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題名：運用Hotelling的空間競爭模型與區位選址觀點--探討臺南科技工業區租售策略之研究
書刊名：土地經濟年刊
作者：柯伯煦 引用關係
作者(外文)：Ko, Bo-shzu
出版日期：2012
卷期：23
頁次：頁1-35
主題關鍵詞：Hotelling模型；空間競爭；區位選址；工業區；策略；Hotelling model；Spatial competition；Location choice；Industrial park；Strategy
原始連結：連回原系統網址new window
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  • 被引用次數被引用次數:期刊(1) 博士論文(1) 專書(0) 專書論文(0)
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  • 共同引用共同引用:32
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政府主導開發及租售工業區，一直是我國落實產業政策與經濟發展的重要執行工具。然而，這個執行方式在台南地區的實踐並不十分成功。以致，政府因租售不佳而不斷補貼地價的策略，是否具有成效，需要進一步討論。本研究運用Hotelling模型的觀點，探討企業面對空間競爭與區位選址時，是否會影響其進駐政府編定工業區的決策。本研究認為，政府的租售策略確實會影響企業為了優先營運而進駐於工業區，但競爭對手的區位選擇及其顧客的區位偏好，則也會影響企業是否進駐工業區的決策。本研究以台南科技工業區為案例，運用六家企業樣本進行問卷訪談，基於深入探討企業家的決策模式而採取質性研究的方式。研究結果顯示，政府運用在台南科技工業區租售及挑選贏家的策略，過去以來忽略了台南地區企業面臨空間競爭環境的複雜性，例如生產上的高精密、客製化與交貨能力，而不僅是高科技特性。台南科技工業區雖可為企業優先營運提供良好生產環境，但是，企業改變區位選址的關鍵因素，乃在於新舊顧客的轉換與其企業是否擴大生產規模。一旦顧客要求企業改善生產環境與執行準時交貨，顧客的嚴格要求往往影響區外企業的營運決策，激勵企業組織演化及變異，發展新的營運規模來回應顧客需求，這個由顧客需求而延伸的產業聚集，使工業區成為企業變革的最適當區位。這些新的討論與Hotelling模型的觀點，對於補充台南科技工業區的租售策略具有重要的參考價值。
Traditionally, government-dominated developments, sales and lets of industrial park have been the backbone of industrial policy and economic development in Taiwan. This model, however, is rather unsuccessful in Tainan and thus needs further refinements. Therefore this paper adopts Hotelling's spatial competition model to analyze decisions of businesses to move into government-led industrial park (Tainan Technology Industrial Park, TTIP) in terms of ”spatial competition” and ”locations”. For knowing these crucial factors, this paper uses qualitative research by in-depth interviewing of six firms located in the TTIP. Results show that traditional methods of selling and letting industrial lands, which focus on subsidizing prices of sales lets of industrial lands have understated other key factors crucial to entrepreneurs' decisions on moving into government-led industrial park such as competitors' location and clients' preferences on location. Government-driven industrial park nonetheless does have an important role for firms to upgrade their business level. However, the pressure from competing for new clients and the requests from clients such as improving manufacturing environment and on-time delivery significantly is an important factor to drive companies into TTIP. Furthermore, this driving force indirectly shapes an industrial cluster and becomes a non-price competitive advantage for TTIP. These insights from Hotelling's model and findings in this paper might significantly improve efficiency of current sales and lets of industrial lands in the TTIP.
