臺灣人文及社會科學引文索引資料庫系統

:::

詳目顯示

回上一頁
第 1 筆 / 總合 1 筆   第一頁 上一頁 下一頁 最後一頁
/1頁
題名：以情感設計層次探討文化創意產品之購買意圖
作者：謝瑩奕
作者(外文)：HSIEH, YING-YI
校院名稱：國立臺北科技大學
系所名稱：設計學院設計博士班
指導教授：陳圳卿
陳文印
學位類別：博士
出版日期：2022
主題關鍵詞：文化創意產品；情感設計；信念；態度；購買意圖；Cultural and Creative Products；Emotional Design；Belief；Attitude；Purchase Intention
原始連結：連回原系統網址new window
相關次數：
  • 被引用次數被引用次數:期刊(0) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:0
  • 共同引用共同引用:0
  • 點閱點閱:1
臺灣文化創意產業發展至今，除了帶動經濟上的提升，更為設計界注入一種新的氣息，使產品不只強調功能性，更多了一份感性。產品情感設計分為外在、中間以及內在三層次，過去的研究中主要著重於文創產品內在層次（內涵文化）的重要性探討，並提出其影響消費者購買行為的論述。然而，相關研究較缺少針對各層次的屬性、消費者購買文創產品的信念，以及各層次如何影響態度、購買意圖的討論，因此本研究就上述的面向進行探討，並建構出消費者購買文創產品的行為模式，期望廣泛應用於文創產品設計的實務。
本研究共分為四個階段：第一階段以工作坊形式的焦點團體訪談，運用專家評估法，對文創產品情感設計三層次的屬性進行探討，並篩選出各層次的代表性產品。第二階段以德菲法執行，建構出購買文創產品的信念。第三階段為文創產品量表建構，以第一階段篩選出的代表性文創產品樣本為依據建構「文創產品情感設計三層次屬性量表」、「購買文創產品信念量表」、「態度量表」與「購買意圖量表」。第四階段為問卷調查，以第三階段建構的量表探討文創產品情感設計三層次與消費者購買文創產品行為之關係。
研究結果顯示，文創產品的外在層次顯著正向影響著消費者的購買行為，在中間層次與內在層次則皆不顯著。這項結果突顯了文創產品外在層次的重要性，提出消費者在購買文創產品時的考量與著重文化內涵詮釋的設計師、專家學者的角度有所差異的論點。消費者購買文創產品的意圖上仍會首重外觀形態（外在層次），而產品的操作、使用（中間層次）以及內涵的文化意涵（內在層次）則需藉由外觀形態傳遞給消費者。雖然由本研究的結果發現在消費意圖上內在層次的重要程度與過去的研究有所不同，但內在層次仍能在設計上幫助創作者構思與體現產品的文化意義。文創產品的中間層次往往較易被忽略討論，而由本研究亦發現中間層次仍會影響消費者對於產品的看法，設計得當將會誘發更多情感。
The development of Taiwan's cultural and creative industries has not only promoted economic improvement, but also injected a new atmosphere into the design world, making products not only functional, but also emotional. The three levels of emotional design of cultural and creative products are divided into outer tangible level, mid behavioral level and inner intangible level. Past academic research emphasized the importance of the inner intangible level (connotative culture) which is the core of cultural and creative products and affects consumers’ purchase behavior of cultural and creative products. However, the current research is about the attributes of each level, what beliefs consumers have when purchasing cultural and creative products, and how each level affects attitudes and purchase intentions. There still remains a lack of sufficient discussion. Therefore, in addition to filling the above research gaps, this study analyzes the behavioral patterns of consumers in purchasing cultural and creative products, which can be widely applied to the practice of cultural and creative products.
