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題名：A Two-Dimensional Quality Model for Evaluating the Quality Attributes of Notebook Computers
書刊名：Asia Pacific Management Review
作者：Tang, Lin-lang／Huang, Su-lin
出版日期：2004
卷期：9:3
頁次：頁539-555
主題關鍵詞：Customer satisfaction；Two-dimensional quality；Quality creation；Notebook computer
原始連結：連回原系統網址new window
相關次數：
  • 被引用次數被引用次數:期刊(3) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:3
  • 共同引用共同引用:22
  • 點閱點閱:30
This research utilized the Kano two-dimensional model to investigate the quality attributes of notebook computer products and services in order to measure customer satisfaction in these dimensions. Data was gathering using a questionnaire. The data was then analyzed using oneway ANOVA to estimate the deviation among consumers, dealers, and manufacturers. That procedure provided a more accurate method for measuring the quality of the notebook products. Then, we used quality satisfaction indexes to evaluate the quality attributes that increased the satisfaction or decreased the dissatisfaction of the consumer providing manufacturers and dealers with an effective method to improve quality. The results indicated that the higher the customer's satisfaction, the greater the purchase intention. Furthermore, when a nearly faultless quality factor has been provided by a manufacturer or a dealers, consumers will treat this factor as a "must-be" or "one-dimensional" quality. If a quality factor is not supported by manufacturers or dealers, the factor will be regarded as an "attractive" or "indifferent" quality factor.
期刊論文
1.Neal, W. D.(1999)。Satisfaction is Nice, But Value Drive Loyalty。Marketing Research，11(1)，20-23。  new window
2.Gitlow, H. S.(1998)。Innovation on Demand。Quality Engineering，11(1)，79-89。  new window
3.Richard, Frederick F.、Sasser, W. Eral Jr.(1990)。Zero Defection: Quality Comes to Services。Harvard Business Review，68(5)，105-111。  new window
4.湯玲郎、鄭博仁(20010300)。以KANO的二維品質模式探討如何評估及改善醫療機構的服務品質。工業工程學刊，18(2)，71-81。new window  延伸查詢new window
5.Plsek, P. E.(2000)。Creative thinking for surprising quality。Quality Progress，33(5)，67-73。  new window
6.Gotlieb, J. B.、Grewal, D.、Brown, S. W.(1994)。Consumer satisfaction and perceived quality: complementary or divergent constructs?。Journal of Applied Psychology，79(6)，875-885。  new window
7.Dacin, Peter A.、Smith, Daniel C.(1994)。The Effect of Brand Portfolio Characteristics on Consumer Evaluations of Brand Extensions。Journal of Marketing Research，31(2)，229-242。  new window
8.Grønholdt, Lars、Martensen, Anne、Kristensen, Kai(2000)。The Relationship between Customer Satisfaction and Loyalty: Cross-industry Differences。Total Quality Management，11(4-6)，509-514。  new window
9.Warshaw, Paul R.(1980)。A New Model for Predicting Behavioral Intentions: An Alternative to Fishbein。Journal of Marketing Research，17(2)，153-172。  new window
10.Berger, C.、Blauth, R.、Boger, D.、Bolster, C.、Burchill, G.、DuMouchel, W.、Pouliot, F.、Richter, R.、Rubinoff, A.、Shen, D.、Timko, M.、Walden, D.(1993)。Kano's Methods for Understanding Customer-defined Quality。The Center for Quality Management Journal，2(4)，3-36。  new window
11.Matzler, Kurt、Hinterhuber, Hans H.(1998)。How to make product development projects more successful by integrating Kano's model of customer satisfaction into quality function deployment。Technovation，18(1)，25-38。  new window
12.Dabholkar, Pratibha A.、Thorpe, Dayle I.、Rentz, Joseph O.(1996)。A measure of service quality for retail stores: scale development and validation。Journal of the Academy of Marketing Science，24(1)，3-16。  new window
13.狩野紀昭、瀬楽信彦、高橋文夫、辻新一(1984)。魅力的品質と当り前品質。品質，14(2)，147-156。  延伸查詢new window
14.Hinterhuber, H. H.、Matzler, K.、Bailom, F.、Sauerwein, E.(1997)。Un Modello Semiqualitativo per la Valutazione della Soddisfazione del Cliente。Micro and Macro Marketing，127-143。  new window
15.Kordupleski, R. E.、Rust, R. T.、Zahorik, A. J.(1993)。Why Improving Quality Doesn't Improve Quality (or Whatever Happened to Marketing?)。California Management Review，35(3)，82-96。  new window
會議論文
1.Kano, N.(1987)。TQC as Total Quality Creation。Tokyo, Japan。143-148。  new window
2.Li, C. C.(2000)。Attractive Quality and Competence。Taiwan。  new window
3.Liu, D.、Bishu, R. R.(2002)。User Requirements of Web Interface: A Kano Model Analysis。Taipei。  new window
學位論文
1.謝堅宏(1997)。臺北地區筆記型電腦品牌忠誠度之研究(碩士論文)。國立中興大學。  延伸查詢new window
2.張珮瑜(1998)。筆記型電腦滿意度標竿之建構及分析，沒有紀錄。  延伸查詢new window
圖書
1.Kotler, Philip(1999)。Marketing management: analysis, planning, implementation and control。Prentice-Hall。  new window
2.Nunnally, Jum C.、Bernstein, Ira H.(1978)。Psychometric Theory。McGraw-Hill。  new window
3.Rivkin, J. W.、Porter, M. E.(1999)。Matching Dell。Boston, Massachusetts：Harvard Business School。  new window
 
 
 
 
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