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題名:觀光客對臺南市形象認知之探討
書刊名:人文資源研究學報
作者:向旭彬
作者(外文):Hsiang, Hsu-ping
出版日期:2011
卷期:10
頁次:頁97-116
主題關鍵詞:觀光臺南市形象TourismTainan cityImage
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(0) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:0
  • 共同引用共同引用:0
  • 點閱點閱:36
期刊論文
1.Dadgostar, B.、Isotalo, R. M.(1992)。Factors affecting time spent by near-home tourists in city destination。Journal of Travel Research,31(2),34-39。  new window
2.Gartner, W. C.(1986)。Temporal Influences on Image Changes。Annals of Tourism Research,13(4),635-644。  new window
3.Baloglu, S.、Brinberg, D.(1997)。Affective images of tourism destination。Journal of Travel Research,35(4),11-15。  new window
4.Selby, M.、Morgan, N. G.(1996)。Reconstructing Place Image: A Case Study of Its Role in Destination Market Research。Tourism Management,17(4),287-294。  new window
5.Moutinho, L.(1987)。Consumer Behaviour in Tourism。European Journal of Marketing,21(10),5-44。  new window
6.Milman, Ady、Pizam, Abraham(1995)。The role of awareness and familiarity with a destination: The central Florida case。Journal of Travel Research,33(3),21-27。  new window
7.Friedman, Hershey H.、Friedman, Linda(1979)。Endorser Effectiveness by Product Type。Journal of Advertising Research,19(5),63-71。  new window
8.Stern, Barbara B.(1992)。Historical and personal nostalgia in advertising text: The fin de siecle effect。Journal of Advertising,21(4),11-22。  new window
9.許文聖(20061000)。魅力臺灣--談臺灣的城市行銷策略。研考雙月刊,30(5)=255,83-89。  延伸查詢new window
10.Crompton, J. L.(1979)。An Assessment of the Image of Mexico as a Vacation Destination and the Influence of Geographical Location upon That Image。Journal of Travel Research,17(4),18-23。  new window
11.游冉琪(20061000)。地方行銷提振地方競爭力--鶯歌陶博館點土成金的故事。研考雙月刊,30(5)=255,90-100。  延伸查詢new window
12.Jenkins, Olivia H.(1999)。Understanding and measuring tourist destination images。International Journal of Tourism Research,1(1),1-15。  new window
13.Hunt, John D.(1975)。Image as a factor in tourism development。Journal of Travel Research,13(3),1-7。  new window
14.Leisen, Birgit(2001)。Image segmentation: The case of a tourism destination。Journal of Services Marketing,15(1),49-66。  new window
15.Fakeye, Paul C.、Crompton, John L.(1991)。Image differences between prospective, first-time, and repeat visitors to the Lower Rio Grande Valley。Journal of Travel Research,30(2),10-16。  new window
16.Baloglu, Seyhmus、Uysal, Muzaffer(1996)。Market segments of push and pull motivations: A canonical correlation approach。International Journal of Contemporary Hospitality Management,8(3),32-38。  new window
17.Echtner, C. M.、Ritchie, B.(1993)。The measurement of destination image。An empmcal assessment。  new window
18.Jutla, R. S.(2000)。Visual Image of the City: Tourist's versus Resident's Perception of Simla, a Hill Station, in Northern India。Tourism Geographies。  new window
19.Short, S. E.、Bruggeman, J. M.、Engel, S. M.、Marback, T. L.、Wang, L. J.、Willadsen, A., et al.(2000)。The Effect of imagery function and imagery direction on self-efficacy and performance on a golf-putting task。The Sport Psychologist,16,48-67。  new window
會議論文
1.劉柏瑩、黃章展(2001)。日月潭國家風景區觀光意象之評估。2001年休閒遊憩觀光成果研討會,中華民國戶外遊憩學會暨靜宜大學觀光事業研究所 。臺中市。76-88。  延伸查詢new window
學位論文
1.江芳美(2005)。臺南市観光行銷策略之硏究,高雄市。  延伸查詢new window
圖書
1.Gunn, C. A.(1972)。Vacations cape: Designing tourism Regions。Austin, TX:Bureau of Business Research, University of Texas。  new window
2.Kotler, P.、Rein, I.、Haider, H.(1993)。Marketing Places: Attracting Investment Industry and Tourism to Cities, States, and Nations。Singapore:New York:John Wiley and Sons:The Free Press。  new window
3.王文科(2003)。教育硏究法。臺北。  延伸查詢new window
4.Gartrell, R. B.(1994)。Destination Marketing for Convention and Visitor Bureaus。New York。  new window
5.Broudehoux, A. M.(2004)。Spectacular Beijing: The conspicuous construction of an Olympic metropolis。NY。  new window
其他
1.交通部觀光局(2009)。行政資訊系統,http://202.39.225.136/indexc.asp, 20091130。  延伸查詢new window
2.杜秋寶(2007)。安平古堡列入十大觀光景點,http://www.nownews.com/2007/12/20/11426-2204772.htm, 20071220。  延伸查詢new window
圖書論文
1.Giddens, Anthony(1991)。Structuration Theory: Past, Present, and Future。Giddens' theory of structuration: A critical approach。London:Routledge。  new window
 
 
 
 
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