:::

詳目顯示

回上一頁
題名:以休閒體驗促進遊客滿意度--以臺中爵士音樂節為例程
書刊名:觀光與休閒管理期刊
作者:藍天雄邱章閔
作者(外文):Lan, Tian-syungCho, Chen-min
出版日期:2018
卷期:6:1
頁次:頁63-76
主題關鍵詞:休閒涉入心流體驗滿意度休閒體驗Leisure involvementFlow experienceSatisfactionLeisure experience
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(1) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:1
  • 共同引用共同引用:19
  • 點閱點閱:3
遊客在參與臺中爵士音樂節時會因為活動而了解活動的歷史和意義以及其輕鬆的氣氛實際體驗來打動人心,台中市政府邀請多國不同的爵士音樂樂團於臺中爵士音樂節中演出,因此在參與過臺中爵士音樂節後甚至會因為認識爵士音樂而主動搜尋及了解更多相關訊息,經過瞭解而喜愛上爵士音樂的魅力,在如此氛圍的渲染下,遊客會對爵士樂產生莫名的喜好,也因為愛好爵士音樂而對臺中爵士音樂節產生滿意度,因此本研究認為休閒涉入會影響心流體驗、滿意度與休閒體驗;以及休閒體驗會影響心流體驗與滿意度之影響力;並且休閒體驗為休閒涉入與滿意度關係之中介變數。本研究主要是要了解是否休閒涉入會影響心流體驗、滿意度與休閒體驗;以及休閒體驗會影響心流體驗與滿意度之影響力;並且休閒體驗為休閒涉入與滿意度關係之中介變數。參與臺中爵士音樂節時會因為活動而了解活動的歷史和意義以及其輕鬆的氣氛實際體驗來打動人心,經過瞭解而喜愛上爵士音樂的魅力,在如此氛圍的渲染下,也因為愛好爵士音樂而對臺中爵士音樂節產生滿意度。近年來參與人數逐漸攀升,來自其他縣市的民眾也開始主動前往參與,並且每年再次參訪的人數也年年增加,由於臺中爵士音樂節舉辦日期多為10月底或11月初之秋天涼爽之際,晚間伴隨著涼風以及輕快的爵士樂,心曠神怡的享受削減不少工作壓力的束縛,以達到政府機構降低民眾的生活壓力。
When tourists participate in Taichung Jazz Fesltival would understand activity history and construction also comfortable for Jazz music. Taichung government invites several Jazz bands from different countries to perform in Taichung Jazz Fesltival, tourists will search more information actively after Jazz music experience and then fall in love with Jazz music. Under such atmosphere tourists promote satisfaction to Taichung Jazz Fesltival for loving Jazz music. So that this work supposes leisure involvement affects flow experience, satisfaction and leisure experience, and leisure experience affects flow experience and satisfaction. Also Leisure Experience to be mediator to affect the relationship between leisure involvement and satisfaction. This work supposes leisure involvement positively affects flow experience, satisfaction and leisure experience, and leisure experience positively affects flow experience and satisfaction. Also leisure experience is mediator in the relationship between leisure involvement and satisfaction. People who participate in the Taichung Jazz Fesltival would understand the history because joining the activity. Under such relaxed atmosphere people touched the heart by Jazz music and fall in love with Jazz music leads to satisfy with the Taichung Jazz Fesltival. Recently all participant raises up rapidly especial come from other cities. Because of Taichung Jazz Fesltival always takes place at fall at same time with the Jazz music make people relieve tension that also the reason why government organize these activities.
期刊論文
1.許義忠、莊麗君、葉智魁(20071200)。以時間日記法評量大學生休閒與自由時間之運用。觀光研究學報,13(4),289-308。new window  延伸查詢new window
2.Peterson, R. A.、Wilson, W. R.(1992)。Measuring Customer Satisfaction: Fact and Artifact。Journal of the Academy of Marketing Science,20(1),61-71。  new window
3.Gunter, B.、Gunter, N.(1980)。Leisure styles: A conceptual framework for Modern leisure。Sociological Quarterly,2,361-374。  new window
4.Havitz, M. E.、Demanche, F.(1999)。Leisure involvement revisited: Diver properties and paradoxes。Journal of Leisure Research,31(2),122-149。  new window
5.Ostrom A.、Iacobucci, D.(1995)。Consumer Trade-off and the Evaluation of Services。Journal of Marketing,59(1),17-28。  new window
6.Larson, Reed W.、Gillman, Sally A.、Richards, Maryse H.(1997)。Divergent experiences of family leisure: Fathers, mothers, and young adolescents。Journal of Leisure research,29(1),78-97。  new window
7.Gunter, B. G.(1987)。The leisure experience: Selected properties。Journal of Leisure Research,19(2),115-130。  new window
8.Stone, Robert N.(1984)。The marketing characteristics of involvement。Advances in Consumer Research,11(1),210-215。  new window
9.Meltzer, P.、Feder, H.(1996)。Go with the flow。Law Practice Management,22(7),50-54。  new window
10.Oliver, R. L.(1977)。Effect of Expectation and Disconfirmation of Post-Exposure Product Evaluation: An Alternative Interpretation。Journal of Applied Psychology,62,480-486。  new window
