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題名:健康功效認證影響購買意願:道德情感評價之關聯中介效果
書刊名:中山管理評論
作者:謝致慧
作者(外文):Shieh, Chih-hui
出版日期:2022
卷期:30:3
頁次:頁469-513
主題關鍵詞:健康功效認證道德情感評價認證標章態度產品健康意識購買意願Health functions certificationMoral and affective evaluationAttitude towards certification labelsProduct healthfulnessPurchase intention
原始連結:連回原系統網址new window
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期刊論文
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