This research experiment is divided into four stages: the first stage is a focus group interview in the form of a workshop, and the expert evaluation method is used to explore the three-level attributes of emotional design of cultural and creative products, and vote for representative products at each level. In the second stage, the Delphi method is used to construct a significant belief in purchasing cultural and creative products. The third stage is the construction of scales for cultural and creative products. Based on the representative cultural and creative product samples selected in the first stage, the “Three-level Attribute Scale for Emotional Design of Cultural and Creative Products”, the “Belief Scale for Buying Cultural and Creative Products”, Attitude Scale, and Purchase Intention Scale. The fourth stage explores the relationship between the three levels of emotional design of cultural and creative products and the behavior of consumers in purchasing cultural and creative products from the scale of the third stage
The research results show that only the outer tangible level has a significant positive impact on consumers' purchasing behavior, and the other mid behavioral level and inner intangible level are not significant. From this result, we can see that the outer tangible level of cultural and creative products is important. It is demonstrated that consumers have different perspectives from the designers, experts, and scholars. The intention of consumers to buy cultural and creative products only focuses on the appearance (outer tangible level). The operation and use of products (mid behavioral level) and the cultural meaning of connotation (inner intangible level) need to be conveyed to consumers through appearance and form. Although the importance of the inner intangible level is different from the previous literature, the inner intangible level from the design perspective can still help creators to conceive ideas and augment the overall design. The mid behavioral level of cultural and creative products is often ignored in discussions. The first and second stage experiments of this study found that the mid behavioral level will affect consumers' perceptions of products, and proper design will elicit more emotions.
1.王雅玄（1998）。德懷術（Delphi）在課程評鑑上之應用。教育資料與研究，25 1998.11, 43-46。
2.王鴻祥、洪瑞璘（2011）。文創商品的隱喻設計模式。設計學報，16（4），35-55。 doi:10.6381/jd.201112.0040
3.江義平、李怡璇與江亦瑄（2008）。文化主題商品體驗行銷效果之研究。東吳經濟商學學報（60）， 67-103。 doi:10.29735/sjeb.200803.0003
4.何明泉、林其祥與劉怡君（1996）。 文化商品開發設計之構思。設計學報（1），1-15。 doi:10.6381/jd.199612.0001
5.李天鐸（2016）。 文化創意產業讀本。 臺北市：遠流。
6.李如菁（2007）。 溝通的“物”與“物”的溝通：談博物館文化商品的本質、角色與可能性。 科技博物， 11（4）， 53-69。 doi:10.6432/tmr.200712.0053
7.李如菁、何明泉（2009）。 博物館文化商品的再思考：從跨界的觀點出發。 設計學報， 14（4）， 69-84。 doi:10.6381/jd.200912.0069
8.林榮泰（2005）。 文化創意‧設計加值。 藝術欣賞， 7。
9.徐啟賢（2014）。 文化產品設計模式之建構，博士論文。國立臺灣藝術大學，新北市。 Retrieved from https://hdl.handle.net/11296/6s2hs5
10.徐啟賢、林榮泰（2011）。 文化產品設計程序。設計學報， 16（4）， 1-18。 doi:10.6381/jd.201112.0006
11.田子學、 田子裕子與橋口寬（2015）。 正在學！實戰20年的日本設計管理學（桑田德譯）。 臺北： 原點出版。
12.張岑瑤、莊鈺如（2011）。創新於文化裡扎根：文化商品設計模型初探。文化創意產業研究學報， 1（3）， 151-164。 doi:10.6639/jccir.201109_1（3）.0004
