:::

詳目顯示

回上一頁
題名:關係學習、關係記憶與關係績效之研究
書刊名:管理學報
作者:方世榮 引用關係謝宜君 引用關係鄧志勇
作者(外文):Fang, Shyh-rongHsieh, Yi-chunDeng, Jhih-yong
出版日期:2008
卷期:25:3
頁次:頁269-289
主題關鍵詞:關系學習關係記憶關係績效組織間社會互動Relationship learningRelationship memoryRelationship performanceInter-organizational social interaction
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(4) 博士論文(1) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:4
  • 共同引用共同引用:0
  • 點閱點閱:65
夥伴關係偽企業重要的資產之一,為了妥善管理夥伴關係,組織必須發展相應的關係能力,而關係學習與關係記憶則是培育關係能力之重要的管理活動。本研究探討關係學習與關係記憶對於關係績效的影響,並且驗證組織間社會互動對於關係學習與記憶之干擾效果,實證結果發現:關係學習顯著影響關係記憶與關係績效,且關係記憶亦會影響關係績效;此外,組織間社會互動具有干擾效果。本文最後提出管理意涵與研究建議。
In a knowledge-based economy, the accumulation of knowledge enables the business to facilitate the building of a sustainable competitive advantage, which makes the acquisition of knowledge has become an everlasting pursuit for the business. Persistently obtained and formulated through internal learning and external partnerships, an effective knowledge acquisition requires the learning competence and sharing willingness of a business. Hence, the relationship among participating organizations is considered as the key factor in initiating the willing and intention of knowledge sharing and stimulating the dissemination and accumulation of knowledge. Because of this, a close, mutual trusted and well-connected partnership of all stakeholders' serves as one of the most important strategic assets. That is, it is requisite for a business to cultivate its relational capabilities via continuous knowledge creation and aggregation. Due to the fluid property of knowledge, in a highly competitive business environment may enterprises obtain and accumulate knowledge resources through the partnership establishment. Along with the prevalence of relationship learning, the issue of relationship memory has drawn comparable attention because of its capability of storing the relationship learning results and propelling the retrieval and exchange of knowledge. That is, through the sharing of information, the dissemination and interpretation shared among partner organizations, relationship learning represents a process of knowledge creation, where relationship memory consists of interactional, functional and environmental knowledge learned from the formulation of a partnership. In addition, the partnership development relies on the interaction among all participants involved. Therefore, it is expected that inter-organizational social interaction plays on interference role between relationship learning and relationship memory. This study explores the influence of relationship learning and relationship memory on the buyer-seller partnership and evaluates the corresponding performance, where the moderating effect of inter-organizational social interaction between relationship learning and relationship memory was also investigated. The survey sample is consisted of the response from purchase manages of the largest 5,000 Taiwan industries in the year of 2004, where a total of 1,000 questionnaires were distributed to 2,855 managers in the manufacturing industry and 158 effective samples were collected. The major findings indicate that relationship learning is beneficial to relationship memory and its corresponding performance; relationship memory in turn has significant impacts on relationship performance, and the inter-organizational social interaction plays a moderating role between relationship learning and memory. First of all, the success of relationship learning lies in the accumulation of information, experience and knowledge through all participating organization cooperation. Therefore, compared to a partnership lack of relationship learning and memory, its counterpart (i.e., the one with high motivation to establish relationship learning and relationship memory) turns out to be more competitive. Second, relationship learning has an influential impact on the partnership performance and enhances the improvement of partnership satisfaction. Furthermore, whenever there is a closer interaction relationship among participating organizations, more beneficial influences on relationship learning performance and relationship knowledge accumulation are anticipated. Finally, three kinds of relationship memory influence on relationship performance, in which there are intermediate effects among these three types of knowledge accumulation.
