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題名:高雄市居民之休閒活動型態--採用臺灣本土休閒活動量表
書刊名:大專體育學刊
作者:謝坤霖許義忠 引用關係葉智魁 引用關係蓋理奇克
作者(外文):Hsieh, Kun-linHsu, Yi-chungYeh, Chih-kueiChick, Garry E.
出版日期:2013
卷期:15:3
頁次:頁257-268
主題關鍵詞:文化共識市場區隔自由列舉休閒效益休閒產業Cultural consensusFree-listingLeisure benefitLeisure industryMarket segment
原始連結:連回原系統網址new window
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  • 被引用次數被引用次數:期刊(7) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:7
  • 共同引用共同引用:35
  • 點閱點閱:46
本研究目的為調查高雄市居民的休閒活動參與程度、休閒活動類型與休閒活動型態。由於休閒具有文化性及地域性,我們認為北美的休閒活動量表並不適合應用在臺灣,因此,本研究採用葉智魁、許義忠、Chick(2011)以自由列舉法發展的「臺灣本土休閒活動量表」為研究工具。研究母體為高雄市18歲以上居民,於2008年7-9月在高雄市11個行政區蒐集到274份問卷。研究結果發現:一、高雄市居民最常從事的休閒活動為看電視、聽音樂、閱讀、睡覺、上網、散步、吃、聊天和喝茶,多數為室內、靜態及社交活動。二、高雄市居民從事七種休閒活動:體育活動、消費活動、文藝活動、旅遊活動、網路活動、健行活動、都會活動;三、高雄市居民擁有戶外旅遊、冷漠休閒、消費娛樂、網路休閒、體育休閒等五種休閒活動型態。本研究結論有三:一、高雄市居民休閒活動分為核心與均衡兩類;二、高雄市居民分為休閒豐富、休閒平均與休閒貧乏三個群體。三、休閒活動型態加上人口統計變項才是業者市場區隔與行銷的有利工具。文後除了對休閒業者、各級政府與一般民眾提出建言之外,亦揭露對休閒研究的意義與啟示。
The purpose of this study was to explore the level of leisure participation, leisure activity types and leisure activity styles among Kaohsiung city residents. Since leisure is culturally and regionally contextualized, we noted that leisure activity list developed in North America is not applicable to Taiwan. Thus, we employed Yeh, Hsu, and Chick's (2011) Taiwan leisure activity list which was developed by using free-listing technique. This study population was Kaohsiung city residents with an average age over 18 years. Data were collected in July-September, 2008 from 11 city administrative zones, and 274 questionnaires were analyzed. The study revealed that (1) most frequently participated leisure activities of Kaohsiung city residents, including watching TV, listening to music, reading, sleeping, internet, walking, eating, chatting and tea drinking that are mostly indoors, passive and social activities, (2) seven leisure activity types were identified, including physical, consumptive, cultural, travel, internet, hike and urban types, and (3) Kaohsiung city residents possessed outdoors, indifference, consumption and entertainment, internet, and physical leisure activity styles. Based on our results, three conclusions were drawn: (1) leisure activities can be divided into core and balance categories. (2) the respondents can be categorized as leisure rich, leisure average and leisure impoverished groups. (3) leisure activity style, with the aid of demographics, was useful tool for business marketing and promotion. Recommendations were made for business, government and general public. Contributions and implications for leisure research were also disclosed.