13.張紹勳（2001）。 研究方法。 臺中: 滄海。
14.張繼文、葉俊麟（2021）。 回首包浩斯教育理念，展望臺灣工藝發展－以國立臺灣工藝研究發展中心「工藝新趣」專案為例。設計學報， 26（1）， 21-37。
15.陳兵誠（2015）。 文化創意商品產業化之模式研究，博士論文，國立雲林科技大學， 雲林縣。 Retrieved from https://hdl.handle.net/11296/q7asux
16.陳昭義（2006）。 2005年臺灣文化創意產業發展年報。 臺北: 經濟部工業局。
17.陳悅宜（2018）。 2015-2018 文創精品獎專刊。 新北市: 文化部。
18.陳寬裕、王正華（2018）。 結構方程模型：運用AMOS分析。 臺北市：五南圖書。
19.陳璽敬、徐啟賢與林志隆（2012）。詩詞意象轉化感質商品的設計運用。藝術論文集刊（19）， 99-117。 doi:10.29480/cpar.201210.0005
20.陳麗珠（1999）。以德懷術（Delphi Method）評估臺灣省教育優先區補助政策實施成效之研究。教育學刊（15）， 35-64。
21.陶聖屏（2013）。 體驗行銷與人格特質在文創產品創造力認知與忠誠度之研究－以「法藍瓷」為例。行銷評論， 10（1）， 1-17。
22.辜琪鈞（2020）。在什麼都能文創的今天，文化創意產業面臨的最重要問題是什麼？ Retrieved from https://www.thenewslens.com/article/143808
23.黃任宜 （2003）。 高職圖文傳播科學生應具備專業科技能力分析研究，碩士論文， 國立臺灣師範大學， 臺北市。 Retrieved from https://hdl.handle.net/11296/ag4grk
24.葉瑜娟（2015）。文創正火但何謂文創？文化創意業者與你想的不一樣。 Retrieved from https://www.storm.mg/article/48435?mode=whole
25.葛樹人（2011）。心裡測試學。臺北市：桂冠。
26.漢寶德（2014）。 文化與文創。 臺北市: 聯經。
27.管倖生等人（2015）。 設計研究方法。 新北市：全華。
28.文化部（2016）。 2016臺灣文博會文創精品獎名單出爐 30件展品脫穎而出 展現創新趨勢。 Retrieved from https://www.moc.gov.tw/information_250_46635.html
29.衛萬里（2011）。 無形文化符碼於商品設計程序之應用－以臺灣閩南鬼神諺語為例。 設計學報， 16（3）， 69-93。 doi:10.6381/jd.201109.0069
30.謝潮儀（1983）。德爾斐（Delphi）專家學者問卷法之應用:以臺北都會區為例。法商學報（18）， 109-132。
31.瞿筱葳（2021）。 2020臺灣文化創意發展年報。 臺北市: 文化內容策進院。
32.顏志龍、鄭中平（2020）。 給論文寫作者的進階統計指南: 傻瓜也會跑統計Ⅱ。臺北: 五南。
33.蘇文仲（2018）。人格特質對於文創產品設計層次之偏好研究，博士論文， 國立臺灣藝術大學， 新北市。 Retrieved from https://hdl.handle.net/11296/kmj9es
34.Abu-Elsamen, A. A., Akroush, M. N., Asfour, N. A., & Al Jabali, H. (2019). Understanding contextual factors affecting the adoption of energy-efficient household products in Jordan. Sustainability Accounting, Management and Policy Journal, 10(2), 314-332. doi:10.1108/SAMPJ-05-2018-0144
35.Ajzen, I., & Fishbein, M. （2016）. 對態度的了解與社會行為的預測（王國川譯）。 臺北：聯經。
36.Aksoy, H., & Abdulfatai, O. (2019). Exploring the impact of religiousness and cultureon luxury fashion goodspurchasing intention: A behavioural study on Nigerian Muslim consumers. Journal of Islamic Marketing, 10. doi:10.1108/JIMA-01-2018-0022
37.Artacho-Ramírez, M. A., Diego-Mas, J. A., & Alcaide-Marzal, J. (2008). Influence of the mode of graphical representation on the perception of product aesthetic and emotional features: An exploratory study. International Journal of Industrial Ergonomics, 38(11), 942-952. doi:https://doi.org/10.1016/j.ergon.2008.02.020
38.Anderson, J. C., & Gerbing, D. W. (1988). Structural equation modeling in practice: A review and recommended two-step approach. Psychological Bulletin, 103(3), 411-423. doi:10.1037/0033-2909.103.3.411
39.Award, IF Design. Criteria & Judging system | 評選標準與評選工具 Retrieved from https://www.ifdesignasia.com/pages/if-design-award
40.Award, Red dot Design. Judging Qualities. Retrieved from https://www.red-dot.org/pd/red-dot-jury
41.Baldwin, J. M. (1902). Dictionary of Philosophy and Psychology. The Monist, 12(n/a), 465.
42.Bennett, P. D. (1995). Dictionary of marketing terms. Chicago: American Marketing Association.
43.Bertola, P., & Teixeira, J. C. (2003). Design as a knowledge agent: How design as a knowledge process is embedded into organizations to foster innovation. Design Studies, 181-194.
