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題名:以消費者價值理論探討民眾再次消費意圖之研究--以高雄市電影院為例
書刊名:臺東大學綠色科學學刊
作者:林俊男李昀烜蔡宗亨周志恆王楷鈞
作者(外文):Lin, Chun-nanLi, Yun-hsuanTsai, Tsung-hengChou, Chih-hengWang, Kai-chun
出版日期:2016
卷期:6:1
頁次:頁149-166
主題關鍵詞:電影院消費者價值理論再次消費意圖CinemaConsumption value theoryRepurchase intention
原始連結:連回原系統網址new window
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  • 點閱點閱:9
期刊論文
1.Stoel, L.、Wickliffe, V.、Lee, K. H.(2004)。Attribute beliefs and spending as antecedents to shopping value。Journal of Business Research,57(10),1067-1073。  new window
2.Gardial, Sarah Fisher、Clemons, D. Scott、Woodruff, Robert B.、Schumann, David W.、Burns, Mary Jane(1994)。Comparing consumers' recall of prepurchase and postpurchase product evaluation experiences。Journal of Consumer Research,20(4),548-560。  new window
3.Bagozzi, R. P.(1982)。A Field Investigation of Causal Relations among Cognitions, Affect, Intentions, and Behavior。Journal of Marketing Research,19(4),562-584。  new window
4.Sweeney, Jillian C.、Soutar, Geoffrey N.(2001)。Consumer Perceived Value: The Development of a Multiple Item Scale。Journal of Retailing,77(2),203-220。  new window
5.Mathwick, Charla、Malhotra, Naresh K.、Rigdon, Edward(2001)。Experiential value: Conceptualization, measurement and application in the catalog and internet shopping environment。Journal of Retailing,77(1),39-56。  new window
6.Cronin, J. Joseph Jr.、Brady, Michael K.、Hult, G. Tomas M.(2000)。Assessing the effects of quality, value, and customer satisfaction on consumer behavioral intentions in service environments。Journal of Retailing,76(2),193-218。  new window
7.Zeithaml, Valarie A.、Berry, Leonard L.、Parasuraman, Ananthanarayanan Parsu(1996)。The behavioral consequences of service quality。Journal of Marketing,60(2),31-46。  new window
8.Hair, Joe F. Jr.、Sarstedt, Marko、Ringle, Christian M.、Mena, Jeannette A.(2012)。An assessment of the use of partial least squares structural equation modeling in marketing research。Journal of the Academy of Marketing Science,40(3),414-433。  new window
9.Parasuraman, Ananthanarayanan Parsu、Grewal, Dhruv(2000)。The Impact of Technology on the Quality-Value-Loyalty Chain: A Research Agenda。Journal of the Academy of Marketing Science,28(1),168-174。  new window
10.Dodds, William B.、Monroe, Kent B.(1985)。The Effect of Brand and Price Information on Subjective Product Evaluations。Advances in Consumer Research,12(1),85-90。  new window
研究報告
1.杜依芳、曾冬青(2013)。臺北影視基金運作可行方式暨專責組織營運模式委託研究案。臺灣經濟研究院。  延伸查詢new window
學位論文
1.黃文翰(2002)。服務補救不一致、服務補救後滿意度與消費者後續行為意圖之關係研究(碩士論文)。國立東華大學。  延伸查詢new window
2.王俊人(2006)。電影院之顧客滿意度探討--台南華納威秀影城與新光影城為例(碩士論文)。高苑科技大學,高雄市。  延伸查詢new window
3.張雅惠(2011)。主題餐廳之服務品質,體驗價值與顧客滿意度關係之研究--以台南東興洋行為例(碩士論文)。國立高雄餐旅大學,高雄市。  延伸查詢new window
4.方喻韓(2007)。餐飲服務業消費價值、服務品質對消費者行為意圖之研究--以西式套餐連鎖店為例(碩士論文)。國立臺北大學。  延伸查詢new window
5.李衡昕(2013)。電影院開賣啦--台灣電影映演業之產業研究(碩士論文)。國立國防大學政治作戰學院,臺北市。  延伸查詢new window
6.武氏梅霞(2007)。航空公司服務品質和乘客之滿意、價值和行為意圖之關係(碩士論文)。南台科技大學,臺南市。  延伸查詢new window
7.莊以君(2008)。高雄市巷弄餐廳消費者行為意圖之研究(碩士論文)。國立高雄餐旅學院。  延伸查詢new window
8.蔡坤元(2005)。服務品質、滿意度、顧客價值以及行為意圖間之關係研究--性別差異之干擾效果(碩士論文)。國立高雄第一科技大學,高雄市。  延伸查詢new window
9.賴璟鋒(2005)。以服務認知價值區隔國際觀光旅館市場之研究(碩士論文)。中國文化大學,臺北市。  延伸查詢new window
圖書
1.Sheth, J. N.、Newman, B. I.、Gross, B. L.(1991)。Consumption Values and Market Choices: Theory and Applications。South-Western Publishing Co.。  new window
2.蕭文龍(2013)。統計分析入門與應用:SPSS中文版+PLS-SEM(SmartPLS)。臺北市:碁峰資訊股份有限公司。  延伸查詢new window
3.林欽榮(2002)。消費者行為。台北:揚智。  延伸查詢new window
4.Howard, John A.、Sheth, Jagdish N.(1969)。The Theory of Buyer Behavior。John Wiley & Sons, Inc.。  new window
5.Solomon, Michael R.、Panda, T. K.(2004)。Consumer Behavior: Buying, Having and Being。Pearson Education。  new window
 
 
 
 
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