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題名:2004 ING臺北國際馬拉松參賽者涉入程度、滿意度及再參加意願之研究
書刊名:北體學報
作者:陳薇先邵于玲 引用關係
作者(外文):Chen, Wei-hsiehShao, Jackie Yu-lin
出版日期:2006
卷期:14
頁次:頁146-156
主題關鍵詞:涉入程度滿意度InvolvementSatisfaction
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(36) 博士論文(0) 專書(2) 專書論文(0)
  • 排除自我引用排除自我引用:36
  • 共同引用共同引用:74
  • 點閱點閱:42
期刊論文
1.葉公鼎、鄭志富(19970900)。運動賽會經濟影響之評估模式。體育學報,23,73-84。new window  延伸查詢new window
2.Goodman, P. S.、Fichman, M.、Lerch, F. J.、Snyder, P. R.(1995)。Customer-Firm Relationships, Involvement, and Customer Satisfaction。Academy of Management Journal,38(5),1310-1324。  new window
3.Park, S.(1996)。Relationships between involvement and attitudinal loyalty: Constructs in adult fitness program。Journal of Leisure Research,28(4),233-250。  new window
4.Mcgehee, N. G.、Yoon, Y.、Gardenas, D.(2003)。Involvement and travel for recreational runner in North Carolina。Journal of Sport management,17,305-324。  new window
5.Hyman, Drew(1990)。The hierarchy of consumer participation: Knowledge and proficiency in telecommunications decision-making。The Journal of Consumer Affairs,24(1),1-23。  new window
6.Goodman, P. S.、Fichman, M.、Lerch, F. J.(2003)。Customer-firm relationship, involvement, and customer satisfaction。Academy of Management Journal,38(5),1310-1324。  new window
7.Josiam, Bharath M.、Smeaton, George、Clements, Christine J.(1999)。Involvement: travel motivation and destination selection。Journal of Vacation Marketing,5(2),167-175。  new window
8.謝淑芬(20031000)。遊憩區遊客忠誠度影響因素之比較研究。景文技術學院學報,14(上),220-232。new window  延伸查詢new window
9.Richard, Frederick F.、Sasser, W. Eral Jr.(1990)。Zero Defection: Quality Comes to Services。Harvard Business Review,68(5),105-111。  new window
10.Venkatraman, M. P.(1990)。Opinion leadership, enduring involvement and characteristic of opinion leaders: A moderating or mediating relationship?。Advances in Consumer Research,17(1),60-67。  new window
11.呂鴻德、賴宏誌、謝憶文(20001200)。顧客滿意構面、品牌忠誠度與顧客終身價值關係之研究--LISREL模式之實證。中原學報,28(4),25-36。  延伸查詢new window
12.張孝銘、林樹旺、余國振(20040200)。慢跑消費者活動參與動機、持續涉入與休閒行為之相關研究。大專體育學刊,6(1),83-93。new window  延伸查詢new window
13.余宗龍、邵于玲(20041000)。兄弟象與興農牛球迷涉入程度對球場設施環境與服務品質需求之研究。大專體育學刊,6(3),59-69。new window  延伸查詢new window
14.Zaichkowsky, Judith Lynne(1985)。Measuring the Involvement Construct。Journal of Consumer Research,12(3),341-352。  new window
15.Laurent, Gilles、Kapferer, Jean-Noël(1985)。Measuring Consumer Involvement Profiles。Journal of Marketing Research,22(1),41-53。  new window
16.Zeithaml, Valarie A.、Berry, Leonard L.、Parasuraman, Ananthanarayanan Parsu(1996)。The behavioral consequences of service quality。Journal of Marketing,60(2),31-46。  new window
17.Cardozo, Richard N.(1965)。An Experimental Study of Customer Effort, Expectation, and Satisfaction。Journal of Marketing Research,2(3),244-249。  new window
18.Ennew, Christine T.、Binks, Martin R.(1999)。Impact of participative service relationships on quality, satisfaction and retention: An exploratory study。Journal of Business Research,46(2),121-132。  new window
19.韓大衛、張至滿、吳龍山、黃紹禮、蔡妙梧(20031200)。運動健身俱樂部消費者滿意度與抱怨行為之實證研究。大專體育學刊,5(2)人文社會篇,133-141。new window  延伸查詢new window
20.Oliver, Richard L.(1981)。Measurement and evaluation of satisfaction processes in retail settings。Journal of Retailing,57(3),25-48。  new window
會議論文
1.Lutz, R.(1986)。Quality is as quality does: An attitudinal perspective on consumer Quality judgment。The marketing science institute trustee's meeting。Cambridge, MA。  new window
研究報告
1.陳鴻雁、楊志顯(1999)。國民參與休閒運動人口調查研究。台北市。  延伸查詢new window
學位論文
1.郭淑菁(2003)。登山社員休閒涉入、休閒滿意度與幸福感之研究(碩士論文)。大葉大學。  延伸查詢new window
2.馬上閔(2001)。運動賽會參與者對承辦單位觀光服務需求與滿意度之調查研究--以民國九十年全國大專院校運動會為例(碩士論文)。國立體育學院,桃園縣。  延伸查詢new window
圖書
1.Shank, M. D.(2002)。Sports marketing: a strategic perspective。Upper Saddle River, N.J.:Prentice Hall。  new window
2.Mullin, Bernard James、Hardy, Stephen、Sutton, William Anthony(2000)。Sport marketing。Champaign, IL:Human Kinetics Pessemier。  new window
3.Assael, H.(1992)。Consumer Behavior and Marketing Action。Boston, Massachusetts:PWS-KENT Publishing Company。  new window
4.Howard, John A.、Sheth, Jagdish N.(1969)。The Theory of Buyer Behavior。John Wiley & Sons, Inc.。  new window
5.Kotler, Philip J.(1991)。Marketing Management: analysis, Planning, Implementation and Control。Prentice-Hall。  new window
6.Nunnally, Jum C.、Bernstein, Ira H.(1978)。Psychometric Theory。McGraw-Hill。  new window
其他
1.(2004)。ING集團贊助全球重要馬拉松賽事,http://www.ingtaipeiinternationalmarathon.com/html/globeMarathon.htm。  延伸查詢new window
2.(2004)。ING健康路跑結合愛心公益 獎金捐贈總金額揭曉,http://www.ingtaipeiinternationalmarathon.com/html/ing-taipei_news_report_3.htm。  延伸查詢new window
 
 
 
 
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