44.Bertola, P., Vacca, F., Colombi, C., Iannilli, V. M., & Augello, M. (2016). The Cultural Dimension of Design Driven Innovation. A Perspective from the Fashion Industry. The Design Journal, 19(2), 237-251. doi:10.1080/14606925.2016.1129174
45.Blijlevens, J., Creusen, M. E. H., & Schoormans, J. P. L. (2009). How consumers perceive product appearance: The identification of three product appearance attributes. International Journal of Design, 3(3), 27-35. Retrieved from https://www.scopus.com/inward/record.uri?eid=2-s2.0-77950744910&partnerID=40&md5=f799d304a6c0715fe833b2a64b36a2b2
46.Bloch, P. H. (1995). Seeking the Ideal Form: Product Design and Consumer Response. Journal of Marketing, 59(3), 16-29. doi:10.2307/1252116
47.Bollen, K. A., & Stine, R. (1990). Direct and Indirect Effects: Classical and Bootstrap Estimates of Variability. Sociological Methodology, 20, 115. doi:10.2307/271084
48.Brett, J. M., Tinsley, C. H., Janssens, M., Barsness, Z. I., & Lytle, A. L. (1997). New approaches to the study of culture in industrial/organizational psychology. In New perspectives on international industrial/ organizational psychology. (pp. 75-129). San Francisco, CA, US: The New Lexington Press/Jossey-Bass Publishers.
49.Brown, T. (2009). Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation: HarperBusiness.
50.Bryman, A., & Cramer, D. (1997). Quantitative Data Analysis with SPSS for Windows: A Guide for Social Scientists. London: Routledge.
51.Bucher, A. (2020/2021). 數位產品設計心理學：好介面做了什麼，讓使用者改變行為模式？（張小蘋譯）。台北：大雁文化。
52.Caves, R. E. (2000). Creative Industries: Contracts Between Art and Commerce: Harvard University Press.
53.Chang, W.-c., & Wu, T. Y. (2007). Exploring Types and Characteristics of Product Forms.
54.Chan, P. (2009). Global Culture Industry: The Mediation of Things, by Scott Lash and Celia Lury. Design and Culture, 1(3), 375-377.
55.Chi, M., Feltovich, P. J., & Glaser, R. (1981). Categorization and Representation of Physics Problems by Experts and Novices. Cognitive Science, 5, 121-152. doi:10.1207/s15516709cog0502_2
56.Corbin, J. (2001).質性研究入門：紮根理論研究方法（吳芝儀、廖梅花譯）。嘉義: 濤石文化。
57.Corrigan, P. (2010). 消費社會學（王宏仁譯）。臺北：群學。
58.Crewe, L., & Beaverstock, J. (1998). Fashioning the city: Cultures of consumption in contemporary urban spaces. Geoforum, 29(3), 287-308. doi:https://doi.org/10.1016/S0016-7185(98)00015-3
59.Daly, A. J., & Chrispeels, J. (2008). A Question of Trust: Predictive Conditions for Adaptive and Technical Leadership in Educational Contexts. Leadership and Policy in Schools, 7(1), 30-63. doi:10.1080/15700760701655508
60.Demirbilek, O., & Park, M. (2001). A survey of criteria for the assessment of good product design.
61.Desmet, P., & Hekkert, P. (2009). Special Issue Editorial: Design & Emotion.
62.Eves, A., & Cheng, L. (2007). Cross-cultural evaluation of factors driving intention to purchase new food products-Beijing, China and South-East England. International Journal of Consumer Studies, 31, 410-417. doi:10.1111/j.1470-6431.2007.00587.x
63.Fleming, N. (2021). 常客行銷：消費者為何再次購買？銷售如何持續不斷？（吳靜譯）。 臺北：日出。
64.Fornell, C., & Larcker, D. F. (1981). Evaluating structural equation models with unobservable variables and measurement error. Journal of Marketing Research, 18(1), 39-50. doi:10.2307/3151312
65.Gaver, W. (1999). Irrational aspects of technology: Anecdotal evidence.pdf. In C. J. Overbeeke & P. Hekkert, Proceedings of the 1st International Conference on Design and Emotion (pp. 47-54).
66.Gapinski, J. H. (1980). The Production of Culture. The Review of Economics and Statistics, 62(4), 578-586. doi:10.2307/1924782
67.Ghose, A., & Chandra, B. (2019). Models for Predicting Sustainable Durable Products Consumption Behaviour: A Review Article. Vision, 24(1), 81-89. doi:10.1177/0972262919860962
68.Giannini, F., & Monti, M. (2002). Shape Geometry and Aesthetics. ERCIM News, 50.
