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題名:應用刺激-有機體-反應理論與心流理論以探討Instagram限時動態使用者黏著度之影響因素
書刊名:資訊管理學報
作者:蘇芳儀邱兆民楊文淵
作者(外文):Su, Fang-yiChiu, Chao-minYang, Weng-yuan
出版日期:2022
卷期:29:4
頁次:頁397-432
主題關鍵詞:心流理論腦波儀限時動態黏著度刺激-有機體-反應Flow theoryElectroencephalographEEGInstagram storiesStickinessStimulus-Organism-Response
原始連結:連回原系統網址new window
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  • 共同引用共同引用:4
  • 點閱點閱:9
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會議論文
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研究報告
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學位論文
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其他
1.Novak, T. P.,Hoffman, D. L.(1997)。Measuring the flow experience among web users. Interval research corporation,http://www2000.ogsm.vanderbilt.edu/research_papers.htm。  new window
2.(2022)。Number of monthly active Instagram users from January 2013 to December 2021,https://www.statista.com/statistics/253577/number-of-monthlyactive-instagram-users/。  new window
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1.Brock, T. C.(1968)。Implications of Commodity Theory for Value Change。Psychological Foundations of Attitudes。Academic Press。  new window
2.Escalas, Jennifer Edson(1998)。Advertising narratives: What are they and how do they work?。Representing Consumers: Voices, Views and Visions。Routledge & Kegan Paul。  new window
3.Nakamura, Jeanne、Csikszentmihalyi, Mihalyi(2002)。The concept of flow。Handbook of positive psychology。Oxford University Press。  new window
4.陳淑慧、黃筱媗、倪婷、柴康偉、王偉群(2021)。YouTuber黏著度之影響因素:擬社會互動及認知價值觀點。國立高雄科技大學2021管理創新與行銷專案論文集。  延伸查詢new window
 
 
 
 
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