期刊論文
1.Boyle, Brett A.、Dwyer, F. Robert(1995)。Power, bureaucracy, influence, and performance: Their relationships in industrial distribution channels。Journal of Business Research,32(3),189-200。  new window
2.Metcalf, Lynn E.、Frear, Carl R.、Krishnan, R.(1992)。Buyer-Seller Relationships: An Application of the IMP Interaction Model。European Journal of Marketing,26(2),27-46。  new window
3.Brennan, R.(1997)。Buyer-Supplier Partnering in British Industry: The Automotive and Telecommunications Sectors。Journal of Marketing Management,13(8),758-776。  new window
4.Stump, Rodney L.、Heide, Jan B.(1995)。Performance Implications of Buyer-Supplier Relationships in Industrial Markets: A Transaction Cost Explanation。Journal of Business Research,32(1),57-66。  new window
5.Amburgey, Terry L.、Miner, Anne S.(1992)。Strategic Momentum: The Effects of Repetitive, Positional, and Contextual Momentum on Merger Activity。Strategic Management Journal,13(5),335-348。  new window
6.Hamel, C.(1991)。Competition for Competence and Inter-partner Learning with International Strategic Alliances。Strategic Management Journal,12(Special issue 1),83-103。  new window
7.Lukas, Bryan A.、Hult, G. Tomas M.、Ferrell, O. C.(1996)。A theoretical perspective of the antecedents and consequences of organizational learning in marketing channels。Journal of Business Research,36(3),233-244。  new window
8.Frazier, Gary L.、Spekman, Robert E.、O'Neal, Charles R.(1988)。Just-in-Time Exchange Relationships in Industrial Markets。Journal of Marketing,52(4),52-67。  new window
9.Walsh, James P.、Ungson, Gerardo Rivera(1991)。Organizational Memory。Academy of Management Review,16(1),57-91。  new window
10.Moorman, C.、Miner, A. S.(1997)。The impact of organizational memory on new product performance and creativity。Journal of Marketing Research,34(1),91-106。  new window
11.Slater, Stanley F.、Narver, John C.(1995)。Market orientation and learning organization。Journal of Marketing,59(3),63-74。  new window
12.Ruekert, R.、Walker, O. C. Jr.(1987)。Marketing''s interaction with other functional units: A conceptual framework and empirical evidence。Journal of Marketing,51(1),1-19。  new window
13.Murry, J. P.、Heide, J. B.(1998)。Managing Promotion Program Participation within Manufacturer-retailer Relationships。Journal of Marketing,62(1),58-68。  new window
14.Bucklin, L. P.、Sengupta, S.(1993)。Organizing Successful Co-marketing Alliances。Journal of Marketing,57(2),32-46。  new window
15.Srivastava, Rajendra K.、Shervani, Tasadduq A.、Fahey, Liam(19990101)。Marketing, business processes, and shareholder value: An organizationally embedded view of marketing activities and the discipline of marketing。Journal of Marketing,63(4),168-179。  new window
16.Kumar, Nirmalya、Stern, Louis W.、Achrol, Ravi S.(1992)。Assessing Reseller Performance from the Perspective of the Supplier。Journal of Marketing Research,29(2),238-253。  new window
17.Nevis, E. C.、DiBella, A. J.、Gould, J. M.(1995)。Understanding organizations as learning systems。Sloan Management Review,36(2),73-85。  new window
18.Selnes, F.、Sallis, J.(2003)。Promoting relationship learning。Journal of Marketing,67(3),80-95。  new window
19.Medlin, Christopher J.、Aurifeille, Jacques-Marie、Quester, Pascale G.(2005)。A Collaborative Interest Model of Relational Coordination and Empirical Results。Journal of Business Research,58(2),214-222。  new window
20.Grewal, R.、Dharwadkar, R.(2002)。The Role of the Institutional Environment in Marketing Channels。Journal of Marketing,66(3),82-97。  new window
21.Armstrong, J. S.、Overton, T. S.(1997)。Estimating non-response bias in mail surveys。Journal of Marketing Research,14(3),396-402。  new window
