重新出發的契機？觀光餐旅從業人員打工度假之價值意涵_

:::

詳目顯示

第 1 筆 / 總合 1 筆

/1頁

來源文獻資料
摘要
外文摘要
引文資料

題名：	重新出發的契機？觀光餐旅從業人員打工度假之價值意涵
書刊名：	觀光與休閒管理期刊
作者：	劉祐彰／王俊豪
作者(外文)：	Liou, Yu-chang／Wang, Jiun-hao
出版日期：	2018
卷期：	6:2
頁次：	頁237-255
主題關鍵詞：	打工度假；價值；方法目的鏈理論；階梯式訪談；Working holiday；Value；Means-end chain theory；MEC；Laddering interview
原始連結：	連回原系統網址
相關次數：	被引用次數:期刊(0) 博士論文(0) 專書(0) 專書論文(0) 排除自我引用:0 共同引用:0 點閱:2

打工度假是許多年輕人尋求自我實現及拓展國際視野的重要管道。然而，觀光餐旅從業人員面對職涯環境的可預期性及侷限性時，會藉由打工度假來做為重新出發的契機。為探討觀光餐旅從業人員赴國外打工度假的認知、結果及價值意涵，以方法目的鏈(Means-End Chain, MEC)理論為基礎，針對24位曾打工度假的觀光餐旅從業人員進行一對一階梯式深度訪談。藉由方法目的鏈之屬性、結果及價值層級，逐步導引打工度假者探索離開職場前往打工度假的最終目的，並建立價值階層圖，以瞭解其打工度假的整體價值意涵。研究結果發現，語言學習、理財規劃、異國文化、職涯緩衝及長時間旅行為其主要的認知考量；難忘經歷、獨立自主、提昇自信、國際視野及自我實現等為核心的價值。研究結果除提供給觀光餐旅從業人員規劃打工度假之參考，並期能提升其整體打工度假的自我價值。

以文找文

Working holiday is an important channel for many young people to seek self-realization and expand their international horizon. However, when the employees of tourism and hospitality service industry face the predictability and limitations of the career environment, it will do by working holiday as an opportunity to start afresh. Based on means-end chain (MEC) theory, we applied the laddering methodology to conduct in-depth one-on-one interviews with twenty-four working holiday workers who are the employees of tourism and hospitality service industry. Based on the interviews, we established an attribute-consequence-value chain model and explored the ultimate values of working holiday worker. The study found that language learning, financial planning, foreign culture, career buffer and long-term travel are the main cognitive considerations; unforgettable experience, independence, self-confidence, international vision and self-realization are the core values. The results of the study are not only provided to the working in the tourism and hospitality service industries employees to plan a reference for working holiday, but also hope to enhance the self-worth of their overall working holiday.

