Based on the theory of market segmentation, this study intends to probe into the relationships between the tourism characteristics and socioeconomic attributes of tourists,and,by the identification of the peculiar demand for tourists at recreational sites of the specific class, the improvement strategies of recreation provision for these recreational sites are then drawn up with the expectation to enhance the utilization efficiency of recreational resources and the satisfaction of tourists. The recreational sites are classified by the method of Cluster Analysis according to the socioeconomic attributes of tourists travelling at these recreational sites, and the tourism characteristics differences among tourists of various recreational classes are identified by statistic tests. The empirical analysis shows that the similarity of locational accessibility and the degree of diversity in recreational resources are not only the principal dominants in the classification of recreational sites but also the confinements of market area for the recreational sites of the specific class. The results also indicate that the differences in days of tourism and time for transport significantly exist among tourists of various recreational classes. Especially, the degree of satisfaction for tourists at the recreational sites of the national park class is significantly higher than that of the other classes.