22.Ganesan, Shankar(1993)。Negotiation strategies and the nature of channel relationships。Journal of Marketing Research,30(2),183-203。  new window
23.Noordewier, T.、George, J.、Nevin, J. R.(1990)。Performance Outcomes of Purchasing Arrangement in Industry Buyer-vendor Relationships。Journal of Marketing,54(4),80-93。  new window
24.Deshpande, R.(1982)。The Organizational Context of Market Research Use。Journal of Marketing,46(4),91-101。  new window
25.Johnson, J. L.、Sohi, R. S.、Greeal, R.(2004)。The role of relational knowledge stores in interfirm partnering。Journal of Marketing,68(3),21-36。  new window
26.Moorman, C.、Slotegraaf, R. J.(1999)。The contingency value of complementary capabilities in product development。Journal of Marketing Research,36(2),239-257。  new window
27.McIntyre, Faye S.、Thomas, James L. Jr.、Tullis, K. J.、Young, Joyce A.(2004)。Assessing Effective Exchange Relationships: An Exploratory Examination。Journal of Marketing Theory and Practice,12(1),36-47。  new window
28.Rindfleisch, A.、Moorman, C.(2001)。The acquisition and utilization of information in new product alliances: a strength-of-ties perspective。Journal of Marketing,65(2),1-18。  new window
29.Dodgson, M.(1993)。Organizational learning: A review of some literatures。Organization Studies,14(3),375-394。  new window
30.Sinkula, James M.(1994)。Market Information Processing and Organizational Learning。Journal of Marketing,58(1),35-45。  new window
31.Park, J. E.、Bunn, M. D.(2003)。Organizational Memory: A New Perspective on the Organizational Buying Process。Journal of Business and Industrial Marketing,18(3),237-257。  new window
32.Bagozzi, Richard P.、Phillips, Lynn W.(1982)。Representing and Testing Organizational Theories: A Holistic Construal。Administrative Science Quarterly,27(3),459-489。  new window
33.Day, George S.(1994)。The Capabilities of Market-Driven Organizations。Journal of Marketing,58(4),37-52。  new window
34.Dwyer, F. Robert、Schurr, Paul H.、Oh, Sejo(1987)。Developing Buyer-Seller Relationships。Journal of Marketing,51(2),11-27。  new window
35.Kumar, Nirmalya、Scheer, Lisa K.、Steenkamp, Jan-Benedict E. M.(1995)。The Effects of Perceived Interdependence on Dealer Attitudes。Journal of Marketing Research,32(3),348-356。  new window
36.Anderson, James C.、Gerbing, David W.(1988)。Structural Equation Modeling in Practice: A Review and Recommended Two-Step Approach。Psychological Bulletin,103(3),411-423。  new window
37.Huber, George P.(1991)。Organizational Learning: The Contributing Processes and the Literatures。Organization Science,2(1),88-115。  new window
38.Fornell, Claes、Larcker, David F.(1981)。Evaluating Structural Equation Models with Unobservable Variables and Measurement Error。Journal of Marketing Research,18(1),39-50。  new window
39.Kalwani, Manohar U.、Narayandas, Narakesari(1995)。Long-Term Manufacturer-Supplier Relationships: Do They Pay off for Supplier Firms?。Journal of Marketing,59(1),1-16。  new window
40.Walter, Achim、Müller, Thilo A.、Helfert, Gabriele、Ritter, Thomas(2003)。Functions of Industrial Supplier Relationships and Their Impact on Relationship Quality。Industrial Marketing Management,32(2),159-169。  new window
41.Jarvis, Cheryi B.、Mackenzie, Scott B.、Podsakoff, Philip M.(2003)。A Critical Review of Construct Indicators and Measurement Model Misspecification in Marketing and Consumer Research。Journal of Consumer Research,30(2),199-218。  new window
42.Podsakoff, Philip M.、Organ, Dennis W.(1986)。Self-Reports in Organizational Research: Problems and Prospects。Journal of Management,12(4),531-544。  new window
