:::

詳目顯示

回上一頁
題名:臺中國際花毯節的遊客價值、滿意度、忠誠度及城市意象之關係:兼論以遊客居住地與參觀次數為調節變項之分析
書刊名:行銷科學學報
作者:李君如
作者(外文):Li, Chun-ju
出版日期:2017
卷期:13:1
頁次:頁1-30
主題關鍵詞:節慶價值結構方程模式FestivalValueStructural equation modelingSEM
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(4) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:3
  • 共同引用共同引用:7
  • 點閱點閱:9
期刊論文
1.Uysal, M.、Gahan, L. W.、Martin, B. S.(1993)。An examination of event motivations: A case study。Festival Management and Event Tourism,1(1),5-10。  new window
2.Taplin, R. H.(2013)。The influence of competition on visitor satisfaction and loyalty。Tourism Management,36(2),238-246。  new window
3.Prentice, Richard C.、Andersen, Vivien A.(2003)。Festival as creative destination。Annals of Tourism Research,30(1),7-30。  new window
4.李君如(20140100)。大型活動的遊客價值對滿意度、忠誠度及城市意象之影響--以臺北國際花博為例。博物館學季刊,28(1),95-121。new window  延伸查詢new window
5.Oppermann, M.(1997)。First-time and repeat visitors to New Zealand。Tourism Management,18(3),177-181。  new window
6.Boo, S.、Busser, J. A.(2006)。Impact analysis a tourism festival on tourists destination images。Event Management,9(4),223-237。  new window
7.Moscardo, Gianna(2007)。Analyzing the role of festivals and events in regional development。Event Management,11(1/2),23-32。  new window
8.Lau, A. L. S.、McKercher, B.(2004)。Exploration versus acquisition: A comparison of first-time and repeat visitors。Journal of Travel Research,42(3),279-285。  new window
9.Stern, Eliahu、Krakover, Shaul(1993)。The formation of a composite urban image。Geographical Analysis,25(2),130-146。  new window
10.Long, P. T.、Perdue, R. R.(1990)。The economic impact of rural festivals and special events: Assessing the special distribution of expenditures。Journal of Travel Research,28(4),10-14。  new window
11.Prayag, Girish、Ryan, Chiris(2012)。Antecedents of tourists' loyalty to Mauritius: The role and influence of destination image, place attachment, personal involvement, and satisfaction。Journal of Travel Research,51(3),342-356。  new window
12.Grappi, S.、Montanari, F.(2011)。The role of social identification and hedonism in affecting tourist re-patronizing behaviours: The case of an Italian festival。Tourism Management,32(5),1128-1140。  new window
13.Richards, Greg、Wilson, Julie(2004)。The impact of cultural events on city image: Rotterdam, cultural capital of Europe 2001。Urban Studies,41(10),1931-1951。  new window
14.李君如(20131200)。臺灣燈會的展示構成、遊客價值對忠誠度及城市意象之影響--兼論居民與外地者的差異分析。建築與規劃學報,14(2/3),83-108。new window  延伸查詢new window
15.Lee, C. K.、Lee, T. H.(2001)。World Culture EXPO segment characteristics。Annals of Tourism Research,28(3),812-816。  new window
16.Woosnam, K. M.、McElroy, K. E.、Van Winkle, C. M.(2009)。The role of personal values in determining tourist motivations: an application to the winnipeg fringe theatre festival, a cultural special event。Journal of Hospitality Marketing & Management,18(5),500-511。  new window
17.Williams, Paul、Soutar, Geoffrey N.(2009)。Value, Satisfaction and Behavioral Intentions in an Adventure Tourism Context。Annals of Tourism Research,36(3),413-438。  new window
18.Holbrook, Morris B.(2006)。Consumption experience, customer value, and subjective personal introspection: An illustrative photographic essay。Journal of Business Research,59(6),714-725。  new window
19.Mathwick, Charla、Malhotra, Naresh K.、Rigdon, Edward(2001)。Experiential value: Conceptualization, measurement and application in the catalog and internet shopping environment。Journal of Retailing,77(1),39-56。  new window
20.Fornell, Claes、Larcker, David F.(1981)。Evaluating Structural Equation Models with Unobservable Variables and Measurement Error。Journal of Marketing Research,18(1),39-50。  new window
