隨著媒介化時代的來臨,媒介實踐正全方位地切入和影響著社會生產生活的型構。論文以近年來西方媒介研究范式的實踐轉向為緣起,通過對相關社會實踐理論的梳理和批判,并借鑒實踐理論在其他學科領域的應用成果,構建了以西奧多·夏茲金(Theodore Schatzki)的實踐理論為基礎的媒介實踐研究范式,并對該范式的基本框架和研究路徑進行了闡釋。論文最后討論了媒介實踐研究范式的價值以及對我國媒介研究的啟示。

With the arrival of the mediatization era, media practice is now infiltrating as well as impacting every aspect of social life. Based on the recent practice turn in western media studies, this paper critically reviews practice theories in sociological studies, using applications of practice theories in other disciplines, and establishes a media practice approach based on practice theories of Theodore Schatzki. Basic frameworks and research routes of this new approach are then elaborated. This paper concludes with values of the media practice approach as well as its implications for media studies in China.