43.Cannon, Joseph P.、Perreault, William D. Jr.(1999)。Buyer-Seller Relationships in Business Markets。Journal of Marketing Research,36(4),439-460。  new window
44.Jap, Sandy D.(1999)。Pie-Expansion Efforts: Collaboration Processes in Buyer-Supplier Relationships。Journal of Marketing Research,36(4),461-475。  new window
45.Johnson, Jean L.(1999)。Strategic integration in industrial distribution channels: Managing the interfirm relationship as a strategic asset。Journal of the Academy of Marketing Science,27(1),4-18。  new window
46.Fiol, C. Marlene、Lyles, Marjorie A.(1985)。Organizational learning。Academy of Management Review,10(4),803-813。  new window
47.Lumpkin, G. T.、Dess, Gregory G.(1996)。Clarifying the Entrepreneurial Orientation Construct and Linking It to Performance。Academy of Management Review,21(1),135-172。  new window
48.Cohen, Wesley M.、Levinthal, Daniel A.(1990)。Absorptive Capacity: A New Perspective on Learning an Innovation。Administrative Science Quarterly,35(1),128-152。  new window
49.Johnson, J. L.、Sohi, R. S.(2003)。The Development of Interfirm Partnering Competence: Platforms for Learning, Learning Activities, and Consequences of Learning。Journal of Business Research,56(9),757-766。  new window
50.Cunningham, M. T.、Homse, E.(1986)。Controlling the Marketing-purchasing Interface: Resources Development and Organizational Implications。Industrial Marketing and Purchasing,1(2),3-25。  new window
51.Mohr, J. J.、Sengupta, S.(2002)。Managing the Paradox of Inter-firm Learning: The Role of Governance Mechanisms。Journal of Business and Industrial Marketing,17(4),282-301。  new window
52.Achrol, R. S.、Stern, L. W.(1988)。Environment Determinants of Decision-making Uncertainty in Marketing Channels。Journal of Marketing Research,25(1),36-50。  new window
53.Lee, D.、Sirgy, M. J.、Brown, J. R.、Bird, M. M.(2004)。Importers' Benevolence toward Their Foreign Export Suppliers。Journal of the Academy of Marketing Science,32(1),32-48。  new window
54.Hakansson, H.、Ostberg, C.(1975)。Industrial Marketing: An Organizational Problem?。Industrial Marketing Management,4(2),113-123。  new window
55.Johnson, J. L.、Raven, P. V.(1996)。Relationship Quality, Satisfaction, and Performance in Export Marketing Channels。Journal of Marketing Channels,5(3/ 4),19-48。  new window
56.Srivastava, R. K.、Shervani, T. A.、Fahey, L.(1998)。Market-based Assets and Sharholder Value: A Framework for Analysis。Journal of Marketing,62(1),2-18。  new window
57.Sivadas, E.、Dwyer, F. R.(2000)。Examination of Organizational Factors Influencing New Product Success in Internal and Alliance-based Processes。Journal of Marketing,64(1),31-49。  new window
58.Ulrich, D.、Jick, T.、Von Glinow, M. A.(1993)。High Impact Learning: Building and Diffusing Learning Capability。Organizational Dynamics,Autumn,52-66。  new window
圖書
1.Johnson, D. E.(1998)。Applied Multivariate Methods for Data Analysts。Pacific Grove, CA:Brooks/Cole Publishing Co:Duxbury Press。  new window
2.Tukey, John W.(1977)。Exploratory Data Analysis。Addison-Wesley Publishing Company。  new window
3.Blau, P. M.(1964)。Exchange and Power in Social Life。New York:John Wiley and Sons。  new window
4.McLachlan, G. J.、Krishnan, T.(1997)。The EM Algorithm and Extensions。New York:John Wiley & Sons。  new window
5.Håkansson, Håkan(1982)。International marketing and Purchasing of industrial goods: An interaction approach。John Wiley & Sons。  new window
6.Homans, George Caspar(1961)。Social behavior: Its elementary forms。Harcourt, Brace & World, Inc.。  new window
7.Gadde, L.、Hakansson, H.(2001)。Supply Network Strategies。Supply Network Strategies。New York, NY。  new window
 
 
 
 
第一頁 上一頁 下一頁 最後一頁 top
QR Code
QRCODE