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題名:智權元件供應商以差異化原則選擇產品宿主
書刊名:科技管理學刊
作者:周雍強葉瓊雯
作者(外文):Chou, Yon-chunYeh, Chiung-wen
出版日期:2015
卷期:20:4
頁次:頁59-80
主題關鍵詞:智權元件供應鏈伙伴選擇產品差異化雙占市場要素品牌Proprietary componentPartner selectionProduct differentiationDuopolyIngredient branding
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(2) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:2
  • 共同引用共同引用:0
  • 點閱點閱:63
期刊論文
1.Gammoh, Bashar S.、Voss, Kevin E.、Chakraborty, Goutam(2006)。Consumer Evaluation of Brand Alliance Signals。Psychology & Marketing,23(6),465-486。  new window
2.Leuthesser, Lance、Kohli, Chiranjeev、Suri, Rajneesh(2003)。2+2=5? A Framework for Using Co-branding to Leverage a Brand。The Journal of Brand Management,11(1),35-47。  new window
3.Washburn, J. H.、Till, B. D.、Priluck, R.(2004)。Brand alliance and customer-based brand equity effects。Psychology and Marketing,21(7),487-508。  new window
4.周雍強(201302)。製造業服務化的省思。CTIMES雜誌,34-35。  延伸查詢new window
5.Irmen, A.、Thisse, J.-F.(1998)。Competition in multi-characteristics spaces: Hotelling was almost right。Journal of Economic Theory,78(1),76-102。  new window
6.Venkatesh, R.、Chintagunta, P.、Mahajan, V.(2006)。Research Note--Sole Entrant, Co-optor, or Component Supplier: Optimal End-Product Strategies for Manufacturers of Proprietary Component Brands。Management Science,52(4),613-622。  new window
7.Wong, W. P.、Wong, K. Y.(2007)。Supply chain performance measurement system using DEA modeling。Industrial Management & Data Systems,107(3),361-381。  new window
8.Xu, Y.、Gumani, H.、Desiraju, R.(2010)。Strategic supply chain structure design for a proprietary component manufacturer。Production and Operations Management,19(4),371-389。  new window
9.Büyüközkan, G.、Feyzioğlu, O.、Nebol, E.(2008)。Selection of the strategic alliance partner in logistics value chain。International Journal of Production Economics,113(1),148-158。  new window
10.Hoetker, G.(2005)。How Much You Know versus How Well I Know You: Selecting a Supplier for a Technically Innovative Component。Strategic Management Journal,26(1),75-96。  new window
11.McCarthy, M. S.、Norris, D. G.(1999)。Improving competitive position using branded ingredients。Journal of Product & Brand Management,8(4),267-285。  new window
12.Hotelling, Harold(1929)。Stability in Competition。The Economic Journal,39(153),41-57。  new window
13.Ghosh, Mrinal、John, George(2009)。When should original equipment manufacturers use branded component contracts with suppliers?。Journal of Marketing Research,46(5),597-611。  new window
14.Vandenbosch, M. B.、Weinberg, C. B.(1995)。Product and Price Competition in A Two-dimensional Vertical Differentiation Model。Marketing Science,14(2),224-249。  new window
15.Emden, Z.、Calantone, R. J.、Droge, C.(2006)。Collaborating for New Product Development: Selecting the Partner with Maximum Potential to Create Value。Journal of Product Innovation Management,23(4),330-341。  new window
16.Ng, W. L.(2008)。An efficient and simple model for multiple criteria supplier selection problem。European Journal of Operational Research,186(3),1059-1067。  new window
 
 
 
 
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