21.Lee, Yong-Ki、Lee, Choong-Ki、Lee, Seung-Kon、Babin, Barry J.(2008)。Festivalscapes and patrons' emotions, satisfaction, and loyalty。Journal of Business Research,61(1),56-64。  new window
22.Lee, Choong-Ki、Yoon, Yoo-Shik、Lee, Seung-Kon(2007)。Investigating the Relationships among Perceived Value, Satisfaction, and Recommendations: The Case of the Korean DMZ。Tourism Management,28(1),204-214。  new window
23.Yang, J.、Gu, Y.、Cen, J.(2011)。Festival Tourists' Emotion, Perceived Value, and Behavioral Intentions: A Test of the Moderating Effect of Festivalscape。Journal of Convention & Event Tourism,12(1),25-44。  new window
24.Yoon, Y.-S.、Lee, J.-S.、Lee, C.-K.(2010)。Measuring festival quality and value affecting visitors' satisfaction and loyalty using a structural approach。International Journal of Hospitality Management,29(2),335-342。  new window
25.Holbrook, Morris B.(1996)。Customer Value: A Framework for Analysis and Research。Advances in Consumer Research,23(1),138-142。  new window
26.Crompton, J. L.、Mckay, Stacey L.(1997)。Motives of Visitors Attending Festival Events。Annals of Tourism Research,24(2),425-439。  new window
27.Lee, C. K.、Lee, Y. K.、Wicks, B. E.(2004)。Segmentation of festival motivation by nationality and satisfaction。Tourism Management,25(1),61-70。  new window
28.Oliver, Richard L.、Rust, Roland T.、Varki, Sajeev(1997)。Customer Delight: Foundations, Findings, and Managerial Insight。Journal of Retailing,73(3),311-336。  new window
29.Fakeye, Paul C.、Crompton, John L.(1991)。Image differences between prospective, first-time, and repeat visitors to the Lower Rio Grande Valley。Journal of Travel Research,30(2),10-16。  new window
30.Baker, Dwayne A.、Crompton, John L.(2000)。Quality, satisfaction and behavioral intentions。Annals of Tourism Research,27(3),785-804。  new window
31.Oliver, Richard L.(1999)。Whence consumer loyalty?。Journal of Marketing,63(4_suppl 1),33-44。  new window
32.Lee, J. S.、Lee, C. K.、Choi, Y. J.(2011)。Examining the role of emotional and functional values in festival evaluation。Journal of Travel Research,50(6),685-696。  new window
33.Zeithaml, Valarie A.(1988)。Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence。Journal of Marketing,52(3),2-22。  new window
圖書
1.Nasar, J. L.(1998)。The Evaluative Image of the City。Sage Publication。  new window
2.Lynch, Kevin(1960)。The Image of the City。MIT Press。  new window
3.Byrne, B. M.(2010)。Structural Equation Modeling with AMOS: basic concepts, applications, and programming。New York:Psychology Press/Taylor & Francis。  new window
4.Kotler, P.、Keller, K. L.、Ang, S. H.、Leong, S. M.、Tan, C. H.(2012)。Marketing Management: An Asian Perspective。Prentice-Hall。  new window
5.Schumacker, R. E.、Lomax, R. G.(2004)。A beginner's guide to structural equation modeling。Taylor & Francis。  new window
6.Holbrook, M. B.(1999)。Introduction to consumer value: A framework for analysis and research。NY:Routledge。  new window
7.Kline, R. B.(2005)。Principles and practice of structural equation modeling。New York, NY:Guilford Press。  new window
8.Bollen, K. A.(1989)。Structural Equations with Latent Variables。New York:John Wiley & Sons。  new window
9.Sheth, J. N.、Newman, B. I.、Gross, B. L.(1991)。Consumption values and market choices: Theory and applications。Cincinnati, OH:South-Western。  new window
10.Hair, Joseph F. Jr.、Black, William C.、Babin, Barry J.、Anderson, Rolph E.、Tatham, Ronald L.(2009)。Multivariate Data Analysis。Prentice-Hall, Inc.。  new window
11.Oliver, Richard L.(1997)。Satisfaction: A behavioral perspective on the consumer。Irwin/McGraw-Hill。  new window
圖書論文
1.Browne, Michael W.、Cudeck, Robert(1993)。Alternative ways of assessing model fit。Testing Structural Equation Models。Sage。  new window
 
 
 
 
第一頁 上一頁 下一頁 最後一頁 top
:::
無相關書籍
 
無相關著作
 
QR Code
QRCODE