以文找文

期刊論文
1.	Heuman, D.(2005)。Hospitality and reciprocity: Working tourists in Dominica。Annals of Tourism Research，32(2)，407-418。
2.	Reichel, A.、Fuchs, G.、Uriely, N.(2007)。Perceived risk and the non-institutionalized tourist role: The case of Israeli student ex-backpackers。Journal of Travel Research，46(2)，217-226。
3.	Nash, R.、Thyne, M.、Davies, S.(2006)。An investigation into customer satisfaction levels in the budget accommodation sector in Scotland: A case study of backpacker tourists and the Scottish Youth Hostels Association。Tourism Management，27(3)，525-532。
4.	Rice, K.(2010)。"Working on holiday": Relationships between tourism and work among young Canadians in Edinburgh。Anthropology in Action，17(1)，30-40。
5.	Uriely, N.、Reichel, A.(2000)。Working tourists and their attitudes to hosts。Annals of Tourism Research，27(2)，267-283。
6.	McIntosh, Alison J.、Prentice, Richard C.(1999)。Affirming authenticity: Consuming cultural heritage。Annals of Tourism Research，26(3)，589-612。
7.	Walker, B. A.、Olson, J. C.(1991)。Means-End Chains: Connecting Products with Self。Journal of Business Research，22(2)，111-118。
8.	O'Reilly, C. C.(2006)。From drifter to gap year tourist: Mainstreaming backpacker travel。Annals of Tourism Research，33(4)，998-1017。
9.	Uriely, N.(2001)。'Travelling workers' and 'working tourists': variations across the interaction between work and tourism。International Journal of Tourism Research，3(1)，1-8。
10.	Pizam, A.、Uriely, N.、Reichel, A.(2000)。The intensity of tourist-host social relationship and its effects on satisfaction and change of attitudes: the case of working tourists in Israel。Tourism Management，21(4)，395-406。
11.	Zohar, D.(1994)。Analysis of job stress profile in the hotel industry。International Journal of Hospitality Management，13(3)，219-231。
12.	Klenosky, D. B.、Gengler, C. E.、Mulvey, M. S.(1993)。Understanding the Factors Influencing Ski Destination Choice: A Means-End Analytic Approach。Journal of Leisure Research，25(4)，362-379。
13.	Noy, C.(2004)。This trip really changed me: Backpackers' narratives of self-change。Annals of Tourism Research，31(1)，78-102。
14.	Pearce, P. L.、Foster, F. A.(2007)。A "University of Travel": Backpacker learning。Tourism Management，28(5)，1285-1298。
15.	Sørensen, A.(2003)。Backpacker ethnography。Annals of Tourism Research，30(4)，847-867。
16.	Kaciak, E.、Cullen, C. W.、Sagan, A.(2010)。The quality of ladders generated by abbreviated hard laddering。Journal of Targeting, Measurement and Analysis for Marketing，18(3/4)，159-166。
17.	Cohen, S. A.(2011)。Lifestyle travellers: Backpacking as a way of life。Annals of Tourism Research，38(4)，1535-1555。
18.	Scheyvens, Regina(2002)。Backpacker Tourism and Third World Development。Annals of Tourism Research，29(1)，144-164。
19.	Adler, Judith(1985)。Youth on the road: Reflections on the history of tramping。Annals of Tourism Research，12(3)，335-354。
20.	Cohen, Erik(1974)。Who is a Tourist? A Conceptual Clarification。Sociological Review，22(4)，527-555。
21.	Kassarjian, H. H.(1977)。Content Analysis in Customer Research。Journal of Consumer Research，4(1)，8-18。
22.	Frauman, E.、Norman, W. C.、Klenosky, D. B.(1998)。Using means-end to understand visitors within a nature-based interpretive setting: A comparison of two methods。Tourism Analysis，2(3/4)，161-174。
23.	Goldenberg, M. A.、McAvoy, L.、Klenosky, D. B.(2005)。Outcomes from the components of an outward bound experience。Journal of Experiential Education，28(2)，123-146。
24.	Gutman, J.(1990)。Adding meaning to values by directly assessing value-benefit relationships。Journal of Business Research，20(2)，153-160。
25.	Jansen-Verbeke, M.、Van Rekom, J.(1996)。Scanning museum visitors: Urban tourism marketing。Annals of Tourism Research，23(2)，364-375。
26.	McAvoy, L.、Holman, T.、Goldenberg, M.、Klenosky, D.(2006)。Wilderness and persons with disabilities: Transferring the benefits to everyday life。International Journal of Wilderness，12(2)，23-35。
27.	Gengler, C. E.、Reynolds, T. J.(1995)。Consumer Understanding and Advertising Strategy: Analysis and Strategic Translation。Journal of Advertising Research，35(4)，19-33。
28.	McIntosh, A. J.、Thyne, M. A.(2005)。Understanding tourist behavior using means-end chain theory。Annals of Tourism Research，32(1)，259-262。
29.	Loker-Murphy, L.、Pearce, P. L.(1995)。Young budget travelers: Backpackers in Australia。Annals of Tourism Research，22(4)，819-843。
30.	Pieters, R.、Baumgartner, H.、Allen, D.(1995)。A means-end chain approach to consumer goal structures。International Journal of Research in Marketing，12(3)，227-244。
31.	Watkins, L. J.、Gnoth, J.(2011)。Japanese tourism values: A means-end investigation。Journal of Travel Research，50(6)，654-668。
32.	Mattila, Anna S.(1999)。The Role of Culture and Purchase Motivation in Service Encounter Evaluations。Journal of Services Marketing，13(4/5)，376-389。
33.	Klenosky, David B.(2002)。The "Pull" of tourism destinations: A means-end investigation。Journal of Travel Research，40(4)，396-403。