11.Cardozo, R. N.(1965)。An experimental study of consumer effort, expectation and satisfaction。Journal of marketing Research,2(3),244-249。  new window
12.Privette, G.、Bundrick, C. M.(1987)。Measurement of experience: Construct and content validity of the experience questionnaire。Perceptual and motor Skills,65(1),315-332。  new window
13.Jackson, S. A.、Marsh, H. W.(1996)。Development and validation of a scale to measure optimal experience: The flow stats scale。Journal of Sport & Exercise Psychology,18,17-35。  new window
14.Ellis, Gary D.、Voelkl, Judith E.、Morris, Catherine(1994)。Measurement and analysis issues with explanation of variance in daily experience using the flow model。Journal of Leisure Research,26(4),337-356。  new window
15.Jackson, E. L.(1991)。Leisure constraints/constrained leisure: special issue introduction。Journal of Leisure Research,23(4),279-285。  new window
16.Olson, J. C.、Dover, P.(1976)。Effects of Expectation Creation and Disconfirmation on Belief Elements of Cognitive Structure。Advances in Consumer Research,3,168-175。  new window
17.Anderson, Rolph E.(1973)。Consumer Dissatisfaction: The Effect of Disconfirmed Expectancy on Perceived Product Performance。Journal of Marketing Research,10(1),38-44。  new window
18.Olshavsky, Richard W.、Miller, John A.(1972)。Consumer Expectations, Product Performance, and Perceived Product Quality。Journal of Marketing Research,9(1),19-21。  new window
19.Kim, S. S.、Scott, D.、Crompton, J. L.(1997)。An exploration of the relationships among social psychological involvement, behavioral involvement, commitment, and future intentions in the context of birdwatching。Journal of Leisure Research,29(3),320-341。  new window
20.Bitner, J. M.(1990)。Evaluating Service Encounters: The Effects of Physical Surroundings and Employee Response。Journal of Travel Research,39,45-51。  new window
21.Singh, J.(1991)。Understanding the structure on consumers' satisfaction evaluations of service deliver。Journal of the Academy of Marketing Science,19(3),223-244。  new window
22.古宜靈、辛晚教(19970300)。休閒文化活動參與行為之研究--以新竹市為例。戶外遊憩研究,10(1),17-42。new window  延伸查詢new window
23.Unger, Lynette S.、Kernan, Jerome B.(1983)。On the meaning of leisure: An investigation of some determinants of the subjective experience。Journal of Consumer Research,9(4),381-392。  new window
24.Zaichkowsky, Judith Lynne(1985)。Measuring the Involvement Construct。Journal of Consumer Research,12(3),341-352。  new window
25.Trevino, Linda Klebe、Webster, Jane(1992)。Flow in Computer-Mediated Communication: Electronic Mail and Voice Mail Evaluation and Impacts。Communication Research,19(5),539-573。  new window
26.Oliver, R. L.(1980)。A Cognitive Model of the Antecedent and Consequences of Satisfaction Decisions。Journal of Marketing Research,17(4),460-469。  new window
27.Selin, S. W.、Howard, D. R.(1988)。Ego involvement and leisure behavior: A conceptual specification。Journal of Leisure Research,20(3),237-244。  new window
28.楊錦聰(2015)。風潮音樂用科技打造文創舞臺。工業技術與資訊月刊,280,4-7。  延伸查詢new window
29.Peterson,George L.(19980300)。The Benefits of Outdoorrecreation。戶外遊憩研究,11(1),1-21。new window  new window
30.Fornell, Claes(1992)。A national customer satisfaction barometer: The Swedish experience。Journal of Marketing,56(1),6-21。  new window
31.Woodside, Arch G.、Frey, Lisa L.、Daly, Robert Timothy(1989)。Linking service quality, customer satisfaction, and behavioral intention。Journal of Health Care Marketing,9(4),5-17。  new window
32.Havitz, Mark E.、Dimanche, Frédéric(1990)。Propositions for testing the involvement construct in recreational and tourism contexts。Leisure Sciences,12(2),179-195。  new window
33.Rothschild, Michael L.(1984)。Perspectives on involvement: Current problems and future directions。Advances in Consumer Research,11(1),216-217。  new window
