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題名:個人電腦工業垂直分工產業結構之形成:資源限制假說之驗證
作者:陳志成
作者(外文):Chih-Cheng Chen
校院名稱:國立中央大學
系所名稱:產業經濟研究所
指導教授:張明宗
學位類別:博士
出版日期:2005
主題關鍵詞:電腦工業垂直分工
原始連結:連回原系統網址new window
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本文的目的在於探討個人電腦工業垂直分工產業結構的形成。產業結構的形成,是產業經濟學研究的一項重大課題,Sherer and Ross(1990, pp. 97-151)便是針對美國不同產業的產業結構影響因素加以分析;其指出,規模經濟、歷史因素(如:運氣)、政府政策(如:專利、反拖拉斯)等,都是影響產業結構形成的重大因素,也造成不同的產業出現不同的結構。因此研究產業結構的形成,除了可以瞭解背後的影響因素外,也可提供政府在相關政策制訂時參考。
垂直分工產業結構的形成,在於產業中的廠商採行垂直分工的生產策略;而廠商之所以能夠採行垂直分工的策略,前提是垂直分工策略是可行的--在於「技術可行」--在技術上有其他廠商可以獨立生產的可能、之後廠商才考慮垂直分工與垂直整合兩種生產策略間的成本效益。
本文承續過去對於個人電腦工業的研究,而將個人電腦垂直分工產業結構視為給定的條件。根據理論,我們知道垂直分工的產業發展結果會有兩種,一種是產生產業規模經濟而進入正向回饋良好均衡,一個是產業規模無法實現而陷於無法發展成功的不良均衡,這是由於垂直分工產業體系具有馬歇爾外部性,會具有多點均衡;根據Arthur(1989, p.116)的說法,必須透過動態的方式,才能夠知道外部性體系下的多點均衡中,哪一個才是最後的均衡,這是因為動態的分析方式由於考慮其所經歷的路徑(path),以及路徑相依(path-dependence)的發展特性,故能夠清楚指出何者為真正的均衡;在這通往均衡的路徑上,許多隨機的歷史事件對於最後均衡出現有所影響,亦可規避互為因果的分析謬誤。故本文採用歷史資料的研究方式,以找出個人電腦工業重直分工形成的因素。
我們的論點有二:傳統的交易成本理論,及我們所提出的生產資源限制假說。交易成本高,則廠商會自行生產,而決定廠商的範圍;生產資源限制,使得廠商僅能已有現的資源來生產其最有利的部分。
透過對美國及台灣的個人電腦品牌公司的歷史發展資料蒐集,我們發現,不論美國或台灣,產業剛開始進入與個人電腦相關的生產或銷售時,都是新設立的廠商,這些廠商的生產資源有限,不論在資金及生產要素上、或互補財的提供等,都無法一手包辦,因此必須靠其他外部廠商的力量來發展,因此採取垂直分工的策略具有其必然性。因此在起始點為垂直分工的情形下,由於產業外部性的正向回饋作用,使得產業停留在垂直分工的產業結構上,任何偏離垂直分工策略的廠商都受到市場力量的反噬,而回歸垂直分工的生產策略。
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1.緒論
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Macher, J. T., and D. C., Mowery (2004), Vertical specialization and iIndustry structure in high technology industries, in J.A.C. Baum and A.M. McGahan (eds.), Business Strategy over the Industry Lifecycle – Advances in Strategic Management, Volume 21, 317-356.
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Waterson, M.(1984), Economic Theory of the Industry, New York: Cambridge University Press.

2. 研究方法與資料蒐集
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Stigler, G. J. (1951) , The division of labor is limited by the extent of the market, Journal of Political Economy, 59, 185-193.
Storper, M. (1989). The transition to flexible specialization in the U.S. film industry: External economies, the division of labor, and the crossing of industrial divides. Cambridge Journal of Economics. 13, 273-305.
Teece, D. J.(1976), The Multinational Corporation and the Resource Cost of International Technology Transfer, Cambridge, MA: Ballinger.
Teece, D. J.(1986), Profiting from technological innovation: Implication for integration, collaboration, licensing and public policy, Research Policy, 15, 285-305.
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詹立宇、張明宗、徐之強(2004), 台灣製造業垂直分工與產業聚集之關係, 經濟論文叢刊, 32:4, 483-511.

3. 美國微電腦產業發展前的產業狀況
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4.美國微電腦工業簡史(一):IBM PC推出前的微電腦市場
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5. 美國微電腦工業簡史(二):IBM PC推出後的微電腦市場
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6.資源限制假說之驗證(一):美國個人電腦工業之經驗
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Dedrick, J. and Kraemer, K. L. (1998), Asia's Computer Challenge: Threat or Opportunity for the United States and the World? New York, New York, USA: Oxford University Press.
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7. 資源限制假說之驗證(二):台灣電子與個人電腦產業的發展
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8. 結論
參考文獻
Chandler, A. D.(1962), Strategy and Structure: Chapters in the History of the Industrial Eenterprise, Cambridge, Massachusetts: MIT Press.
Kornberg, A.(1995), The Golden Helix : Inside Biotech Ventures, Sausalito, California: University Science Books.
Langlois, R. N. and Robertson, P. L.(1995), Firms, Markets, and Economic Change, London: Routledge.
Rosenberg, N.(1963), Technological change in the machine tool industry, 1840-1910, Journal of Economic History, 23, 414-443.
Storper, M. (1989). The transition to flexible specialization in the U.S. film industry: External economies, the division of labor, and the crossing of industrial divides. Cambridge Journal of Economics. 13, 273-305.
張明宗(1987), 中間財分化及產業規模經濟之研究, 桃園縣中壢市國立中央大學產業經濟研究所碩士論文。
 
 
 
 
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