This is an essay on what university professors, not philosophically trained, should do when teaching professional ethics. Initially, they should employ ethical reflection toward their professional behavior. They should also familiarize themselves with optimal technical rules and professional ethical codes. Through these ethical values, they could then transform technical rules and codes of behavior into ethical rules. These rules could not be properly called ethical unless they brought these codes up to the level of ethical theory and ethical criteria. In this essay we will examine ethical theories such as utilitarianism, obligation ethics and virtue. We will then discuss five criteria derived from the theories: conservation, development, free will, excellence and harmony. In summation, we will refer them to concrete applications in professional ethics.