期刊論文
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2.Anderson, Gary(1994)。Industry Clustering for Economic Development。Economic Development Review，12(2)，26-32。  new window
3.Porter, M. E.(1991)。Towards a dynamic theory of strategy。Strategic Management Journal，12(2/3)，95-117。  new window
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5.沈明展、林淑雯、邊泰明(20051100)。臺灣地區工業園區公共服務價值評估之研究。臺灣土地研究，8(2)，49-71。new window  延伸查詢new window
6.邊泰明、麻匡復(20050600)。南港軟體園區產業群聚與制度厚實。地理學報，40，45-67。new window  延伸查詢new window
7.黃鴻(19970600)。Hotelling模型的回顧與展望。經濟論文叢刊，25(2)，113-124。new window  延伸查詢new window
8.Krugman, Paul R.(1991)。Target Zones and Exchange Rate Dynamics。Quarterly Journal of Economics，106(3)，669-682。  new window
9.Hotelling, Harold(1929)。Stability in Competition。The Economic Journal，39(153)，41-57。  new window
10.Kogut, Bruce(2000)。The Network as Knowledge: Generative Rules and the Emergence of Structure。Strategic Management Journal，21(3)，405-425。  new window
11.柯伯煦(2011)。從企業的「市場競爭」和「區位選址」思考工業區閒置的解決策略。土地問題研究季刊，10(4)，220-226。new window  延伸查詢new window
12.Chen, S. C. Y.(2010)。Dimensions of Taiwanese entrepreneurship: lessons from the world's top producer of touch fasteners。Global Business Review，11(3)，333-345。  new window
13.Chen, S. C. Y.(2011)。Common interest development and the changing roles of government and market in planning。Urban Stuies，48(16)，3599-3612。  new window
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會議論文
1.游振偉(2006)。『工業區土地出租政策』檢討與建議。台北市。  延伸查詢new window
研究報告
1.國立成功大學都市計劃學系(2003)。台南縣綜合發展計畫。  延伸查詢new window
學位論文
1.沈育民(2002)。工業區土地之特徵價格函數(碩士論文)。國立成功大學。  延伸查詢new window
2.Sturgeon, T. J,(1999)。Turn-Key Production Networks: Industry Organization, Economic Development, and The Globalization of Electronics Contract Manufacturing。  new window
圖書
1.賴孚權、姚仁德、余家銘、孫嘉宏(2011)。區域經濟學。台北市：翰蘆圖書出版有限公司。new window  延伸查詢new window
2.王則柯、葛菲(2009)。納許均衡：動態博弈的初步討論。上海：上海科學技術出版社。  延伸查詢new window
3.Dixit, A. K.(1996)。The marking of economic policy: a transaction-cost politics perspective。Massachusetts：Massachusetts Institute of Technology Press。  new window
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6.蕭瑞麟(2006)。不用數字的研究：鍛鍊深度思考力的質性研究。台北：台灣培生教育。  延伸查詢new window
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9.孫震(2001)。臺灣發展知識經濟之路。臺北：三民。new window  延伸查詢new window
10.Dixit, A.、Skeath, S.(1999)。Games of Strategy。New York：W. W. Norton。  new window
11.Marshall, Alfred(1920)。Principles of Economics: An Introductory Volume。Macmillan Press。  new window
12.Nelson, Richard R.、Winter, Sidney G.(1982)。An Evolutionary Theory of Economic Change。Cambridge, Massachusetts：The Belknap Press of Harvard University Press。  new window
13.Saxenian, Anna Lee(1994)。Regional Advantage: Culture and Competition in Silicon Valley and Route 128。Harvard Business School Press。  new window
14.Asheim, B. T.(2003)。Regional innovation policy for small-medium enterprises。Cheltenham：Edward Elgar。  new window
15.Chen, S. C. Y.(2010)。Industrial park's development and management in Taiwan: government policy versus market power。Taiwan's Economic Transformation in Evolutionary Perspective \\ Yu, Fu-Lai Tony (ed.)。New York。  new window
16.Dixit, A. K.、Nalebuff, B. J.(1996)。Thinking Strategically。New York：W. W. Norton。  new window
17.Hirshleifer, J.、Glazer, A.、Hirshleifer, D.(2005)。Price theory and applications decisions, market, and information。Cambridge：Cambridge University Press。  new window
18.Hodgson, G. M.(1999)。Evolution and institution: on evolutionary economics and the evolution of economics。Massachusetts：Edward Elgar。  new window
19.McCain, R. A.(2004)。Game theory: a non-technical introduction to the analysis of strategy。New York：Cengage Learning Inc.。  new window
20.McCarty, N.、Meirowitiz, A.(2007)。Political game theory: an introduction。New York：Cambridge University Press。  new window
21.Saxenian, A.(1985)。Silicon valley and route 128: regional prototypes or historic exceptions?。High Technology, Space and Society \\ Castells, M. (ed.)。Beverly Hills。  new window
22.Schumpeter, J.(1962)。Capitalism Socialism and Democracy。New York：Harper Torch-Books。  new window
23.Watson, J.(2010)。Strategy: an Introduction to Game Theory。New York。  new window
其他
1.薛承泰(2004)。老人照顧老人 將是臺灣現象，http://ntu.edu.tw/~psc_news9312/120701.htm， 20041207。  延伸查詢new window
2.謝美珍，古峻銘(2009)。廠商成長策略與技術發展軌跡：廣運機械工程股份有限公司，台北市。  延伸查詢new window
 
 
 
 
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