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A.、Ford, N. M.、Walker, O. C. Jr.、Johnson, M. W.、Tanner, J. F. Jr.(2000)。Sales Force Management。Richard D. Irwin。 | | 2. | Hair, Joseph F. Jr.、Anderson, Rolph E.、Tatham, Ronald L.、Black, William C.(1995)。Multivariate Data Analysis with Readings。Macmillan。 | | 3. | Dillon, William R.、Goldstein, Matthew(1984)。Multivariate Analysis: Methods and Applications。New York：John Wiley and Sons, Inc.。 | 圖書論文| 1. | Snyder, M.(1979)。Self-monitoring processes。Advances in experimental social psychology。Academic Press。 | |