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題名:被動式與遊戲探索式生態行動導覽設計之研究
書刊名:福祉科技與服務管理學刊
作者:許姿屏李傳房 引用關係
作者(外文):Hsu, T.-P.Lee, C.-F.
出版日期:2017
卷期:5:4
頁次:頁313-329
主題關鍵詞:行動導覽生態場域食農教育農鄉旅遊Mobile guideEcological realmEducation for diet and agricultureAgricultural village tourism
原始連結:連回原系統網址new window
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  • 被引用次數被引用次數:期刊(0) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:0
  • 共同引用共同引用:14
  • 點閱點閱:9
近年農鄉旅遊興起,且行動裝置輔助旅遊導覽已成趨勢,本研究目的為發展適合農鄉旅遊生態場域的行動導覽,並從中學習食農教育與生態相關知識,以提升遊客的旅遊體驗。本研究建置被動式與遊戲探索式生態行動導覽系統與導覽內容,透過實驗法與半結構式訪談15 位青年遊客、15 位樂齡族遊客,及訪談農場經營者。研究結果發現,被動式生態行動導覽的操作步驟少,對樂齡族群的生理負荷較低,適合一般遊客使用,更容易導入生態場域;而遊戲探索式生態行動導覽的操作步驟較多,雖使樂齡族群的生理負荷較高,但其導覽流程具趣味性,進而提升青年族群的使用意願,並引發遊客想探索的動機,也適合師生團體進行生態教育。透過生態行動導覽的輔助,不僅提升導覽服務品質,也為遊客帶來不同以往的體驗感受。
Currently, with the rise in agricultural village tourism, tour navigation aided by mobile devices has become a new trend. This research aims to develop mobile tourism navigation suitable for agricultural village tourism and enhance the travel experience of tourists wherein food and agriculture education, along with relevant ecological knowledge, could be learned. An understanding of system usability and workload was gained through field experiments and semi-structured interviews involving fifteen youth-aged users, fifteen active aging elderly users, and operational feeling. The researchers also integrated comments from tourism service operators. A design for the mobile ecological navigation for agricultural village tourism was proposed and a passive and game-exploring ecological mobile navigation was then developed. The number of operational steps for passive ecological navigation was kept low to relieve the physical load, especially for middle-aged users. The navigation is suitable for ordinary tourists and easily directs them to ecological fields. However, game-exploring mobile ecological navigation features more operational steps. Although the active aging elderly group faced a higher physical load, after they became familiar with the steps, they could get into situations without much effort or difficulty. Furthermore, the navigation processes were designed with highly interesting elements to enhance the use experience for the youth-aged group and trigger the exploring motivation of tourists. The design is also suitable for ecological education activities involving teachers and students. Mobile ecological navigation can not only improve the quality of navigation service, but also deliver to tourists a tour experience totally different from what they have experienced.
期刊論文
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會議論文
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6.徐正雄(2015)。醜蔬果的細緻內涵,http://bit.ly/2wrfXUm。  延伸查詢new window
7.張瑋琦(2013)。我們需要怎樣的食育法?,http://bit.ly/2vywR7r。  延伸查詢new window
8.陳良進(2016)。導覽服務與解說技巧,https://is.gd/IXmwGn。  延伸查詢new window
9.(2016)。創市際「QR Code怎麼用?」調查,http://bit.ly/2wogczU。  延伸查詢new window
 
 
 
 
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