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題名:YouTuber如何影響觀看者資訊採用意願?--多元理論觀點之模型
書刊名:東吳經濟商學學報
作者:謝錦堂 引用關係林佩儀
作者(外文):Hsieh, Chin-tangLin, Pay-yi
出版日期:2022
卷期:105
頁次:頁1-36
主題關鍵詞:社會影響推敲可能性模型創新行為資訊採用意願YouTuberSocial influencesElaboration likelihood modelELMInnovativenessAdoption intentions
原始連結:連回原系統網址new window
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  • 被引用次數被引用次數:期刊(0) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:0
  • 共同引用共同引用:7
  • 點閱點閱:1
期刊論文
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