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題名:顧客參與共同生產的前置因子與結果之研究
書刊名:行銷科學學報
作者:吳師豪 引用關係陳瀅之
作者(外文):Wu, Shih-haoChen, Ying-chih
出版日期:2016
卷期:12:2
頁次:頁165-193
主題關鍵詞:共同生產角色明確化能力動機認知資源Co-productionRole clarityAbilityMotivationPerceived resource
原始連結:連回原系統網址new window
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  • 點閱點閱:16
期刊論文
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33.Song, Jaeki、Zahedi, Fatemeh M.(2005)。A theoretical approach to web design in e-commerce: A Belief reinforcement model。Management Science,51(8),1219-1235。  new window
34.Jayanti, R. K.、Burns, A. C.(1998)。The antecedents of preventive health care behavior: An empirical study。Journal of the Academy of Marketing Science,26(1),6-15。  new window
35.Hill, Thomas、Smith, Nancy D.、Mann, Millard F.(1987)。Role of Efficacy Expectations in Predicting the Decision to Use Advanced Technologies: The Case of Computers。Journal of Applied Psychology,72(2),307-313。  new window
36.Lengnick-Hall, C. A.(1996)。Customer contributions to quality: a different view of the customer-oriented firm。The Academy of Management Review,21(3),791-824。  new window
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40.Gruen, Thomas W.、Osmonbekov, Talai、Czaplewski, Andrew J.(2006)。eWOM: The impact of customer-to-customer online know-how exchange on customer value and loyalty。Journal of Business Research,59(4),449-456。  new window
41.Weiner, Bernard(1985)。An Attributional Theory of Achievement Motivation and Emotion。Psychological Review,92(4),548-573。  new window
42.Bendapudi, Neeli、Leone, Robert P.(2003)。Psychological Implications of Customer Participation in Co-Production。Journal of Marketing,67(1),14-28。  new window
43.Lusch, Robert F.、Vargo, Stephen L.、O'Brien, Matthew(2007)。Competing through service: Insights from service-dominant logic。Journal of Retailing,83(1),5-18。  new window
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45.Siemsen, E.、Roth, A. V.、Balasubramanian, S.(2008)。How motivation, opportunity, and ability drive knowledge sharing: the constraining-factor model。Journal of Operations Management,26(3),426-445。  new window
46.Vargo, Stephen L.、Lusch, Robert F.(2004)。Evolving to a new dominant logic for marketing。Journal of Marketing,68(1),1-17。  new window
47.Verhoef, Peter C.、Reinartz, Werner J.、Krafft, Manfred(2010)。Customer engagement as a new perspective in customer management。Journal of Service Research,13(3),247-252。  new window
48.Prus, Amanda、Brandt, D. Randall(1995)。Understanding Your Customers: What You Can Learn from a Loyalty Index。Marketing Tools,2(5),10-14。  new window
49.Zeithaml, Valarie A.、Berry, Leonard L.、Parasuraman, Ananthanarayanan Parsu(1996)。The behavioral consequences of service quality。Journal of Marketing,60(2),31-46。  new window
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51.Mittal, Vikas、Kamakura, Wagner A.(2001)。Satisfaction, Repurchase Intent, and Repurchase Behavior: Investigating the Moderating Effect of Customer Characteristics。Journal of Marketing Research,38(1),131-142。  new window
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53.Dong, Beibei、Evans, Kenneth R.、Zou, Shaoming(2008)。The effects of customer participation in co-created service recovery。Journal of the Academy of Marketing Science,36(1),123-137。  new window
54.Mathieson, Kieran(1991)。Predicting user intentions: comparing the technology acceptance model with the theory of planned behavior。Information Systems Research,2(3),173-191。  new window
55.Meuter, M. L.、Bitner, M. J.、Ostrom, A. L.、Brown, S. W.(2005)。Choosing among alternative service delivery modes: an investigation of customer trial of self-service technologies。Journal of Marketing,69(2),61-83。  new window
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會議論文
1.Webb, S. S.(2000)。Project managers as client relationship managers: Implications for client loyalty。The National Academy of Managerial Meetings,(會議日期: August 16)。Toronto, Ontario。  new window
圖書
1.Day, G. S.(1984)。Strategic Market Planning: The Pursuit of Competitive Advantage。West Publishing。  new window
2.Griffin, J.(1996)。Customer Loyalty。Simmon & Schuster。  new window
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其他
1.Fowler, G. A.,Marr, M.(2006)。Disney and the great wall: Hong Kong magic kingdom struggles to attract Chinese who "don't understand" park。  new window
圖書論文
1.Rust, R. T.、Oliver, R. L.(1994)。Service quality: Insights and managerial implications from the frontier。Service Quality: New Directions in Theory and Practice。Thousand Oaks, California:Sage Publications。  new window
 
 
 
 
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