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題名:建構組織內採購決定因素量表--以資訊系統整合類為例
書刊名:產業管理評論
作者:黃營杉樊祖燁 引用關係柯光源
出版日期:2009
卷期:3:2
頁次:頁67-81
主題關鍵詞:組織採購採購決策資訊系統產品產品知識採購自信採購決定因素採購決定因素量表資料蒐集量表純化
原始連結:連回原系統網址new window
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  • 點閱點閱:26
組織採購是由採購中心執行採購工作。惟採購中心成員並沒有足夠的產品知識對產品的功能做採購判斷,其採購決策的依據則是以其心中的偏好及態度,本研究稱之為採購決定因素。本研究遵循一般行銷量表的發展典範,以資訊系統整合類產品為例,從採購中心成員的觀點發展出組織採購服務性產品的採購決定因素量表。研究的方法係藉由兩階段的焦點團體討論及資料的蒐集與分析,完成了組織採購服務性產品採購決定因素量表之建構,並討論此量表的應用。
期刊論文
1.Harte, H. G.、Dale, B. G.(1995)。Improving quality in professional service organizations: a review of the key issue。Managing Service Quality,5(3),34-44。  new window
2.Gittell, J. H.(2002)。Relationships between service providers and their impact on customers。Journal of Service Research,4(4),299-311。  new window
3.Wang, I-M.、Hsiao, J.、Shieh, C-J.。The Relationship between Service Quality, Customer Satisfaction and Customer Loyalty: A Study on the Management Consulting Industry。Journal of Information and Optimization Sciences,26(2),371-384。  new window
4.Coupey, Eloise、Irwin, Julie R.、Payne, John W.(199803)。Product Category Familiarity and Preference Construction。Journal of Consumer Research,24,459-468。  new window
5.Edgett, S.、Egan, C.(1995)。Competitive Orientations in Professional Services。Journal of Professional Services Marketing,12(2),31-47。  new window
6.Eiriz, V.、Figueiredo, J. A.(2005)。Quality Evaluation in Health Care Services Based on Customer-Provider Relationship。International Journal of Health Care Quality Assurance,18(6/7),404-413。  new window
7.Giacobbe, R. W.、Segal, M. N.(1996)。Correlates of Professional Services Markets: An Analysis of Customer Characteristics。Journal of Professional Services Marketing,13(2),17-32。  new window
8.Kaplan, S. M.(2000)。Innovating Professional Services.。Consulting to Management,11(1),30-34。  new window
9.Laing, A. W.、Mckee, L.(2000)。Structuring the Marketing Functional Service Organizations。European Journal of Marketing,34(5/6),576-597。  new window
10.McNeilly, K. M.、Barr, T. F.(2006)。I Love My Accountants--They're Wonderful: Creating Customer Delight in the Professional Services Arena。Journal of Services Marketing,20(3),152-159。  new window
11.Nachum, L.(1996)。Winners and Losers in Professional Services: What Makes the Difference?。The Service Industries Journal,16(4),474-490。  new window
12.Winsted, K. F.(1999)。Evaluation Service Encounters: A Cross-Cultural and Cross-Industry Exploration。Journal of Marketing Theory and Practice,7(2),106-124。  new window
13.File, Karen M.、Cermak, Dianne S. P.、Prince, Russ Alan(1994)。Word-of-mouth effects in professional services buyer behavior。The Service Industries Journal,14(3),301-314。  new window
14.Bettman, J. R.、Luce, M. F.、Payne, John W.(1998)。Constructive Consumer Choice Processes。Journal of Consumer Research,25(3),187-217。  new window
15.Weiss, Leigh(1999)。Collection and Connection: The Anatomy of Knowledge Sharing in Professional Service Firms。Organization Development Journal,17(4),61-77。  new window
16.Webster, Frederick E. Jr.、Wind, Yoram(1972)。A General Model for Understanding Organizational Buying Behavior。Jorunal of Marketing,36(2),12-19。  new window
17.Hill, C. J.、Garner, S. J.、Hanna, M. E.(1989)。Selection Criteria for Professional Service Providers。The Journal of Services Marketing,3(4),61-69。  new window
18.Parasuraman, A. P.、Zeithaml, Valarie A.、Berry, Leonard L.(1985)。A Conceptual Model of Service Quality and Its Implication for Future Research。Journal of Marketing,49(4),41-50。  new window
19.Patterson, Paul G.、Johnson, Lester W.、Spreng, Richard A.(1997)。Modeling the determinants of customer satisfaction for business-to-business professional services。Journal of the Academy of Marketing Science,25(1),4-17。  new window
20.Churchill, Gilbert A. Jr.(1979)。A paradigm for developing better measures of marketing constructs。Journal of Marketing Research,16(1),64-73。  new window
21.Parasuraman, Ananthanarayanan Parsu、Zeithaml, Valarie A.、Berry, Leonard L.(1988)。SERVQUAL: A Multiple-Item Scale for Measuring Consumer Perceptions of Service quality。Journal of Retailing,64(1),12-40。  new window
22.Bettman, J. R.、Park. C. W.(1980)。Effect of Prior Knowledge and Experience and Phase of the Choice Process on Consumer Decision Processes: A Protocol Analysis。Journal of Consumer Research,7,234-248。  new window
研究報告
1.詹文男、林素儀(2003)。資訊服務業重要性分析。  延伸查詢new window
圖書
1.Kerlinger, F. N.(1986)。Foundations of Behavior Research。NY。  new window
2.Kotler, P.、Ang, S. H.、Leong, S. M.、Tan, C. T.(2004)。Marketing Management--An Asian Perpective。Singapore:NJ:Prentice Hall。  new window
3.Laudon, K. C.、Laudon, J. P.、周光宣(2003)。管理資訊系統:管理數位化公司。臺北:東華書局。  延伸查詢new window
4.林震岩(2006)。多變量分析:SPSS的操作與應用。臺北:智勝文化事業有限公司。  延伸查詢new window
5.邱皓政(2006)。量化研究與計量分析:SPSS中文視窗版資料分析範例解析。五南。  延伸查詢new window
6.2007資訊服務產業年鑑編纂小組(2007)。2007資訊服務產業年鑑。台北:財團法人資訊工業策進會資訊市場情中心(MIC)。  延伸查詢new window
7.謝清佳、吳琮璠(2004)。資訊管理:理論與實務。台北:智勝文化事業有限公司。  延伸查詢new window
 
 
 
 
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