69.Hair, J. F. J., Black, W., Babin, B., Anderson, R., & Tatham, R. L. (2006). Mutivariate Data Analysis. US: Pearson Education.
70.Handa, R. (1999). Against arbitrariness: architectural signification in the age of globalization. Design Studies, 20(4), 363-380. doi:https://doi.org/10.1016/S0142-694X(98)00041-6
71.Ham, C. D., Chung, U. C., Kim, W. J., Lee, S. Y., & Oh, S. H. (2022). Greener than Others? Exploring Generational Differences in Green Purchase Intent. International Journal of Market Research, 64(3), 376-396. doi:10.1177/14707853211034108
72.Hesmondhalgh, D. (2009). 文化產業分析 （廖珮君譯）。新北市：韋伯文化。
73.Horkheimer, M., & Adorno, T. W. (2009). Dialectic of Enlightenment. Taiwan: Business Weekly Publications, Inc.
74.Horn, D., & Salvendy, G. (2006). Consumer-based assessment of product creativity: A review and reappraisal. Human Factors and Ergonomics In Manufacturing, 16(2), 155-175. doi:10.1002/hfm.20047
75.Hsu, C.-H., & Tsai, W.-C. (2015). A Design Strategy of Cultural and Creative Products on the Global Market. Paper presented at the Cross-Cultural Design Methods, Practice and Impact, Cham.
76.Hsieh, Y.-Y., Chen, C.-C., Chen, W.-Y., & Cheng, T.-Y. (2022). The future development trends of Taiwan cultural and creative products from the perspective of industrial design. Creative Industries Journal, 1-15. doi:10.1080/17510694.2022.2062930
77.Huang, S. (2002). The future of Taiwan's cultural industry. Lifelong Learning Magazine, 36, 33-36.
78.Hudin, N. S., Annuar, N. S. A. K., & Razak, A. Z. A. A. (2019). The influence of hedonic and utilitarian shopping value towards consumer behavioral intention among youth mall shoppers. Research in World Economy, 10(5), 1-8. doi:10.5430/rwe.v10n5p1
79.Jacobs, J. (1999). How to teach, desnig, produce and sell product - related emotions. Paper presented at the roceedings of the 1st International Conference on Design and Emotion.
80.Johnson, R. (1986). The Story So Far: And Further Transformations. London: David Puner.
81.Jordan, P. W. (1998). Human factors for pleasure in product use. Applied Ergonomics, 29(1), 25-33. doi:https://doi.org/10.1016/S0003-6870(97)00022-7
82.Julier, G. (2013). From Design Culture to Design Activism. Design and Culture, 5(2), 215-236. doi:10.2752/175470813X13638640370814
83.Julier, G. (2009). 設計的文化（國立編譯館、鄭郁欣譯）。臺北：韋伯文化。
84.Kong, L. (2000). Cultural policy in Singapore: negotiating economic and socio-cultural agendas. Geoforum, 31(4), 409-424. doi:https://doi.org/10.1016/S0016-7185(00)00006-3
85.LaCaille, L. (2013). Theory of Reasoned Action. In M. D. Gellman & J. R. Turner (Eds.), Encyclopedia of Behavioral Medicine (pp. 1964-1967). New York, NY: Springer New York.
86.Lee, S., & Littrell, M. A. (2005). Global e-tailing: US consumers' intention to shop for cultural products on the internet. International Journal of Retail and Distribution Management, 33(2), 133-147. doi:10.1108/09590550510581467
87.Lee, S. E., & Littrell, M. (2003). Web sites for cultural products: Marketing potential for US consumers. Journal of Fashion Marketing and Management: An International Journal, 7(4), 356-370. doi:10.1108/13612020310496958
88.Leong, B. D., & Clark, H. (2003). Culture-Based Knowledge Towards New Design Thinking and Practice: A Dialogue. Design Issues, 19(3), 48-58. Retrieved from http://www.jstor.org/stable/1511964
89.Levi-Strauss, C. (1969). The raw and the cooked / Claude Levi-Strauss ; translated from the French by John and Doreen Weightman. New York: Harper & Row.
