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題名:應用IPA模式檢視國際觀光飯店內部顧客服務品質需求
書刊名:北臺灣學報
作者:張紘炬蕭靜雅簡鈞銘
作者(外文):Chang, Horng-jinhHsiao, Ching-yaChien, Chun-ming
出版日期:2011
卷期:34
頁次:頁375-390
主題關鍵詞:IPA分析SERVQUAL量表國際觀光飯店內部行銷服務品質Importance-performance analysisIPASERVQUALHospitalityInternal marketingService quality
原始連結:連回原系統網址new window
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  • 點閱點閱:95
期刊論文
1.Lings, Ian N.(2004)。Internal Market Orientation: Construct and Consequences。Journal of Business Research,57(4),405-413。  new window
2.Huan, T. C., Beaman, J. and Shelby, L. B.,(2007)。Using action-grids in tourism management,。Tourism management,,Vol. 23, Issue 3,,255-264。  new window
3.McDermott, L. C.、Emerson, M.(1991)。Quality and Service for Internal Customer。Training and Development Journal,45(1),61-64。  new window
4.鄧維兆、林孟儒、蔡志弘(20051100)。內部服務品質評量基礎之員工工作滿意度研究--以國際觀光飯店為例。品質月刊,41(11),79-83。  延伸查詢new window
5.Davis, B. R.、Mentzer, J. T.(2006)。Logistics Service Driven Loyalty: An Exploratory Study。Journal of Business Logistics,27(2),53-73。  new window
6.Boshoff, C.、Tait, M.(1996)。Quality perceptions in the financial services sector: the potential impact of internal marketing。The International Journal of Service Industry Management,17(5),5-31。  new window
7.Choi, T.、Chu, R. K. S.(2000)。Levels of Satisfaction among Asian and Western Travelers。The International Journal of Quality and Reliability Management,17(2),116-131。  new window
8.Crawford, S.、Getty, A.(1991)。An Investigation into the Determinates of Customer Satisfaction。Journal of Marketing Research,19,104-162。  new window
9.Greene, Walter E.、Walls, Gary D.、Schrest, Larry J.(1994)。Internal Marketing: The Key to External Marketing Success。Journal of Services Marketing,8(4),5-13。  new window
10.Ha, M. S.(2003)。A Comparison of Service Quality at Major Container Ports: Implications for Korean Ports。Journal of Transport Geography,11(2),131-137。  new window
11.Marshall, G. W.、Baker, J.、Finn, D. W.(1998)。Exploring internal customer service quality。Journal of Business and Industrial Marketing,13(4/5),381-392。  new window
12.Rohini, R.、Mahadevappa, B.(2006)。Service quality in Bangalore hospitals--an empirical study。Journal of Services Research,6(1),59-84。  new window
13.Seth, G.、Hossler, P.、Yee, J. C.、Hu, W. S.(2006)。Engineering cells for cell culture bioprocessing--Physiological fundamentals。Adv Biochem Eng Biotechnol,101,119-164。  new window
14.Ugboma C.、Ogwude, I. C.、Ugboma, O.、Nnadi, K.(2007)。Service Quality and Satisfaction Measurements in Nigerian Ports: An Exploration。Maritime Policy and Management,34(4),331-346。  new window
15.Ugboma, C.、Ibe, C.、Ogwude, I. C.(2004)。Service Quality Measurements in Ports of a Developing Economy: Nigerian Port Survey。Managing Service Quality,14(6),487-495。  new window
16.Oh, H.、Parks, S. C.(1997)。Customer satisfaction and service quality: a critical review of the literature and research implications for the hospitality industry。Hospitality Research Journal,20(3),35-64。  new window
17.Hollenhorst, S.、Olson, D.、Fortney, R.(1992)。Use of Important-Performance Analysis to Evaluate State Park Cabins: The case of The West Virginia State Park System。Journal of Park and Recreation Administration,10(1),1-11。  new window
18.Martilla, John A.、James, John C.(1997)。Importance-Performance Analysis。Journal of Marketing,41(1),77-79。  new window
19.Sethna, Beheruz N.(1982)。Extensions and Testing of Importance-performance Analysis。Business Economic,17(4),28-31。  new window
20.Rafiq, M.、Ahmed, P. K.(1993)。The scope of internal marketing: Definition the boundary between marketing and human resource management。Journal of Marketing Management,9(3),219-232。  new window
21.Berry, L. L.、Zeithaml, V. A.、Parasuraman, A.(1990)。Quality Counts in Services, Too。Business Horizons,28(3),44-53。  new window
22.Czaplewski, J. A.、Ferguson, J. M.、Milliman, J. F.(2001)。How internal Marketing Pilot Success。Marketing Management,10(3),14-17。  new window
23.Berry, Leonard L.(1981)。The Employee as Customer。Journal of Retail Banking,3(3),24-25。  new window
