This paper aims to explore the various meanings of "xiang" (象 image), as way of cultural transmission, in the field of Chinese Art theories, It will discuss, firstly, the metaphor of "ling yang guajiao," in Ts 'ang-lang's Remarks on Poetry of Yan Yu: "In the stirring and excitement (xing qu) of their poetry, the High Tang writers were those antelopes that hang by their horns, leaving no tracks to be followed," to investigate its various forms transmitted in Chinese art theories. Second, this paper will examine the different types of aesthetic terms based on the image of "ling yang guajiao," established in different context of understanding, such as xingqu (feeling and taste), shenyun (divine and inner resonance) or jingjie (poetic horizon), and discuss the problematic of aesthetic transmission implied in these terms which were considered as basic law of poetry. It will expose also the different understanding of image as transitus, and image as distinct in West and in China separately.