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| 2. | Pawson, Ray(2006)。Evidence-Based Policy: A Realist Perspective。Sage。 |
| 3. | Geer, John(2006)。In Defense of Negativity。University of Chicago Press。 |
| 4. | Shaw, Catherine(2004)。The Campaign Manager。Westview Press。 |
| 5. | Kim, W. Chan、Mauborgne, Renée(2005)。Blue Ocean Strategy。Harvard Business School Press。 |
| 6. | Sulkin, Tracy(2005)。Issue Politics in Congress。Cambridge University Press。 |
| 7. | 林水波(2006)。政黨與選舉。五南圖書出版股份有限公司。 延伸查詢 |
| 8. | Fiske, Susan T.、Taylor, Shelley E.(1991)。Social Cognition。McGraw-Hill。 |
| 9. | Winston, Clifford(2006)。Government Failure Versus Market Failure。Brookings Institution Press。 |
| 10. | Boin, Arjen、Paul 't Hart、Stern, Eric K.、Sundelius, Bengt(2005)。The politics of crisis management: Public leadership under pressure。Cambridge University Press。 |
| 11. | Campbell, James E.(2008)。The American Campaign: U.S. Presidential Campaigns and the National Vote。Texas A&M University Press。 |
| 12. | Brader, Ted(2006)。Campaigning for Hearts and Minds: How Emotional Appeals in Political Ads Work。University of Chicago Press。 |
| 13. | Ackerman, Bruce、Ayres, Ian(2002)。Voting with Dollars: A New Paradigm for Campaign Finance。Yale University Press。 |
| 14. | Lau, R. R.、Redlawsk, D. P.(2006)。How Voters Decide。Cambridge University Press。 |
| 15. | Green, J. C.、Rozell, M. J.、Wilcox, C.(2006)。The Values Campaign?。Georgetown University Press。 |
| 16. | 林水波(2000)。選舉與公投。智勝文化事業有限公司。 延伸查詢 |
| 17. | Wellstone Action(2005)。Politics the Wellstone Way。University of Minnesota Press。 |
| 18. | Pfeffer, Jeffrey、Sutton, Robert I.(2006)。Hard Facts, Dangerous half-Truths and Total Nonsense。Harvard Business School Press。 |