The purpose of this research was to discuss the relation between the senior high school baseball coachs and management. The subjects were included Dali, Ku-Pao, Ping-Jen, Yang Ping, Sioufong, Qiang-Shu high schools. This research applied documentary analysis and in-depth interwiew. The results of this research as follow: 1. Financial management Donation was very important for baseball teams; coaches must apply financial and marketing management together for supporting teams and supplying the resource.2. Marketing managementAll teams were keeping creating distribution and promption, but they still were in the beginning stage. The most maketing goal of teams was to get the best competition grade.