臺灣公共電視面臨先天的大眾認知不清與公視定位不明，加上後天的缺乏穩定的 財源維持營運的情況下；本研究擬針對多元媒體環境中，公視存在的本質和爭議再進行澄清 ，且探討公視法中所規定的經費來源進行分析，對公視當前面對的問題，提出兩項建議，一 是，取消公視法附帶決議第一項中，每年政府損贈公視之預算逐年遞減的條件；二，準允徵 收電波費補貼經費之不足。唯有徹底解決公視面臨經費不足的問題，才能期盼公視永續的進 行公共利益的服務和製作具我國觀點的節目。

　　　　　After seven years of preparation, the Public TV station officially established in July 1st, 1998. Behind the applause are the long existing challenges of old problems. The most bothersome is the financial facet. Other problems include the unclear identity of the station, and the insufficient knowledge and supports from the general public to the public TV service. This article attempts to rejustify the nature and functions of PTV in the current multi-channel environment. The writer believe it will help the public to grasp the evolving concept of the public television. This article also analyzes possible financial resources to find solutions to relief the surviving pressure. Based on the discussion, two strong suggestion are provided. One urges the legislators to cancel the attached item of cutting the government's supporting 10 % per year. By doing so, the PTV may have a survivable base to start. The other one suggests using the radio wave tax to subsidize the PTV. It is a concept of using public goods (radio wave) to serve the public good (public interest). From the worldwide experiences, PTV can only exist and serve the public interest under stable financial supports.