90.Likert, R. (1932). A technique for the measurement of attitudes. Archives of Psychology, 22 140, 55-55.
91.Lin, R.-T. (2007). Transforming Taiwan Aboriginal Cultural Features into Modern Product Design: A Case Study of a Cross-cultural Product Design Model.
92.Littrell, M. A., & Dickson, M. A. (1999). Social Responsibility in the Global Market: Fair Trade of Cultural Products. doi:10.4135/9781452231402
93.Locher, P., Overbeeke, K., & Wensveen, S. (2010). Aesthetic Interaction: A Framework. Design Issues, 26(2), 70-79. Retrieved from http://www.jstor.org/stable/20749943
94.Loomis, D. K., & Paterson, S. (2018). A comparison of data collection methods: Mail versus online surveys. Journal of Leisure Research, 49(2), 133-149. doi:10.1080/00222216.2018.1494418
95.Martín-Consuegra, D., Díaz, E., Gómez, M., & Molina, A. (2019). Examining consumer luxury brand-related behavior intentions in a social media context: The moderating role of hedonic and utilitarian motivations. Physiology & Behavior, 200, 104-110. doi:https://doi.org/10.1016/j.physbeh.2018.03.028
96.Min Han, C. (1990). Testing the Role of Country Image in Consumer Choice Behaviour. European Journal of Marketing, 24(6), 24-40. doi:10.1108/EUM0000000000609
97.Moalosi, R., Popovic, V., & Hickling-Hudson, A. (2007). Product Analysis Based on Botswana's Postcolonial Socio-cultural Perspective.
98.Moalosi, R., Popovic, V., & Hickling-Hudson, A. (2010). Culture-orientated product design. International Journal of Technology and Design Education, 20. doi:10.1007/s10798-008-9069-1
99.Moalosi, R., Popovic, V., & Hudson, A. (2004). Socio-cultural factors that impact upon human-centered design in Botswana. Paper presented at the Proceedings of Design Research Society International Conference, Future Ground, Monash University.
100.Norman, D. A.(2004). 情感@設計：為什麼有些設計讓你一眼就愛上（王鴻祥、翁鵲嵐、鄭玉屏、張志傑譯）。臺北：遠流。
101.O’Connor, J. (2007). The cultural and creative industries: a review of the literature.
102.Peter, J. P., & Olson, J. C. (2009). 消費者行為（祝道松、洪晨桓、陳邑綱譯）。臺北： 滄海圖書。
103.Pracejus, J. W., Olsen, G. D., & O'Guinn, T. C. (2006). How Nothing Became Something: White Space, Rhetoric, History, and Meaning. Journal of Consumer Research, 33(1), 82-90. doi:10.1086/504138
104.Ransome, P. (2005). Work, Consumption and Culture: Affluence and Social Change in the Twenty-First Century. doi:10.4135/9781446218419
105.Riar, M., Xi, N., Korbel, J. J., Zarnekow, R., & Hamari, J. (2022). Using augmented reality for shopping: a framework for AR induced consumer behavior, literature review and future agenda. Internet Research, ahead-of-print(ahead-of-print). doi:10.1108/INTR-08-2021-0611
106.Ritter, P., Lorig, K., Laurent, D., & Matthews, K. (2004). Internet Versus Mailed Questionnaires: A Randomized Comparison. J Med Internet Res, 6(3), e29. doi:10.2196/jmir.6.3.e29
107.Ryu, S., & Ryu, S. (2021). Feeling excited and fluent: how consumers respond to the visual appeals of products in an online shopping environment. Behaviour & Information Technology, 40(11), 1219-1233. doi:10.1080/0144929X.2021.1942989
108.Sata, M. (2013). Factors Affecting Consumer Buying Behavior of Mobile Phone Devices (Vol. 4).
109.Schmitt, B. H. (2000). Experiential Marketing: How to Get Customers to Sense, Feel, Think, Act, Relate: Free Press.
110.Scott, A. (1988). Flexible Production Systems and Regional Development: The Rise of New Industrial Spaces in North America and Western Europe. In (Vol. 12, pp. 125-136).
