關係涉入、關係生命週期及關係績效之研究__臺灣人文及社會科學引文索引資料庫

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題名：	關係涉入、關係生命週期及關係績效之研究
書刊名：	中原企管評論
作者：	方世榮／周文瓊
作者(外文)：	Fang, Shyh-rong／Chou, Wen-chiung
出版日期：	2005
卷期：	3:2
頁次：	頁37-64
主題關鍵詞：	關係涉入；關係績效；關係生命週期；Relationship involvement；Relationship performance；Relationship life cycle；RLC
原始連結：	連回原系統網址
相關次數：	被引用次數:期刊(0) 博士論文(0) 專書(0) 專書論文(0) 排除自我引用:0 共同引用:0 點閱:33

本研究以關係涉入來衡量組織間合作關係的緊密程度，並探討合作雙方關係階段的演進，及其對關係涉入與關係績效間關聯的調節效果。本研究針對天下雜誌2002年一千大製造廠商進行問卷調查，共寄出993份，回收121份，有效回收率為11.28％。經由實證分析，結果發現，當組織間關係處於建立期與成熟期，高關係涉入會為組織帶來較探索期為高的關係績效；而在探索期中，低關係涉入會為組織帶來較成熟期與建立期為高的關係績效。

以文找文

We use concept of relationship involvement to explore the interorganizational relationship (IOR) and propose a framework to examine the moderating effect of the interorganizational relationship involvement on relationship life cycle (RLC) on the IOR involvement and performance. The preceding 1000 large manufacturing companies are the research subjects of this study. We mail 993 copies of questionnaires, and the effective rate of questionnaires is 11.28%. We find that when the organization is placed in building or maturity phase of RLC, the higher degree of IOR involvement the organizations commit, the organization have better relationship performance, the organizations than the exploring phase.

以文找文

期刊論文
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圖書
1.	Pelton, L. E.、Strutton, D.、Lumpkin, J. R.(2001)。Marketing Channel: A Relationship Management Approach。Irwin, CA。
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4.	吳萬益、林清河(2000)。企業研究方法。臺北：華泰。延伸查詢

其他
1.	許文宗，司徒達賢(2002)。網絡關係生命週期演變分析。延伸查詢
2.	黃識銘，方世榮(2003)。統治機制在夥伴關係生命週期的整合性模式。延伸查詢
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