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題名:SPA產業顧客欣喜與顧客價格敏感度之關係--兼論顧客消費者衝動特質之干擾效果
書刊名:全球管理與經濟
作者:周文玲梁立衡
作者(外文):Chou, Wen-lingLiang, Li-heng
出版日期:2017
卷期:13:2
頁次:頁1-18
主題關鍵詞:顧客欣喜價格敏感度消費者衝動特質SPACustomer delightPrice sensitivityImpulsive traits
原始連結:連回原系統網址new window
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  • 被引用次數被引用次數:期刊(0) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:0
  • 共同引用共同引用:9
  • 點閱點閱:6
期刊論文
1.Erdem, T.、Swait, J.、Louviere, J.(2002)。The impact of brand credibility on consumer price sensitivity。International Journal of Research in Marketing,19(1),1-19。  new window
2.Weun, Seungoog、Jones, Michael A.、Beatty, Sharon E.(1998)。Development and Validation of the Impulse Buying Tendency Scale。Psychological Reports,82(3 suppl.),1123-1133。  new window
3.林耀南、邱琦倫、林佳穎(20100900)。消費者創新性、物質主義、消費者自信心與價格敏感度之關聯性研究。創造學刊,1(2),97-118。  延伸查詢new window
4.Rust, R. T.、Oliver, R. L.(2000)。Should we delight the customer?。Journal of the Academy of Marketing Science,28(1),86-94。  new window
5.Grewal, Dhruv、Baker, Julie、Levy, Michael、Voss, Glenn B.(2003)。The effects of wait expectations and store atmosphere evaluations on patronage intentions in service-intensive retail stores。Journal of Retailing,79(4),259-268。  new window
6.Arnold, M. J.、Reynolds, K. E.、Ponder, N.、Lueg, J. E.(2005)。Customer delight in a retail context: Investigating delightful and terrible shopping experiences。Journal of Business Research,58(8),1132-1145。  new window
7.Rook, Dennis W.、Fisher, Robert J.(1995)。Normative Influences on Impulsive Buying Behavior。Journal of Consumer Research,22(3),305-313。  new window
8.Oliver, Richard L.、Swan, John E.(1989)。Equity and Disconfirmation Perceptions as Influences on Merchant and Product Satisfaction。Journal of Consumer Research,16(3),372-388。  new window
9.Dholakia, Utpal M.(2000)。Temptation and resistance: An integrated model of consumption impulse formation and enactment。Psychology & Marketing,17(11),955-982。  new window
10.吳曉琪(20020300)。Spa熱潮與個人化:新世紀的休閒經驗與身體政治。戶外遊憩研究,15(1),43-61。new window  延伸查詢new window
11.Oliver, R.、Westbrook, R.(1993)。Profiles of consumer emotions and satisfaction in ownership and usage。Emotion,6,12-27。  new window
12.Kim, B.-D.、Srinivasan, K.、Wilcox, R. T.(1999)。Identifying price sensitive consumers: the relative merits of demographic vs. purchase pattern information。Journal of Retailing,75(2),173-193。  new window
13.Sirvanci, M. B.(1993)。An empirical study of price sensitivity and price thresholds。Journal of Applied Business Research,9(2),43-49。  new window
14.Wood, Michael(1998)。Socio-economic Status, Delay of Gratification, and Impulse Buying。Journal of Economic Psychology,19(3),295-320。  new window
15.Keaveney, Susan M.(1995)。Customer Switching Behavior in Service Industries: An Exploratory Study。Journal of Marketing,59(2),71-82。  new window
16.Oliver, Richard L.、Rust, Roland T.、Varki, Sajeev(1997)。Customer Delight: Foundations, Findings, and Managerial Insight。Journal of Retailing,73(3),311-336。  new window
17.Kim, W. G.、Moon, Y. J.(2009)。Customers' Cognitive, Emotional, and Actionable Response to the Servicescape: A Test of the Moderating Effect of the Restaurant Type。International Journal of Hospitality Management,28(1),144-156。  new window
18.Puri, R.(1996)。Measuring and Modifying Consumer Impulsiveness: A Cost-Benefit Accessibility Framework。Journal of Consumer Psychology,5(2),87-113。  new window
19.紀夙娟(20090300)。消費者的價格敏感度與滿意度之關係研究。多國籍企業管理評論,3(1),235-251。new window  延伸查詢new window
20.Richins, Marsha L.(1997)。Measuring emotions in the consumption experience。Journal of Consumer Research,24(2),127-146。  new window
21.Krishnamurthi, L.、Papatla, P.(2003)。Accounting for Heterogeneity and Dynamics in the Loyalty-price Sensitivity Relationship。Journal of Retailing,79(2),121-135。  new window
22.Schlossberg, H.(1990)。Satisfying Customers Is a Minimum; You Really Have to 'Delight' Them。Marketing News,24(11),10-11。  new window
23.Torres, E. N.、Kline, S.(2013)。From Customer Satisfaction to Customer Delight: Creating a New Standard of Service for the Hotel Industry。International Journal of Contemporary Hospitality Management,25(5),642-659。  new window
24.Wakefield, Kirk L.、Baker, Julie(1998)。Excitement at the Mall: Determinants and Effects on Shopping Response。Journal of Retailing,74(4),515-539。  new window
25.Bitner, Mary Jo(1990)。Evaluating Service Encounters: The Effects of Physical Surroundings and Employee Responses。Journal of Marketing,54(2),69-82。  new window
學位論文
1.廖翌珊(2011)。五感體驗與顧客滿意度及價格敏感度關係之研究--以台中市美容SPA產業為例(碩士論文)。嶺東科技大學。  延伸查詢new window
圖書
1.Doob, L. W.(1990)。Hesitation: Impulsivity and Reflection。Greenwood Press。  new window
2.Kotler, Philip(2000)。Marketing management。Prentice-Hall。  new window
3.Reichheld, F. F.(1996)。The loyalty effect: The hidden force behind growth, profits and lasting value。Harvard Business School Press。  new window
圖書論文
1.Plutchik, R.(1980)。A general psychoevolutionary theory of emotion。Theories of emotion。Academic。  new window
 
 
 
 
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