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題名:Marketing Innovation, Orientation and Business Environment Effects on Newspaper Firms' Performance
書刊名:International Journal of Business and Economics
作者:Khanduri, Shailja
出版日期:2021
卷期:20:1
頁次:頁37-55
主題關鍵詞:Newsprint mediaMarketing innovationMarket orientationTechnology turbulence
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(0) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:0
  • 共同引用共同引用:0
  • 點閱點閱:4
期刊論文
1.Verhees, F. J. H. M.、Meulenberg, M. T. G.(2004)。Market Orientation, Innovativeness, Product Innovation, and Performance in Small Firms。Journal of Small Business Management,42(2),134-154。  new window
2.Scherer, F. M.(1967)。Market structure and the employment of scientists and engineers。American Economic Review,57(3),524-531。  new window
3.Becker, J.、Homburg, C.(1999)。Market-oriented management: A systems-based perspective。Journal of Market-Focused Management,4(1),17-41。  new window
4.Knight, G. A.(1997)。Cross-Cultural Reliability and Validity of a Scale to Measure Firm Entrepreneurial Orientation。Journal of Business Venturing,12(3),213-225。  new window
5.Nickell, S. J.(1996)。Competition and corporate performance。Journal of Political Economy,104,724-746。  new window
6.Slater, S. F.、Narver, J. C.(1994)。Does Competitive Environment Moderate the Market Orientation-Performance Relationship?。The Journal of Marketing,58(1),46-55。  new window
7.Greenley, Gorkon E.(1995)。Market orientation and company performance: empirical evidence from UK companies。British Journal of Management,6(1),1-13。  new window
8.Cano, Cynthia Rodriguez、Carrillat, Francois A.、Jaramillo, Fernando(2004)。A meta-analysis of the relationship between market orientation and business performance: Evidence from five continents。International Journal of Research in Marketing,21(2),179-200。  new window
9.Deng, S.、Dart, J.(1994)。Measuring market orientation: a multi-factor, multi-item approach。Journal of Marketing Management,10(8),725-742。  new window
10.Atuahene-Gima, K.(1996)。Market Orientation and Innovation。Journal of Business Research,35,93-103。  new window
11.Pelham, Alfred M.、Wilson, David T.(1996)。A Longitudinal Study of the Impact of Market Structure, Firm Structure, Strategy, and Market Orientation Culture on Dimensions of Small-Firm Performance。Journal of the Academy of Marketing Science,24(1),27-43。  new window
12.Costello, Anna B.、Osborne, Jason W.(2005)。Best Practices in Exploratory Factor Analysis: Four Recommendations for Getting the Most From Your Analysis。Practical Assessment, Research and Evaluation,10(7),(7)1-(7)9。  new window
13.Han, J. K.、Kim, N.、Srivastava, R. K.(1998)。Market orientation and organizational performance: Is innovation a missing link?。Journal of Marketing,62,30-45。  new window
14.Westlund, O.、Lewis, S. C.(2014)。Agents of Media Innovations: Actors, Actants, and Audiences。The Journal of Media Innovations,1(2),10-35。  new window
15.Pulendran, S.、Speed, R.、Widing, R. E. II(2000)。The Antecedents and Consequences of Market Orientation in Australia。Australian Journal of Management,25(2),119-143。  new window
16.Baker, W. E.、Sinkula, J. M.(2009)。The Complementary Effects of Market Orientation and Entrepreneurial Orientation on Profitability in Small Businesses。Journal of Small Business Management,47(4),443-464。  new window
17.Kumar, Nirmalya、Stern, Louis W.、Anderson, James C.(1993)。Conducting Interorganizational Research Using Key Informants。Academy of Management Journal,36(6),1633-1651。  new window
18.Jaworski, Bernard J.、Kohli, Ajay K.(1993)。Market Orientation: Antecedents and Consequences。Journal of Marketing,57(3),53-70。  new window
19.Aghion, Philippe、Bloom, Nick、Blundell, Richard、Griffith, Rachel、Howitt, Peter(2005)。Competition and Innovation: an Inverted-U Relationship。The Quarterly Journal of Economics,120(2),701-728。  new window
20.Deshpandé, Rohit、Farley, John U.、Webster, Frederick E. Jr.(1993)。Corporate Culture, Customer Orientation, and Innovativeness in Japanese Firms: A Quadrad Analysis。Journal of Marketing,57(1),23-37。  new window
