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題名:以製片角度談電影產製:從好萊塢製片人與美國商業電影談起
書刊名:傳播與管理研究
作者:郭東益
作者(外文):Kuo, Tong-yi
出版日期:2004
卷期:4:1
頁次:頁85-111
主題關鍵詞:好萊塢高概念商品化創意管理電影產業製作人CommoditizeCreativity managementHigh conceptHollywoodMotion picture industryProducer
原始連結:連回原系統網址new window
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  • 被引用次數被引用次數:期刊(2) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:2
  • 共同引用共同引用:0
  • 點閱點閱:120
本文以電影產業中的製作人 (或其帶曠的製作公司) 為討論中心,希望能從典型電影討論的作者(導演)風格討論或電影之於媒體產業的產業/市場分析取向之外,以電影製作的層次討論:電影作為文化媒介產製出的產品,具有的諸多產品特性,使其需要大量的協調力量,即管理階層的控管;在媒合文化素材與商業思維之下集體產生的電影作品,必須透過製作人所處之核心位置運籌帷幄之下,才能在現存分工化的電影產業及市場中完成產製到流通的各個階段。 從好萊塢龐大、完整且極商業取向的體質出發,本文以現今「高概念」取向的好萊塢電影產業為討論的另一重點。並輔以好萊塢製片的資料分析,希望能以本文的初步結論,提供現今電影產業分析與發展的新角度。
Rather than taking the normal approach of auteur or market analysis, the article analyzes the characteristics of motion picture industry by focusing on the role of the the producer(and their production company). The artic1e argues that motion picture, as a cultural product, needs a powerful manager (in Motion picture industry, it means the Producer and hís/her company) to control the uncontrollable varieties, which are only happened with cultural production, especially under the specialized cu1tural industries (inc1uding the motion picture industry). We refer to the analysis of Hollywood/USA film industry to develop our thesis, for its huge, completed and business-based constitution, the basic production approach of High Concept is mentioned to explain the way Hollywood works in their commercial aspects. Through the knowledge of the producers in typical motion picture production like Hollywood in USA, we shall have more perspectives to understand, analyze, and develop the motion picture industry in other background nowadays.
期刊論文
1.Zuckerman, E. W.、Kim, T. Y.(2003)。The critical trade-off: Identity assignment and box-office success in the feature film industry。Industrial and Corporate Change,12(1),27-67。  new window
2.Defillippi, R. J.、Arther, M. B.(1998)。Paradox in Project-based Enterprise: the case of Film Making。California Management Review,40(2),125-139。  new window
3.Fleming, C.、Giles, J.(1995)。Hollywood's terrible twosome。Newsweek,125(17),58-59。  new window
4.Cagle, J.(20010604)。PEARL HARBOR'S TOP GUN。Time,157(22),68-71。  new window
5.Aksoy, Asu、Robin, Kevin(1992)。Hollywood for the 21st Century: Global Competition for Critical Mass in Image Markets。Cambridge Journal of Economics,16(1),1-22。  new window
會議論文
1.魏旳(2003)。從在地走向全球:台灣電影全球化的類型初探。2003聚焦台灣電影研討會。台北:國立台灣藝術大學電影學系。  延伸查詢new window
圖書
1.Ryan, Bill(1992)。Making Capital from Culture: The Corporate Form of Capitalist Cultural Production。Walter de Gruyter。  new window
2.Bywater, T.、Sobachack, T.、李顯立(1997)。電影批評面面觀。台北:遠流。  延伸查詢new window
3.Ritzer, George(2000)。The McDonaldization of Society。Calif.:Pine Forge Press。  new window
4.Wyatt, J.(1994)。High concept: Movies and the marketing in Hollywood。Austin:University of Texas Press。  new window
5.Miege, B.(1989)。The Capitalization of Cultural production。New York:Journeyman Press。  new window
6.Hesmondhalgh, David(2002)。The Culture Industries。London:Sage Publications Ltd.。  new window
7.Wasko, Janet、魏玓(1999)。超越大銀幕:資訊時代的好萊塢。台北:遠流圖書公司。  延伸查詢new window
8.Pincus, E.、Ascher, S.、王瑋、黃克義(1992)。電影製作手冊。台北:遠流。  延伸查詢new window
9.馮建三、程宗明、Mosco, V.(1998)。傳播政治經濟學--再思考與再更新。臺北:五南。  延伸查詢new window
10.李達義(2000)。好萊塢.電影.夢工場。台北:揚智文化。  延伸查詢new window
11.Picard, Robert G.、馮建三(1994)。媒介經濟學。臺北:遠流出版事業股份有限公司。  延伸查詢new window
12.Lash, Scott M.、Urry, John(1994)。Economies of Signs and Space。Sage。  new window
13.Miller, Toby、Govil, Nitin、Mcmurria, John、Maxwell, Richard、Wang, T.、馮建三(2003)。全球好萊塢。臺北:巨流圖書公司。  延伸查詢new window
其他
1.郭宣靆(20030115)。出版與文化產業:出版產業的文化特性與產業定位,http://mail.nhu.edu.tw/~society/e-j/28/28-28.htm。  延伸查詢new window
圖書論文
1.Ryall, T.(2000)。Genre and Hollywood。American cinema and Hollywood: Critical approaches。New York:Oxford。  new window
2.Kellner, D.(2000)。Hollywood film and society。American Cinema and Hollywood: Critical approaches。New York:Oxford。  new window
3.Gomery, D.(2000)。Hollywood as industry。American Cinema and Hollywood: Critical approaches。New York:Oxford。  new window
 
 
 
 
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