惡會激發和需求較高、重視社會分享與人際互動,因此偏好能滿足此心理傾向的團體套裝行程。相對的,對於羞慚情緒者而言,由於擔心他人評價和親和需求低,極欲挽救自尊而重視自我顯揚,因此偏好能提供個人成就感與免於他人干擾的個人自由行。實驗二檢驗心情管理對旅遊型態偏好的影響是主動的情緒監控歷程還是被動與過度學習而來的注意力移轉,結果發現當旅遊者進行個人決策與預期會受到決策結果的影響時,罪惡與羞慚對於旅遊型態偏好的對比效果才會出現。相對的,若是代替他人做決策時,則此效應並不突顯,因此,心情管理應為主動提供決策者不同型式訊息與激發不同內隱目標的情緒監控歷程。
以文找文
People usually engage in leisure or travel activities to adjust their moods. Thus, mood management may be a crucial mechanism for travel preferences and decision-making. Previous research has pointed out that different negative affects of the same valence may have distinct, yet predictable, influence on decision processes. Based upon the perspective of "affect-as-information" and mood management, this research was aimed to examine if there were different impacts of guilt and shame on individuals' preferences for travel type when they wanted to adjust these negative affects by traveling. In terms of travel type, guilt may motivate people to generate a higher need for affiliation and inclinations of social sharing and interpersonal interatction; results of Experiment 1 found that participants with guilty affect were biased in favor of a group-pachage-tour because it may satisfy their mental inclinations. On the other hand, people with shamed affect tend to possess lower need for affiliation due to avoidance from others' evaluation as well as save self-esteen with self-enhancement. Therefore, they were biased in favor of individual travel which may provide opportunities of personal achievement and of being free from interferernce of group members. Experiment 2 was conducted to test whether the effect of mood management on the preference for travel type is an active process of feeling-monitoring or a passive and overlearned attentional shift. The results revealed that the contrasting effect of guilt and shame on the preference for travel type was only pronounced when travelers made decisions for themselves and expected they would be affected by the outcomes of the decisions. In contract, this contrasting effect was not significant when they made decisions in the agent condition. This finding indicated that travelers' mood management is like a feeling-monitornig process which not only conveys distinct types of information to the decision-maker but elictits different implicit goals.
以文找文
期刊論文
1.
Baumgartner, Hans、Yi, Sung-Hwan(2004)。Coping with Negative Emotions in Purchase-related Situations。Journal of Consumer Psychology,14(3),303-317。
2.
Waston, David、Clark, Lee A.、Tellegen, Auke(1988)。Development and validation of brief measure of positive and negative affect: The PANAS scale。Journal of Personality and Social Psychology,54(6),1063-1070。
3.
Ellsworth, Phoebe C.、Smith, Craig A.(1988)。Shades of joy: Patterns of appraisal differentiating pleasing emotions。Cognition and Emotion,2(4),301-331。
4.
Roseman, Ira J.、Spindel, Martin S.、Jose, Paul E.(1990)。Appraisals of Emotion-Eliciting Events: Testing a Theory of Discrete Emotions。Journal of Personality and Social Psychology,59(5),899-915。
5.
Pine II, James、Gilmore, Joseph H.(1998)。Welcome To Experience Economy。Harvard Business Review,76(4),97-105。
6.
Leith, Karen P.、Baumeister, Roy F.(1998)。Empathy, shame, guilt, and narratives of interpersonal conflicts: guilt-prone people are better at perspective taking。Journal of Personality,66(1),1-37。
7.
Conway, Michael、Giannopoulos, Constantina(1993)。Dysphoria and decision making: Limited information use for evaluations of multi-attribute targets。Journal of Personality and Social Psychology,64(4),613-623。
8.
Bruhn, Arnold R.(1990)。Cognitive-perceptual Theory and the Projective Use of Autobiographical Memory。Journal of Personality Assessment,58,1-15。
9.
Leith, Karen P.、Baumeister, Roy F.(1996)。Why do Bad Moods Increase Self-defeating Behavior? Emotion, Risking-taking, and Self-regulation。Journal of Personality and Social Psychology,71(6),1250-1267。
10.
Chernev, Alexander(2001)。The impact of common features on consumer preferences: A case of confirmatory reasoning。Journal of Consumer Research,27(4),475-88。
11.
Isen, Alice M.、Geva, Nehemia(1987)。The Influence of Positive Affect on Acceptable Level of Risk:The Person with a Large Canoe Has a Large Worry。Organizational Behavior and Human Decision Processes,39(2),145-154。
12.
Martin, Leonard L.、Abend, Teresa、Sedikides, C.、Green, J. D.(1997)。How would I feel if…? Mood as input to a role fulfillment evaluation process。Journal of Personality and Social Psychology,73(2),254-269。
13.