期刊論文
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2.Dong, E.、Chick, G.(2012)。Leisure constraints in six Chinese cities。Leisure Sciences,34(5),417-435。  new window
3.Green, G. T.、Cordell, H. K.、Betz, C. J.、DiStefano, C.(2006)。Construction and validation of the national survey on recreation and the environment's lifestyles scale。Journal of Leisure Research,38(4),513-535。  new window
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6.Plog, S. C.(200106)。Why destination areas rise and fall in popularity: An update of a Cornell Quarterly classic?。Cornell Hotel and Restaurant Administration Quarterly,42(3),13-24。  new window
7.Roberts, K.、Lamb, K. L.、Dench. S.、Brodie, D. A.(1989)。Leisure patterns, health status and employment status。Leisure Studies,8(3),229-235。  new window
8.Yu, J. M.(1980)。The empirical development of typology for describing leisure behavior on the basis of participation patterns。Journal of Leisure Research,12(4),309-320。  new window
9.許義忠、莊麗君、葉智魁(20071200)。以時間日記法評量大學生休閒與自由時間之運用。觀光研究學報,13(4),289-308。new window  延伸查詢new window
10.Dressler, W. W.、Balieiro, M. C.、Ribeiro, R. P.、dos Santos, J. E.(2007)。A prospective study of cultural consonance and depressive symptoms in urban Brazil。Social Science & Medicine,65(10),2058-2069。  new window
11.Havighurst, R.、Feigenbaum, K.(1959)。Leisure and life-style。American Journal of Sociology,64(4),396-404。  new window
12.Lehto, X. Y.、O'Leary, J. T.、Morrison, A. M.(2002)。Do psychographics influence vacation destination choices? A comparison of British travelers to North American, Asia and Oceania。Journal of Vacation Marketing,8(2),109-125。  new window
13.Pondè, M. P.、Santana, V. S.(2000)。Participation in leisure activities: Is it a protective factor for women's mental health?。Journal of Leisure Research,32(4),457-472。  new window
14.Quinlan, M.(2005)。Considerations for collecting freelists in the field: Examples from ethnobotany。Field Methods,17(3),219-234。  new window
15.Veal, A. J.(1993)。The concept of lifestyle: A review。Leisure Studies,12(4),233-252。  new window
16.Driver, B. L.(1997)。The defining moment of benefits。Parks and Recreation,32(12),38-41。  new window
17.Baloglu, S.、Shoemaker, S.(2001)。Prediction of senior travelers'€™ motorcoach use from demographic, psychological, and psychographic characteristics。Journal of Travel Research,40(1),12-18。  new window
18.鄭健雄、劉孟奇(20011200)。遊客渡假生活型態與休閒消費行為之初探--以墾丁地區遊客為例。觀光研究學報,7(2),93-110。new window  延伸查詢new window
19.Chick, G.(1998)。Leisure and culture: Issues for an anthropology of leisure。Leisure Sciences,20(2),111-133。  new window
20.Schul, P.、Crompton, J. L.(1983)。Search Behavior of International Vacationers: Travel-Specific Lifestyle and Sociodemographic Variables。Journal of Travel Research,22(2),25-30。  new window
21.Beerli, A.、Martin, J. D.(2004)。Tourists' characteristics and the perceived image of tourist destinations: a quantitative analysis--a case study of Lanzarote, Spain。Tourism Management,25(5),623-636。  new window
22.Schneider, I. E.、Iwasaki, Y.(2003)。Reflections on leisure, stress, and coping research。Leisure Sciences,25(2/3),301-305。  new window
23.Iso-Ahola, S. E.、Weissinger, E.(1984)。Leisure and well-being: Is there a connection?。Park and Recreation,19(6),40-44。  new window
24.Vong, T. N.(2005)。Leisure satisfaction and quality of life in Macao, China。Leisure Studies,24(2),195-207。  new window
25.葉智魁、許義忠、Chick, Garry(20110400)。運用自由列舉法發展臺灣本土休閒活動量表。觀光休閒學報,17(1),1-23。new window  延伸查詢new window
26.Ragheb, M. G.(1980)。Interrelationships among leisure participation, leisure satisfaction and leisure attitudes。Journal of Leisure Research,12(2),138-149。  new window
學位論文
1.朱俶儀(2003)。國民中學教師其生活型態與休閒參與之關係研究--以台北市為例(碩士論文)。國立東華大學。  延伸查詢new window
圖書
1.Bertrand, H. R.(2006)。Research methods in anthropology: Qualitative and quantitative approaches。Lanham, MD。  new window
2.Kelly, J. R.、Freysinger, V. J.(2000)。21st century leisure: Current issues。Allyn & Bacon。  new window
3.U.S. Department of Health and Human Services(2000)。Healthy people 2010。Washington, DC:U.S. Department of Health and Human Services。  new window
4.Kelly, J. R.(1983)。Leisure Identities and Interations。London:Allen Unwin。  new window
 
 
 
 
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