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題名：線上學習使用傾向對立模式之比較實證
書刊名：臺大管理論叢
作者：林益民／邱郁文／施東河
作者(外文)：Lin, Yi-min／Chiu, Yuh-wen／Shih, Dong-her
出版日期：2005
卷期：16:1
頁次：頁41-66
主題關鍵詞：線上學習；計畫行為理論；科技接受模式；任務科技配適理論；E-learning；Theory of planned behavior；TPB；Technology acceptance model；TAM；Task-technology fit model；TTF
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  • 被引用次數被引用次數:期刊(4) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:4
  • 共同引用共同引用:0
  • 點閱點閱:34
線上學習可以讓使用者依個人需求自行選擇課程、依個人時間選擇上網學習的時段，然而，也因著線上學習的學習方式不論在時間上、空間上均有較大的彈性，學習者似乎更需有自律精神與自我效能並明瞭自己學習的目的、需求、學習動機等，方能引發學習者的使用意願，達到更佳的學習績效。本研究採用「計畫行為理論（TPB）」、「科技接受模式（TAM）」及「任務科技配適理論（TTF）」三個模式觀點，經綜合或變形後提出四種比較模型，針對理解「個人線上學習系統使用」的貢獻程度進行比較。獲得的比較結果為： 1. 以實務的觀點，科技接受模式是最適合的理論； 2. 若從瞭解使用者行為模式的全貌及理解程度而言，TAM和TPB整合的模型或者TAM和TTF整合的模型是最適合的理論。
E-learning provides learners with self-selected courses, flexible larning schedules which cater to learners' demands. However, self-discipline and self-efficacy will be more important for learners to take advantge of e-learning flexibility. Learners have to recognize their learning objectives, learning motivations and learning requirements to evoke their learning intentions in order to achieve higher performance. Our study adopts Theory of Planned Behavior (TPB), Technology Acceptance Model (TAM) and Task-Technology fit (TTF) models and proposes four integrated models. We compare these four models in terms of contributions toward e-learning application. We conclude that 1. TAM will be the best model in educational practice; 2. Either the integrated model of TAM with TPB or the model of TAM with TTF will be appropriate to explain user's behavior.
期刊論文
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15.Chin, Wynne W.、Todd, Peter A.(1995)。On the use, usefulness, and ease of use of structural equation modeling in MIS research: a note of caution。MIS Quarterly，19(2)，237-246。  new window
16.Goldsmith, R. E.、Newell, S. J.(1997)。Innovativeness and price sensitivity: Managerial, theoretical and methodological issues。Journal of Product & Brand Management，6(3)，163-174。  new window
17.Compeau, Deborah R.、Higgins, Christopher A.(1995)。Computer self-efficacy: development of a measure and initial test。MIS Quarterly，19(2)，189-211。  new window
18.Goodhue, Dale L.、Thompson, Ronald L.(1995)。Task-Technology Fit and Individual Performance。MIS Quarterly，19(2)，213-236。  new window
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21.Fornell, Claes、Larcker, David F.(1981)。Evaluating Structural Equation Models with Unobservable Variables and Measurement Error。Journal of Marketing Research，18(1)，39-50。  new window
22.Bagozzi, Richard P.、Yi, Youjae(1988)。On the Evaluation of Structural Equation Models。Journal of the Academy of Marketing Science，16(1)，74-94。  new window
23.Baumgartner, Hans、Homburg, Christian(1996)。Applications of Structural Equation Modeling in Marketing and Consumer Research: A Review。International Journal of Research in Marketing，13(2)，139-161。  new window
24.Mathieson, Kieran(1991)。Predicting user intentions: comparing the technology acceptance model with the theory of planned behavior。Information Systems Research，2(3)，173-191。  new window
25.Bandura, Albert(1991)。Social Cognitive Theory of Self-regulation。Organizational Behavior and Human Decision Processes，50(2)，248-287。  new window
26.Bentler, Peter M.(1992)。On the Fit of Models to Covariances and Methodology to the Bulletin。Psychological Bulletin，112(3)，400-404。  new window
27.Mulaik, Stanley A.、James, Larry R.、van Alstine, Judith、Bennett, Nathan、Lind, Sherri、Stilwell, C. Dean(1989)。Evaluation of Goodness-of-Fit Indices for Structural Equation Models。Psychological Bulletin，105(3)，430-445。  new window
28.Davis, Fred D.、Bagozzi, Richard P.、Warshaw, Paul R.(1989)。User acceptance of computer technology: A comparison of two theoretical models。Management Science，35(8)，982-1003。  new window
29.Davis, Fred D.(1989)。Perceived Usefulness, Perceived Ease of Use, & User Acceptance of Information Technology。MIS Quarterly，13(3)，319-340。  new window
30.Ajzen, Icek(2002)。Perceived behavioral control, self-efficacy, locus of control, and the theory of planned behavior。Journal of Applied Social Psychology，32(4)，665-683。  new window
31.Triandis, H. C.(1982)。Dimensions of Cultural Variations as Parameters of Organizational Theories。International Studies of Management and Organization，12(1)，136-139。  new window
32.Daft, R. L.、Lengel, R. H.(1986)。A Proposed Integration among Information Requirements, Media Richness and Structural Design。Management Science，32(5)，554-571。  new window
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學位論文
1.Davis, Fred D.(1986)。A technology acceptance model for empirically testing new end-user information systems: Theory and result(博士論文)。Massachusetts Institute of Technology。  new window
圖書
1.Ajzen, I.、Fishbein, M.(1980)。Understanding Attitudes and Predicting Social Behavior。Englewood Cliffs, New Jersey：Prentice-Hall。  new window
2.Hair, J. F.、Anderson, R. E.、Tatham, R. L.、Black, W. C.(1995)。Multivariate data analysis with readings。Upper Saddler River, NJ：Prentice-Hall。  new window
3.Ajzen, Icek(1988)。Attitudes, Personality, and Behavior。Milton Keynes, England：Open University Press。  new window
4.Rogers, E. M.(1983)。Diffusion of Innovations。New York：Macmillan Publishing Company, Inc.。  new window
5.Rosenberg, Marc Jeffrey(2001)。E-learning: Strategies for Delivering Knowledge in the Digital Age。McGraw-Hill Companies, Inc.。  new window
6.Bollen, K. A.(1989)。Structural Equations with Latent Variables。New York：John Wiley & Sons。  new window
7.Bandura, A.、Wessels, S.(1997)。Self-efficacy: The exercise of self-control。New York：Freeman。  new window
8.Bandura, Albert(1986)。Social Foundations of Thought and Action: A Social Cognitive Theory。Prentice-Hall, Inc.。  new window
9.Jöreskog, K. G.、Sörbom, D.(1989)。LISREL 7: A Guide to the Program and Application。Chicago, IL：Scientific Software International, Inc.：SPSS Inc。  new window
圖書論文
1.Ajzen, Icek(1985)。From intentions to actions: A theory of planned behavior。Action Control: From Cognition to Behavior。Springer-Verlag。  new window
2.Carmines, E. G.、McIver, J. P.(1981)。Analyzing Models with Unobserved Variables: Analysis of Covariance Structure。Social Measurement: Current Issues。Sage。  new window
 
 
 
 
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