Raghunathan, Rajagopal、Pham, Michel T.(1999)。All negative moods are not equal: Motivational influences of anxiety and sadness on decision making。Organizational Behavior and Human Decision Processes,79(1),56-77。
14.
Pham, M. T.(1998)。Representativeness, relevance, and the use of feelings in decision making。Journal of Consumer Research,25(2),144-159。
15.
Arkes, Hal R.、Herren, Lisa T.、Isen, Alice M.(1988)。The role of potential loss in the influence of affect on risk-taking behavior。Organizational Behavior and Human Decision Processes,42(2),181-193。
16.
Pham, Michel Tuan、Cohen, Joel B.、Pracejus, John W.、Hughes, G. David(2001)。Affect Monitoring and the Primacy of Feelings in Judgment。Journal of Consumer Research,28(2),167-188。
17.
Wright, William. F.、Bower, Gordon H.(1992)。Mood effects on subjective probability assessment。Organizational Behavior and Human Decision Processes,52(2),276-291。
18.
黃俊英、周泰華、郭德賓(19970800)。行銷思想學派的演進與典範的移轉。臺大管理論叢,8(1),187-220。
延伸查詢
圖書
1.
Singer, Jefferson A.、Salovey, Peter(1993)。The Remembered Self: Emotion and Memory in Personality。New York, NY:The Free Press。
2.
Christensen, Larry B.(2001)。Experimental Methodology。Needham Heights, MA:Allan & Bacon。
3.
Schmitt, Bernd(1999)。Experiential marketing: How to get customers to sense, feel, think, act and relate to your company and brands。New York:The Free Press。
4.
Lazarus, Richard S.(1991)。Emotion and adaptation。Oxford University Press。
5.
Rogers, C. R.(1961)。On becoming a person: A therapist's view of psychotherapy。London:Constable and Company Ltd.。
6.
呂俊甫(1991)。發展心理與教育:全人發展與全人教育。臺北市:臺灣商務印書館。
延伸查詢
7.
Kirk, Roger E.(1995)。Experimental design procedures for the behavior science。Brooks/Cole。
8.
Benedict, Ruth(1946)。The Chrysanthemum and the Sword: Patterns of Japanese Culture。Boston:Houghton Mifflin Co.。
9.
Cook, Thomas D.、Campbell, Donald T.、Day, A.(1979)。Quasi-experimentation: Design and analysis issues for field settings。Boston, MA:Chicago:Houghton Mifflin Boston:Rand-McNally。
10.
Mehrabian, Albert、Russell, James A.(1974)。An Approach to Environmental Psychology。MIT Press。
圖書論文
1.
Zillmann, DoIf(1988)。Mood Management: Using Entertainment to Full Advantage。Communication, Social Cognition, and Affect。Hillsdale, NJ:Erlbaum。
2.
Averill, James R.(1980)。On the paucity of positive emotions。Assessment and modification of emotional behavior。New York, NY:Plenum。
3.
Gilligan, James(1976)。Beyond Morality: Psychoanalysis Reflections on Shame, Guilt, and Love。Moral Development and Behavior。New York:Holt。
4.
Schaller, Mark、Cialdini, Robert B.(1990)。Happiness, sadness, and helping。Handbook of motivation and cognition。New York, NY:Guilford。
5.
Schwartz, N.(1990)。Feelings as Information: Informational and Motivational Functions of Affective States。EHandbook of motivation and cognition: Foundations of social behavior。NY:Guilford。
6.
Schwarz, Nobert、Clore, Gerald(1988)。How do I feel about it? Informative functions of affective states。Affect, cognition, and social behavior。Toronto:Hogrefe International。
7.
Schwarz, Nobert、Clore, Gerald L.(1996)。Feelings and phenomenal experiences。Social psychology: Handbook of basic principles。New York:Guilford。
推文
當script無法執行時可按︰
推文
推薦
當script無法執行時可按︰
推薦
引用網址
當script無法執行時可按︰
引用網址
引用嵌入語法
當script無法執行時可按︰
引用嵌入語法
轉寄
當script無法執行時可按︰
轉寄
top
:::
相關期刊
相關論文
相關專書
相關著作
熱門點閱
1.
臺灣地區行銷研究議題之演化與發展趨勢--以四種TSSCI管理期刊為例
2.
Mood Management and Travel Preferences : The Impact of Guilt and Shame is an Active Feeling-Monitoring Process
3.
焦慮與難過對旅遊偏好的差異性效應
4.
行銷理論之分類架構:內容分析法
5.
國內行銷研究之發展與評估--以行銷思想學派為分類基礎
6.
魅力商品構念初探
7.
行銷思想學派的演進與典範的移轉
1.
行銷創新與其先導因素對行銷績效的影響研究
無相關書籍
無相關著作
無相關點閱
QR Code