34.	Thomas, J. S.(2001)。A methodology for linking customer acquisition to customer retention。Journal of Marketing Research，38(2)，262-268。
35.	White, N. R.、White, P. B.(2004)。Travel as Transition: Identity and Place。Annals of Tourism Research，31(1)，200-218。
36.	Maoz, Darya(2007)。Backpackers' motivations the role of culture and nationality。Annals of Tourism Research，34(1)，122-140。
37.	Allon, F.、Anderson, K.、Bushell, R.(2008)。Mutant mobilities: Backpacker tourism in "Global" Sydney。Mobilities，3(1)，73-94。
38.	Cohen, S. A.、Duncan, T.、Thulemark, M.(2015)。Lifestyle mobilities: The crossroads of travel, leisure and migration。Mobilities，10(1)，155-172。
39.	Kawashima, K.(2010)。Japanese working holiday makers in Australia and their relationship to the Japanese labour market: Before and after。Asian Studies Review，34(3)，267-286。
40.	O'Reilly, K.(2003)。When is a tourist? The Articulation of Tourism and Migration in Spain's Costa del Sol。Tourist Studies，3(3)，301-317。
41.	Tan, Y.、Lester, L. H.(2012)。Labour market and economic impacts of international working holiday temporary migrants to Australia。Population, space and place，18(3)，359-383。
42.	Xiao, L.、Guo, Z. X.、D'Ambra, J.(2017)。Analyzing consumer goal structure in online group buying: A means-end chain approach。Information & Management，54(8)，1097-1119。
43.	Aurifeille, J. M.、Valette-Florence, Pierre(1995)。Determination of the Dominant Means-end Chain: Constrained Clustering Approach。International Journal of Research in Marketing，12(3)，267-278。
44.	Bell, C.(2002)。The big 'OE' Young New Zealand travellers as secular pilgrims。Tourist studies，2(2)，143-158。
45.	Clarke, N.(2004)。Free independent travellers? British working holiday makers in Australia。Transactions of the Institute of British Geographers，29(4)，499-509。
46.	Crotts, J. C.、Rekom. J. V.(1998)。Exploring and Enhancing the Psychological Value of Fine Arts Museum。Journal of International Hospitality，1(4)，37-48。
47.	Frauman, E.、Cunningham, P. H.(2001)。Using means-end approach to understand the factors that influence greenway use。Journal of Park and Recreation Administration，19(3)，93-113。
48.	Jiang, S.、Scott, N.、Ding, P.(2015)。Using means-end chain theory to explore travel motivation: An examination of Chinese outbound tourists。Journal of Vacation Marketing，21(1)，87-100。
49.	Jarvis, J.、Peel, V.(2013)。Tourists for hire: International working holidaymakers in a work based destination in regional Australia。Tourism Management，37，114-124。
50.	Jewell, B.、Crotts, J. C.(2001)。Adding Psychological Value to Heritage Tourism Experiences。Journal of Travel and Tourism Marketing，11(4)，13-28。
51.	Wilson, J.、Fisher, D.、Moore, K.(2010)。The OE goes 'home': Cultural aspects of a working holiday experience。Tourist Studies，9(1)，3-21。
52.	Valette-Florence, P.、Jolibert, A.(1990)。Social values, A.I.O., and consumption patterns: Exploratory findings。Journal of Business Research，20(2)，109-122。
53.	Vannoppen, J.、Verbeke, W.、Van Huylenbroeck, G.(2002)。Consumer value structures towards supermarket versus farm shop purchase of apples from integrated production in Belgium。British Food Journal，104(10/11)，828-844。
54.	Thyne, M.(2001)。The Importance of Values Research for Non-Profit Organisations: The Values Based Motivations of Visitors。International Journal of Nonprofit and Voluntary Sector Marketing，6(2)，116-130。
55.	Seargeant, P.(2005)。"More English than England itself": the simulation of authenticity in foreign language practice in Japan。International Journal of Applied Linguistics，15(3)，326-345。
56.	Reilly, A.(2015)。Low-cost labour or cultural exchange? Reforming the Working Holiday visa programme。The Economic and Labour Relations Review，26(3)，474-489。
57.	Prideaux, B.、Shiga, H.(2007)。Japanese Backpacking: The Emergence of a New Market Sector: A Queensland Case Study。Tourism Review International，11(1)，45-56。
58.	Peel, V.、Steen, A.(2007)。Victims, hooligans and cash-cows: media representations of the international backpacker in Australia。Tourism Management，28(4)，1057-1067。
59.	Pape, R. H.(1964)。Touristry: A type of occupational mobility。Social Problems，11(4)，336-344。
60.	Oliveira, D. R.、Leitão, G. G.、Santos, S. S.、Bizzo, H. R.、Lopes, D.、Alviano, C. S.、Alviano, D. S.、Leitão, S. G.(2006)。Ethnopharmacological study of two Lippia species from Oriximiná, Brazil。Journal of Ethnopharmacology，108(1)，103-108。
61.	Gutman, Jonathan(1982)。A means-end chain model based on consumer categorization processes。Journal of Marketing，46(2)，60-72。
62.	Reynolds, Thomas J.、Gutman, Jonathan(1988)。Laddering Theory, Method, Analysis, and Interpretation。Journal of Advertising Research，28(1)，11-31。
63.	Gutman, J.、Miaoulis, G.(2003)。Communicating a quality position in service delivery: An application in higher education。Managing Service Quality，13(2)，105-111。