21.Beam, R. A.(1995)。How newspapers use readership research。Newspaper Research Journal,16,28-38。  new window
22.Becker, L. B.、Hollifield, C. A.、Jacobsson, A.、Jacobsson, E. M.、Vlad, T.(2009)。Is more always better? Examining the adverse effects of competition on media performance。Journalism Studies,10,368-385。  new window
23.Cerny, C. A.、Kaiser, H. F.(1977)。A study of a measure of sampling adequacy for factor-analytic correlation matrices。Multivariate Behavioral Research,12,43-47。  new window
24.Khanduri, S.(2019)。Analyzing Relationship between Innovation Strategies and Performance of Newspaper Firms in North and Central India。Media Watch Journal,10,614-627。  new window
25.Khanduri, S.、Sharma, N.(2013)。Marketing innovations: Conceptual approaches, impact, and analytical tools。The IIS University Journal of Social Sciences,2,150-168。  new window
26.Kukreti, S., Sharma, N.(2016)。Impact of marketing strategy in newspaper firms in India: Route to survival in the era of digitization。Research Reinforcement,1,76-82。  new window
27.Lacy, S.、Martin, H. J.(2004)。Competition, circulation and advertising。Newspaper Research Journal,25,18-39。  new window
28.Sommer, C.、Krebs, I.(2016)。Market orientation in news media: How learning about and responding to readers and competitors impacts success。Journal of Applied Journalism & Media Studies,5,441-464。  new window
29.Sommer, C.(2018)。Market orientation of news startups。The Journal of Media Innovations,4,34-54。  new window
30.Tauber, E. M.(1974)。How market research discourages major innovation。Business Horizons,17(3),22-26。  new window
31.Wirtz, B. W.、Pelz, R.、Ullrich, S.(2011)。Marketing competencies of publishers and ad sales success。Journal of Media Business Studies,8,23-46。  new window
32.Venkatraman, N.、Ramanujam, Vasudevan(1986)。Measurement of Business Performance in Strategy Research: A Comparison of Approaches。Academy of Management Review,11(4),801-814。  new window
33.Kohli, Ajay K.、Jaworski, Bernard J.(1990)。Market orientation: The construct, research propositions and managerial implications。Journal of Marketing,54(2),1-18。  new window
34.Narver, John C.、Slater, Stanley F.(1990)。The Effect of a Market Orientation on Business Profitability。Journal of Marketing,54(4),20-35。  new window
研究報告
1.Global print advertising expenditure from 2000 to 2017。  new window
2.Keelery, S.(2020)。Value of newspaper revenue in India 2016-2022。  new window
學位論文
1.Khanduri, S.(2019)。Impact of marketing strategies on Firms performance a case study of select newspaper firms(博士論文)。The IIS University。  new window
圖書
1.Kaye, J.、Quinn, S.(2010)。Funding journalism in the digital age: Business models, strategies, issues and trends。New York, NY:Peter Lang。  new window
2.Schumpeter, Joseph A.(1942)。Capitalism, Socialism and Democracy。Harper & Row Publishers。  new window
其他
1.Knolle, S.(2016)。How Putting the Newspaper Customer First Can Turn Your Business Around,http://www.editorandpublisher.com/feature/how-putting-the-newspaper-customer-first-can-turn-your-business-around/。  new window
2.Pandey, M.(2020)。Print media: Chronicle of a death foretold,https://www.nationalheraldindia.com/india/print-media-chronicle-of-a-death-foretold。  new window
3.Slimp, K.(2015)。Kevin Slimp: Why they don't subscribe,https://wvpress.org/wvpa-sharing/kevin-slimp-why-they-dont-subscribe/。  new window
4.WAN-IFRA(2017)。World press trends report 2017,http://www.wptdatabase.org/world-press-trends-2017-facts-and-figures。  new window
5.WPT。World Press Trends 2019: Facts and Figures,http://www.wptdatabase.org/world-press-trends-2019-facts-and-figures。  new window
圖書論文
1.Arrow, Kenneth J.(1962)。Economic Welfare and the Allocation of Resources for Invention。The Rate and Direction of Inventive Activity: Economic and Social Factors。Princeton University Press。  new window
2.Gilbert, R.(2006)。Looking for Mr. Schumpeter: Where Are We in the Competition-Innovation Debate?。Innovation Policy and the Economy。MIT Press。  new window
 
 
 
 
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