34.Hoffman, Donna L.、Novak, Thomas P.(1996)。Marketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations。Journal of Marketing,60(3),50-68。  new window
35.Fečiková, Ingrid(2004)。An index method for measurement of customer satisfaction。The TQM Magazine,16(1),57-66。  new window
36.Laczniak, Russell N.、Muehling, Darrel D.、Grossbart, Sanford(1989)。Manipulating Message Involvement in Advertising Research。Journal of Advertising,18(2),28-38。  new window
37.Joy, Annamma、Sherry, John F. Jr.(2003)。Speaking of art as embodied imagination: A multisensory approach to understanding aesthetic experience。Journal of Consumer Research,30(2),259-282。  new window
38.Müller, Wolfgang(1991)。Gaining competitive advantage through customer satisfaction。European Management Journal,9(2),201-211。  new window
39.Anderson, Eugene W.、Fornell, Claes、Lehmann, Donald R.(1994)。Customer satisfaction, market share, and profitability: Findings from Sweden。Journal of Marketing,58(3),53-66。  new window
40.Bloch, Peter H.、Richins, Marsha L.(1983)。A Theoretical Model for the Study of Product Importance Perceptions。Journal of Marketing,47(3),69-81。  new window
會議論文
1.Swan, J. E.、Trawick, I. F.(1980)。Inferred and Perceived Disconfirmation in Consumer Satisfaction, Marketing in the 80s。The AMA Educators Conference。Chicago。97-101。  new window
學位論文
1.鄭凱若(2006)。運用結構方程模式探討產品品質、服務品質、顧客滿意度、商店形象與顧客忠誠度之關係--以咖啡連鎖店為例(碩士論文)。國立東華大學。  延伸查詢new window
圖書
1.江光榮(2001)。人性的迷失與復歸--羅傑斯的人本心理學。臺北市:貓頭鷹出版社。  延伸查詢new window
2.Csikszentmihalyi, Mihaly、Csikszentmihalyi, Isabella Selega(1988)。Optimal Experience: Psychological Studies of Flow in Consciousness。Cambridge University Press。  new window
3.Godbey, Geoffrey(1994)。Leisure in your life: An exploration。Venture Publishing, Inc.。  new window
4.Sherif, M.、Cantril, H.(1947)。The psychology ego involvements, social attitudes and identifications。Wiley。  new window
5.Howard, John A.、Sheth, Jagdish N.(1969)。The Theory of Buyer Behavior。New York:Appleton-Century-Crofts。  new window
6.Clawson, M.(1963)。Land and Water for Recreation- Opportunities, Problems and Policies。Chicago:Rand McNally。  new window
7.Engel, J. F.、Blackwell, R. D.、Milliard, P. W.(1993)。Consumer Behavior。Orlando Florida:Dryden Press。  new window
8.Hahha, N.、Wozniak, R.(2001)。Consumer behavior。New York:Prentice-Hall。  new window
9.Kotler, Philip J.(1991)。Marketing Management: analysis, Planning, Implementation and Control。Prentice-Hall。  new window
10.Kotler, Philip(2003)。Marketing management。Prentice-Hall, Inc.。  new window
11.Csikszentmihalyi, Mihaly(1975)。Beyond Boredom and Anxiety: The Experience of Play in Work and Games。Jossey-Bass。  new window
其他
1.Csikszentmihalyi, Mihaly(1992)。Flow: The Psychology of Optimal Experience. New York, NY:。  new window
圖書論文
1.Oliver, R. L.(1979)。Alternative Conceptions of the Motivation Constructs in Expectancy Theory。Sales Management: New Developments from Behavioral and Decision Model Research。Cambridge, MA:Marketing Science Institute。  new window
2.Mannell, R. C.(1980)。Social psychological techniques and strategies for studying leisure experiences。Social psychological perspectives on leisure and recreation。Springfield, IL:Charles C. Thomas。  new window
3.Driver, B. L.、Bruns, D. H.(1999)。Concepts and uses of the benefits approach to leisure。Leisure studies: prospects for the twenty-first century。State College, Pennsylvania:Venture Publishing。  new window
4.Rogers, C. R.(1959)。A theory of therapy, personality, and interpersonal relationships as developed in the client-centered framework。Psychology: A study of a science: Vol. III. Formulations of the person in the social context。New York:McGraw-Hill。  new window
5.Massimini, Fausto、Carli, Massimo(1988)。The systematic assessment of flow in daily experience。Optimal experience: psychological studies of flow in consciousness。Cambridge University Press。  new window
 
 
 
 
第一頁 上一頁 下一頁 最後一頁 top
:::
無相關著作
 
QR Code
QRCODE