圖書
1.	Peter, J. P.、Olson, J. C.(1993)。Consumer behavior and marketing strategy。Irwin。
2.	Kotler, P.、Armstrong, G.(1994)。Principles of marketing。Prentice Hall。
3.	Reynolds, T. J.、Dethloff, C.、Westberg, S. J.(2001)。Advancements in laddering, understanding consumer decision making: The means-end approach to marketing and advertising strategy。Olson：Lawrence Erlbaum Associates。
4.	Robbins, S. P.(1983)。Organizational behavior: Concepts, controversies, and application。Englewood Cliffs, NJ：Prentice-Hall。
5.	Rokeach, Milton J.(1973)。The Nature of Human Values。Free Press。
6.	Krippendorff, Klaus H.(1980)。Content Analysis: An Introduction to its Methodology。Sage。

其他
1.	Department of Immigration and Border Protection(2018)。Australia's Migration Trends 2014-15，https://www.homeaffairs.gov.au/ReportsandPublications/Documents/annual-reports/DIBP-Annual-Report-2014-15-optimised.pdf。
2.	Strack, R.，Von Der Linden, C.，Booker, M.，Strohmayr, A.(2014)。Decoding global talent，https://www.bcg.com/en‐au/publications/2014/people‐organization‐humanresourcesdecoding‐global‐talent.aspx。
3.	Oxford Economics(2012)。Global talent 2021: How the new geography of talent will transform human resource strategies，https://www.oxfordeconomics.com/Media/Default/Thought%20Leadership/global-talent-2021.pdf，。

圖書論文
1.	Grunert, K. G.、Beckmann, S. C.、Sorensen, E.(2001)。Means-end chains and laddering: an inventory of problems and an agenda for research。Understanding consumer decision-making: The means-end approach to marketing and advertising strategy。Mahwah, NJ：Lawrence Erlbaum Associates。
2.	Olson, Jerry C.、Reynolds, Thomas J.(1983)。Understanding consumers' cognitive structures: Implications for advertising strategy。Advertising and Consumer Psychology。Lexington Books。

推文
推薦
引用網址
引用嵌入語法
轉寄

top

:::

相關期刊
相關論文
相關專書
相關著作
熱門點閱

1.	手眼vs.口耳：探索聽障者參與國外團體旅遊之價值意涵

無相關博士論文

無相關書籍

無相關著作

無相關點閱

QR Code

臺灣人文及社會科學引文索引資料庫系統

詳目顯示

臺灣人文及社會科學引文索引資料庫