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題名：企業間交易雙方關係演變與價值衡量
書刊名：創新與管理
作者：胡哲生 引用關係／周雅燕 引用關係／楊文惠
作者(外文)：Hu, Jer-san／Chou, Ya-yen／Yang, Wen-hui
出版日期：2005
卷期：2:2
頁次：頁77-94
主題關鍵詞：交易價值；價值網路；關係基礎；價值內涵；Exchange value；Value network；Relationship base；Value content
原始連結：連回原系統網址new window
相關次數：
  • 被引用次數被引用次數:期刊(0) 博士論文(4) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:0
  • 共同引用共同引用:0
  • 點閱點閱:35
期刊論文
1.Ganesan, S.(1994)。Determinants of longterm orientation in buyer-seller relationship。Journal of Marketing，58(2)，1-19。  new window
2.Kalwani, M. U.、Narayandas, N.(1995)。Long - term manufacturer - supplierelationship: Do they pay off for supplier firms。Journal of marketing，59(1)，1-16。  new window
3.Han, Sang-Lin、Wilson, D. T.、Dant, S. P.(1993)。Buyer-supplier Relationships Today。Industrial Marketing Management，22(4)，331-338。  new window
4.Day, G. S.(2000)。Management Market Relationships。Journal of the Academy of Marketing Science，28(1)，24-30。  new window
5.Wilson, David T.、Jantrania, Swati(1994)。Understanding the value of a relationship。Asia-Australia Marketing Journal，2(1)，55-66。  new window
6.Hogan, J. E.(2001)。Expected relationship value: A construct, a methodology for measurement, and a modeling technique。Industrial Marketing Management，30(4)，339-351。  new window
7.Baxter, R.、Matear, S.(2004)。Measuring Intangible Value in Business-to-Business Buyer-Seller Relationships: An Intellectual Capital Perspective。Industrial Marketing Management，33(6)，491-500。  new window
8.Morgan, R. M.、Hunt, S. D.(1999)。Relationship-based competitive advantage: The role of relationship marketing in marketing strategy。Journal of Business Research，46(3)，281-290。  new window
9.Ritter, Thomas、Wilkinson, Ian F.、Johnston, Wesley J.(2004)。Managing in complex business networks。Industrial Marketing Management，33(3)，175-183。  new window
10.Walter, A.、Ritter, T.、Gemünden, H. G.(2001)。Value creation in buyer-seller relationships: Theoretical considerations empirical result from a supplier's perspective。Industrial Marketing Management，30，365-377。  new window
11.Andrews, P. P.、Jerome, H.(1998)。Transforming Supply Chains into Value Webs。Strategy and Leadership，26(3)，1-6。  new window
12.Barringer, B. R.(1997)。The Effects of Relational Channel Exchange of the Small Firm: A Conceptual Framework。Journal of Small Business Management，35(2)，65-79。  new window
13.Bollinger, Audrey S.、Smith, Robert D.(2001)。Managing Organizational Knowledge as A Strategic Asset。Journal of Knowledge Management，5(1)，8-18。  new window
14.Gronroos, C.(1997)。Value-Driven Relationship Marketing: From Products to Resources Competencies。Journal of Marketing Management，13(5)，407-419。  new window
15.McLoughlin, D.、Horan, C.(2000)。Business Marketing: Perspectives from the Markets-as-Networks Approach。Industrial Marketing Management，29(4)，285-292。  new window
16.Medlin, C. J.(2004)。Interaction in Business Relationships: a Time Perspective。Industrial marketing Management，33(3)，185-193。  new window
17.Monroe, K. B.、Grewal, D.(1991)。Effects of Price, Br Store Information on Buyers' Product Evaluations。Journal of Marketing Research，28，307-319。  new window
18.Nielson, C. C.(1998)。An Empirical Examination of the Role of Closeness in Industrial Buyer-Seller Relationships。European Journal of Marketing，32(5/6)，441-463。  new window
19.Reddy, M. N.(1991)。Defining product value in industrial markets。Management Decisions，29(1)，14-19。  new window
20.Thorelli, H. B.(1986)。Network: Between Market and Hierarchies。Strategic Management Journal，7(1)，37-51。  new window
21.Allee, V.(2000)。Reconfiguring the Value Network。Journal of Business Strategy，21(4)，36-39。  new window
22.Ravald, A.、Grönroos, C.(1996)。The Value Concept Relationship Marketing。European Journal of Marketing，30(2)，19-30。  new window
23.Cannon, J. P.、Homburg, C.(2001)。Buyer-Supplier Relationships and Customer Firm Costs。Journal of Marketing，65(1)，29-43。  new window
24.Gassenheimer, Jule B.、Houston, Franklin S.、Davis, J. Charlene(1998)。The Role of Economic Value, Social Value, and Perceptions of Fairness in Interorganizational Relationship Retention Decisions。Journal of the Academy of Marketing Science，26(4)，322-337。  new window
25.Webster, Frederick E. Jr.(1992)。The Changing Role of Marketing in the Corporation。Journal of Marketing，56(4)，1-17。  new window
26.Bagozzi, Richard P.(1975)。Marketing as Exchange。Journal of Marketing，39(4)，32-39。  new window
27.Dwyer, F. Robert、Schurr, Paul H.、Oh, Sejo(1987)。Developing Buyer-Seller Relationships。Journal of Marketing，51(2)，11-27。  new window
28.Wilson, David T.(1995)。An integrated model of buyer-seller relationships。Journal of the Academy of Marketing Science，23(4)，335-345。  new window
29.Morgan, Robert M.、Hunt, Shelby D.(1994)。The commitment-trust theory of relationship marketing。Journal of Marketing，58(3)，20-38。  new window
30.Dyer, Jeffrey H.、Singh, Harbir(1998)。The Relational View: Cooperative Strategy and Sources of Interorganizational Competitive Advantage。Academy of Management Review，23(4)，660-679。  new window
會議論文
1.Jantrania, S.、Wilson, D. T.(1999)。An exploratory study of value relationship。15th IMP Conference。Dublin。  new window
2.Mandjak, T.、Durrieu, F.(2000)。Understanding the Non-Economic Value of Business Relationships。17th IMP Conference。Bath。  new window
3.Moller, K. E.(2000)。Suppliers'€™ Value Creation Potential: A Conceptual Analysis。17th IMP Conference。Bath。  new window
圖書
1.Kotier, Philip(2001)。A Framework for Marketing Management。Prentice-Hall。  new window
2.Anderson, J. C.、Narus, J. A.(1999)。Business Market Management: Understanding, Creating, and Delivering Value。Upper Saddle River, New Jersey：Prentice-Hall, Inc.。  new window
圖書論文
1.Hedaa, L.、Jan. A. T.(2000)。An Exposition toward a Theory of Timing。Time management。Palermo：ISIDA。  new window
 
 
 
 
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