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L.(1980)。A Cognitive Model of the Antecedent and Consequences of Satisfaction Decisions。Journal of Marketing Research,17(4),460-469。 | 27. | Selin, S. W.、Howard, D. R.(1988)。Ego involvement and leisure behavior: A conceptual specification。Journal of Leisure Research,20(3),237-244。 | 28. | 楊錦聰(2015)。風潮音樂用科技打造文創舞臺。工業技術與資訊月刊,280,4-7。 延伸查詢 | 29. | Peterson,George L.(19980300)。The Benefits of Outdoorrecreation。戶外遊憩研究,11(1),1-21。 | 30. | Fornell, Claes(1992)。A national customer satisfaction barometer: The Swedish experience。Journal of Marketing,56(1),6-21。 | 31. | Woodside, Arch G.、Frey, Lisa L.、Daly, Robert Timothy(1989)。Linking service quality, customer satisfaction, and behavioral intention。Journal of Health Care Marketing,9(4),5-17。 | 32. | Havitz, Mark E.、Dimanche, Frédéric(1990)。Propositions for testing the involvement construct in recreational and tourism contexts。Leisure Sciences,12(2),179-195。 | 33. | Rothschild, Michael L.(1984)。Perspectives on involvement: Current problems and future directions。Advances in Consumer Research,11(1),216-217。 | 34. | Hoffman, Donna L.、Novak, Thomas P.(1996)。Marketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations。Journal of Marketing,60(3),50-68。 | 35. | Fečiková, Ingrid(2004)。An index method for measurement of customer satisfaction。The TQM Magazine,16(1),57-66。 | 36. | Laczniak, Russell N.、Muehling, Darrel D.、Grossbart, Sanford(1989)。Manipulating Message Involvement in Advertising Research。Journal of Advertising,18(2),28-38。 | 37. | Joy, Annamma、Sherry, John F. Jr.(2003)。Speaking of art as embodied imagination: A multisensory approach to understanding aesthetic experience。Journal of Consumer Research,30(2),259-282。 | 38. | Müller, Wolfgang(1991)。Gaining competitive advantage through customer satisfaction。European Management Journal,9(2),201-211。 | 39. | Anderson, Eugene W.、Fornell, Claes、Lehmann, Donald R.(1994)。Customer satisfaction, market share, and profitability: Findings from Sweden。Journal of Marketing,58(3),53-66。 | 40. | Bloch, Peter H.、Richins, Marsha L.(1983)。A Theoretical Model for the Study of Product Importance Perceptions。Journal of Marketing,47(3),69-81。 | 會議論文1. | Swan, J. E.、Trawick, I. F.(1980)。Inferred and Perceived Disconfirmation in Consumer Satisfaction, Marketing in the 80s。The AMA Educators Conference。Chicago。97-101。 | 學位論文1. | 鄭凱若(2006)。運用結構方程模式探討產品品質、服務品質、顧客滿意度、商店形象與顧客忠誠度之關係--以咖啡連鎖店為例(碩士論文)。國立東華大學。 延伸查詢 | 圖書1. | 江光榮(2001)。人性的迷失與復歸--羅傑斯的人本心理學。臺北市:貓頭鷹出版社。 延伸查詢 | 2. | Csikszentmihalyi, Mihaly、Csikszentmihalyi, Isabella Selega(1988)。Optimal Experience: Psychological Studies of Flow in Consciousness。Cambridge University Press。 | 3. | Godbey, Geoffrey(1994)。Leisure in your life: An exploration。Venture Publishing, Inc.。 | 4. | Sherif, M.、Cantril, H.(1947)。The psychology ego involvements, social attitudes and identifications。Wiley。 | 5. | Howard, John A.、Sheth, Jagdish N.(1969)。The Theory of Buyer Behavior。New York:Appleton-Century-Crofts。 | 6. | Clawson, M.(1963)。Land and Water for Recreation- Opportunities, Problems and Policies。Chicago:Rand McNally。 | 7. | Engel, J. F.、Blackwell, R. D.、Milliard, P. W.(1993)。Consumer Behavior。Orlando Florida:Dryden Press。 | 8. | Hahha, N.、Wozniak, R.(2001)。Consumer behavior。New York:Prentice-Hall。 | 9. | Kotler, Philip J.(1991)。Marketing Management: analysis, Planning, Implementation and Control。Prentice-Hall。 | 10. | Kotler, Philip(2003)。Marketing management。Prentice-Hall, Inc.。 | 11. | Csikszentmihalyi, Mihaly(1975)。Beyond Boredom and Anxiety: The Experience of Play in Work and Games。Jossey-Bass。 | 其他1. | Csikszentmihalyi, Mihaly(1992)。Flow: The Psychology of Optimal Experience. New York, NY:。 | 圖書論文1. | Oliver, R. L.(1979)。Alternative Conceptions of the Motivation Constructs in Expectancy Theory。Sales Management: New Developments from Behavioral and Decision Model Research。Cambridge, MA:Marketing Science Institute。 | 2. | Mannell, R. C.(1980)。Social psychological techniques and strategies for studying leisure experiences。Social psychological perspectives on leisure and recreation。Springfield, IL:Charles C. Thomas。 | 3. | Driver, B. L.、Bruns, D. H.(1999)。Concepts and uses of the benefits approach to leisure。Leisure studies: prospects for the twenty-first century。State College, Pennsylvania:Venture Publishing。 | 4. | Rogers, C. R.(1959)。A theory of therapy, personality, and interpersonal relationships as developed in the client-centered framework。Psychology: A study of a science: Vol. III. Formulations of the person in the social context。New York:McGraw-Hill。 | 5. | Massimini, Fausto、Carli, Massimo(1988)。The systematic assessment of flow in daily experience。Optimal experience: psychological studies of flow in consciousness。Cambridge University Press。 | |
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