成語是先民生活智慧的結晶，其特色是以最少的文字來表達豐富的內涵，是一種化繁為簡的過程。一個好的文化創意，必須能掌握文化的精髓，成語即具有這樣的特質。本論文主要目的是以成語來進行產品設計，並建立一個可以讓設計者參考的設計模式。論文中所建立的成語轉換成產品的設計模式，主要有四個部分，包括成語典故解析、逐字分析漢字意涵、建立形意聯想和進行產品設計。其中，成語典故、逐字分析和形意聯想三個項目為文化元素的整理和萃取，藉以形成設計方針，產品設計則為文化創意的執行。在設計模式建立後，論文中以竹的相關成語來進行實務設計。設計師若能善用成語在文創產品的設計上，必能塑造出獨特的東方設計美學。

Chengyu (Chinese idiom) is a wisdom of our ancestors, which expresses the most with the least words. It is a process of simplifying complicated concepts into a succinct expression will be better.. A good cultural creativity should be able to grasp the cultural essence. Chengyu has this quality. The purpose of this study is to establish a design model transform Chinese idioms into culture products, and also to apply in practice design. This design model is consisted of four parts. The first three parts of the design model can use to identify and analyse culture elements, and which lead to formulation of design guidelines, including understanding and analysing Chinese idioms, analysing the meaning of each character, association of ideas. The final part is to execute design processes. For designers, this model can be applied to create cultural product in accordance with Eastern aesthetics by using Chengyu.