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題名:教育背景對圖形符號複雜度之判讀績效研究
書刊名:商業設計學報
作者:許子凡 引用關係林演慶
作者(外文):Hsu, Tzu-fanLin, Yen-ching
出版日期:2012
卷期:16
頁次:頁187-200
主題關鍵詞:複雜度圖形符號正確率反應時間教育背景ComplexityGraphic symbolAccuracy ratioResponse timeEducational background
原始連結:連回原系統網址new window
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  • 被引用次數被引用次數:期刊(2) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:1
  • 共同引用共同引用:13
  • 點閱點閱:31
本研究欲探討教育背景差異的人們於不同圖形符號複雜度下的判讀績效表現,操作上採二因子實驗設計,圖形符號複雜度經集群分析,區分成低複雜度的「等級A」與高複雜度的「等級B」,受測者教育背景則分為「設計背景」與「一般背景」兩種,經問卷蒐集資料後,分別針對「正確率」及「反應時間」進行判讀績效之差異檢定,並配合錯誤比重分析,進而歸納出下述三點結論。(一)複雜度的提高,易導致判讀績效會有降低之傾向出現,因此低複雜度的圖形符號在判讀正確率與反應時間的表現上,會均較高複雜度者為佳。(二)雖然設計背景者的圖形符號判讀正確率,明顯優於一般背景者的表現,但兩者所花費的反應時間則未有顯著差異,故正確率應為判讀績效差異之改善重點。(三)圖像單位的辨識錯誤多發生於低複雜度圖形符號,同時也是判讀失敗的常見原因,而在高複雜度圖形符號中,錯誤則主要來自於圖像關係推測的偏移,及近似概念的歸納失敗。
This study conducted a two-way ANOVA experiment to evaluate the accuracy ratio and response time in recognizing graphic symbols based on the complexities of ”level A” and ”level B” by the participants of ”design group” and ”general group”. The data collected via questionnaires were analyzed to determinate the significant differences of recognition performance and the error ration. Thus, the conclusions were as followed.1. The graphic symbols with high complexity performed significantly better than low complexity in terms of both accuracy ratio and response time, suggesting that the increment of complexity may be negative for the recognition performance.2. People from design background performed better than those from general background in the accuracy ratio; however, no significant difference was shown in the response time between the two groups. Hence, improving the accuracy ratio is the point to enhance the recognition performances.3. The mistaken icon identity was the main error in recognizing the graphic symbols with low complexity; as for the errors of high complexity were mostly the failure in generalizing the common concept among icons and the deviation of inference from multiple icons.
期刊論文
1.楊清田、魏碩廷(20051000)。平面圖形複雜度與面積錯視之關聯性研究--以不規則多邊形為例。藝術學報,77(設計類),13-23。new window  延伸查詢new window
2.Pezdek, K.、Chen, H.(1982)。Developmental differences in the role of detail in picture recognition memory。Journal of Experimental Child psychology,33,207-209。  new window
3.羅凱、林品章(20070700)。高品牌價值之品牌識別設計傾向研究。設計學研究,10(1),47-68。new window  延伸查詢new window
4.Collins, B. L.、Lerner, N. D.(1982)。Assessment of fire-safety symbols。Human Factors,24(1),75-84。  new window
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6.Zwaga, H. J.、Boersema, T.(1983)。Evaluation of a set of graphic symbols。Applied Ergonomics,14(1),43-54。  new window
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會議論文
1.蕭坤安、伊彬(2002)。造形輪廓的複雜性認知探討。中華民國設計學會2002年設計學術研究成果研討會,台灣科技大學主辦 。台北市。321-326。  延伸查詢new window
學位論文
1.蘇大典(2001)。臺灣地區「證明標章」造形認知研究(碩士論文)。國立雲林科技大學。  延伸查詢new window
圖書
1.DuBay, W. H.。Smart language: Readers, readability, and the grading of text。Costa Mesa, CA:Impact Information。  new window
其他
1.李俊賢、曹壽民、張善政(1986)。道路交通標誌視覺影像之電腦模擬,台北市:台灣大學。  延伸查詢new window
2.林菁(1994)。圖像複雜度與兒童的認知學習。  延伸查詢new window
3.姚朝茂(2005)。政府機關標誌造形意象認知之研究,桃園縣。  延伸查詢new window
4.Biederman, I., & Ju, G.(1998)。Surface versus edge-based determinants of visual recognition。  new window
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6.Gordon, D. A.(1981)。Assessment of guide sign informational load。  new window
7.Helbing, K. G., Jenkins, J.,Kim Y. S., & Miller, M. E.(1993)。Influence of icon detail, color, and perspective on preference, recognition time, and search time。  new window
8.Jacoby, J., Speller, D. E., & Beming, C. K.(1974)。Brand choice behavior as a function of information load。  new window
9.Liu, Y. C.(2005)。A simulated study on the effects of information volume on traffic signs, viewing strategies and sign familiarity upon driver’s visual search performance。  new window
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11.Marcus, A.(2003)。Icons, symbols, and signs: Visible languages to facilitate communication。  new window
12.Moon, P., & Spencer, D. E.(1994)。Aesthetic Measure. Applied to Color Harmony。  new window
13.Seinfeld, J. H., & Pandis, S. N.(2006)。Atmospheric chemistry and physics - From air pollution to climate change。  new window
14.Tracy, W.(1988)。The typographic scene。  new window
15.Zender, M.(2006)。Advancing icon design for global non verbal communication: or what does the word bow mean?。  new window
 
 
 
 
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