111.Sheppard, B., Hartwick, J., & Warshaw, P. (1988). The Theory of Reasoned Action: A Meta-Analysis of Past Research with Recommendations for Modifications and Future Research. Journal of Consumer Research, 15. doi:10.1086/209170
112.Shin, D.-H., & Choo, H. (2012). Exploring Cross-Cultural Value Structures with Smartphones. Journal of Global Information Management (JGIM), 20(2), 67-93. doi:10.4018/jgim.2012040104
113.Smith, K. (2012). Sensing design and workmanship: The haptic skills of shoppers in eighteenth-century London. Journal of Design History, 25(1), 1-10. doi:10.1093/jdh/epr053
114.Snelders, D., Mugge, R., & Huinink, M. (2014). Using Social Distinctions in Taste for Analysing Design Styles across Product Categories.
115.Solomon, M (2017). 消費者行為（葉凱莉譯）。 新北勢：普林斯頓。
116.Spence, C., Puccinelli, N. M., Grewal, D., & Roggeveen, A. L. (2014). Store Atmospherics: A Multisensory Perspective. Psychology & Marketing, 31(7), 472-488. doi:https://doi.org/10.1002/mar.20709
117.Spencer, H. (1862). First Principles: Williams and Norgate.
118.Taylor, S. A., Ishida, C., & Donovan, L. A. N. (2016). Considering the Role of Affect and Anticipated Emotions in the Formation of Consumer Loyalty Intentions. Psychology & Marketing, 33(10), 814-829. doi:https://doi.org/10.1002/mar.20919
119.Thomas, W. I., & Znaniecki, F. (1958). The Polish peasant in Europe and America. New York: Dover Publications.
120.Throsby, D. (2003). Economics and Culture. Taiwan: Artco Books.
121.Titz, K. (2008). Chapter 12 - Experiential consumption: Affect — emotions — hedonism. In H. Oh & A. Pizam (Eds.), Handbook of Hospitality Marketing Management (pp. 324-352). Oxford: Butterworth-Heinemann.
122.Triandis, H. C. (1966). Toward an Analysis of the Components of Interpersonal Attitudes. New York: John Wiley.
123.Ullrich, W. (2018). 不只是消費: 解構產品設計美學與消費社會的心理分析（李昕彥譯）。臺北：商周出版。
124.UNESCO. (2018). Creative Industries. Retrieved from http://www.unesco.org/new/en/culture/themes/creativity/creative-industries/
125.Ürgen, C. (2006). The use and importance of emotional design in contemporary design practice: Izmir Institute of Technology (Turkey).
126.van Gorp, T., & Adams, E. (2012). Introduction. In T. van Gorp & E. Adams (Eds.), Design for Emotion (pp. xv-xvi). Boston: Morgan Kaufmann.
127.Verganti, R. (2011). 設計力創新（呂奕欣譯）。臺北市: 馬可孛羅文化。
128.Verganti, R. (2009). Design Driven Innovation: Changing the Rules of Competition by Radically Innovating What Things Mean: Harvard Business Press.
129.Wu, S. I. (2003). The relationship between consumer characteristics and attitude toward online shopping. Marketing Intelligence & Planning, 21(1), 37-44. doi:10.1108/02634500310458135
130.Work Foundation, (2007) Staying Ahead. The Economic Performance of the UK’s Creative Industries. London: The Work Foundation
131.Yair, K., Press, M., & Tomes, A. (2001). Crafting competitive advantage:: Crafts knowledge as a strategic resource. Design Studies, 22(4), 377-394. doi:https://doi.org/10.1016/S0142-694X(00)00043-0
132.Yang, M. (2000). A Preliminary Study of the Trend of Thought in Cultural Industry Theory and Development. Journal of Environment & Art, 1, 29-49.
133.Zajonc, R. B. (1954). structure of the cognitive field. University of Michigan, Unpublished doctoral dissertation.

 
 
 
 
第一頁 上一頁 下一頁 最後一頁 top
QR Code
QRCODE

臺灣人文及社會科學引文索引資料庫

目前上線人數：579（臺灣：575，外國：4） ／ 本年度總使用人次：1725833 ／ 訪客人次（自102年09月）：67519975
國家圖書館著作權聲明 Copyright © 2013 All rights reserved.
本館地址: 100201臺北市中山南路20號． 本館地圖及交通資訊．
總機：(02)23619132．最佳瀏覽解析度為1024x768以上