24.Zhang, H. Q.、Chow, I.(2004)。Application of importance-performance model in tour guides' performance: Evidence from mainland Chinese outbound visitors in Hong Kong。Tourism Management,25(1),81-91。  new window
25.Marr, Jeffrey W.(1986)。Letting the customer be the judge of quality。Quality Progress,19(10),46-49。  new window
26.Sampson, S. E.、Showalter, M. J.(1999)。The performance-importance response function: observations and implications。The Service Industries Journal,19(3),1-25。  new window
27.Hallowell, R.、Schlesinger, L. A.、Zornitsky, J.(1996)。Internal Service Quality, Customer and Job Satisfaction: Linkages and Implications for Management。Human Resource Planning,19(2),20-31。  new window
28.Schneider, B.、White, S. S.、Paul, M. C.(1998)。Linking service climate and customer perceptions of service quality: Tests of a causal model。Journal of Applied Psychology,83(2),150-163。  new window
29.Enright, Michael J.、Newton, James(2004)。Tourism destination competitiveness: A quantitative approach。Tourism Management,25(6),777-788。  new window
30.Heskett, James L.、Jones, Thomas O.、Loveman, Gary W.、Sasser, W. Earl Jr.、Schlesinger, Leonard A.(1994)。Putting the Service-Profit Chain to Work。Harvard Business Review,72(2),164-174。  new window
31.Matzler, Kurt、Hinterhuber, Hans H.(1998)。How to make product development projects more successful by integrating Kano's model of customer satisfaction into quality function deployment。Technovation,18(1),25-38。  new window
32.Chapman, Randall G.(1993)。Brand performance comparatives。The Journal of Product & Brand Management,2(1),42-50。  new window
33.Parasuraman, Ananthanarayanan Parsu、Zeithaml, Valarie A.、Berry, Leonard L.(1988)。SERVQUAL: A Multiple-Item Scale for Measuring Consumer Perceptions of Service quality。Journal of Retailing,64(1),12-40。  new window
34.Anderson, Eugene W.、Fornell, Claes、Lehmann, Donald R.(1994)。Customer satisfaction, market share, and profitability: Findings from Sweden。Journal of Marketing,58(3),53-66。  new window
35.Fisk, Raymond P.、Brown, Stephen W.、Binter, Mary Jo(1993)。Tracking the Evolution Marketing Literature。Journal of Retailing,69,61-103。  new window
36.Lai, E. M.、Kado, C. I.(1998)。Processed VirB2 is the major subunit of the promiscuous pilus of Agrobacterium tumefaciens。J Bacteriol,180,2711-2717。  new window
37.Martin, D.W.(1995)。An Importance-Performance Analysis of Service Providers' Perception of Quality Service in the Hotel Industry。Journal of Hospitality & Leisure Marketing,3(1),5-17。  new window
38.Sureshchandar, G.S.、Chandrasekharan Rajendran、Anantharaman(2001)。A conceptual model for total quality management in service organisations。Total Quality Management,12(3),343-363。  new window
39.Powers, J. M.、Cookson, P. W. Jr.(1999)。The politics of school choice research。Educational Policy,13(1),104-122。  new window
40.Rivie`re, P.、Monrozier, R.、Rogeaux, M.、Page`s, J.、Saporta, G.(2006)。Adaptive Preference Target: Contribution of Kano’s Model of Satisfaction for an Optimized Preference Analysis Using a Sequential Consumer Test。Food Quality and Preference,17,572-581。  new window
會議論文
1.Gronroos, C.(1981)。Internal Marketing-An Integral Past of Marketing Theory236-238。  new window
2.Grönroos, C.(1982)。Internal Marketing-Theory and Practice。American Marketing Association Services Marketing Conference,41-47。  new window
研究報告
1.Lehtinen, Uolevi、Lehtinen, Jarmo R.(1982)。Service quality: A study of quality dimensions。Helsinki:Service Management Institute。  new window
圖書
1.Collins, B.、Payne, A.(1991)。Internal marketing: a new perspective for HRM。  new window
2.Ulrich, D.(1997)。Human resource champions: The next agenda for adding value to HR practice。Boston, MA:Harvard Business School Press。  new window
3.蕭富峰(1997)。內部行銷作為。台北:天下文化出版社。  延伸查詢new window
4.Robbins, Stephen P.、Decenzo, David A.(2001)。Fundamentals of Management。New Jersey:Prentice Hall。  new window
5.Berry, L. L.、Parasuraman, A.、Zeithaml, V. A.(1991)。Marketing Services: Competing through Quality。New York:The Free Press。  new window
 
 
 
 
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