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題名:航空公司與旅行業間關係銷售行為之研究
書刊名:戶外遊憩研究
作者:曹勝雄 引用關係蘇明芳林若慧 引用關係
作者(外文):Tsaur, Sheng-hshiungSu, Ming-fangLin, Jo-hui
出版日期:2000
卷期:13:2
頁次:頁23-43
主題關鍵詞:關係銷售行為關係品質線性結構關係模式Relational selling behaviorRelationship qualityLISREL model
原始連結:連回原系統網址new window
相關次數:
  • 被引用次數被引用次數:期刊(6) 博士論文(2) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:5
  • 共同引用共同引用:5
  • 點閱點閱:144
期刊論文
1.Biong, H.(1993)。Satisfaction and Loyalty to Suppliers within the Grocery Trade。European Journal of Marketing,27(7),21-38。  new window
2.Medina-Muñoz, D.、García-Falcón, J. M.(2000)。Successful relationships between hotels and Agencies。Annals of Tourism Research,27(3),737-762。  new window
3.Sheth, J. N.、Sharma, A.(1997)。Supplier relationships。Industrial Marketing Management,26(2),91-100。  new window
4.Leuthesser, L.(1997)。Supplier Relational Behavior: An Empirical Assessment。Industrial Marketing Management,26(3),245-254。  new window
5.Lusch, Robert F.、Brown, James R.(1996)。Interdependency, Contracting, and Relational behavior in Marketing Channels。Journal of Marketing,60(4),19-38。  new window
6.Oliver, Christine(1990)。Determinants of interorganizational relationships integration and future directions。The Academy of Management Review,15(2),241-265。  new window
7.Crosby, Lawrence A.、Evans, Kenneth R.、Cowles, Deborah(1990)。Relationship Quality in Services Selling: An Interpersonal Influence Perspective。Journal of Marketing,54(3),68-81。  new window
8.Swan, J. E.、Trawick, I. F.、Silva, D. W.(1985)。How industrial salespeople gain customer trust。Industrial Marketing Management,14(3),203-211。  new window
9.Smith, J. Brock、Barclay, Donald W.(1997)。The effects of organizational differences and trust on the effectiveness of selling partner relationships。Journal of Marketing,61(1),3-21。  new window
10.Selnes, Fred(1993)。An Examination of the Effect of Product Performance on Brand Reputation, Satisfaction and Loyalty。European Journal of Marketing,27(9),19-35。  new window
11.Anderson, James C.、Narus, James A.(1990)。A model of distributor firm and manufacturer firm working partnerships。Journal of Marketing,54(1),42-58。  new window
12.Morgan, Robert M.、Hunt, Shelby D.(1994)。The commitment-trust theory of relationship marketing。Journal of Marketing,58(3),20-38。  new window
13.Daft, Richard L.、Lengel, Robert H.(1986)。Organizational Information Requirements, Media Richness and Structural Design。Management Science,32(5),554-571。  new window
14.Schroder, G. J.、Schijns, J. M. C.、Schuns, J. M. C.(1996)。Segment Selection by Relationship Strength。Journal of Direct Marketing,10(3),69-79。  new window
學位論文
1.林若慧(1998)。旅行業組織關係行為之研究(碩士論文)。中國文化大學。  延伸查詢new window
2.顧正懿(1995)。滿意度、顧客忠誠度關係之研究--以台灣地區汽車經銷商為例(碩士論文)。國立中正大學。  延伸查詢new window
圖書
1.Morrison, Alastair M.(1996)。Hospitality and travel marketing。Delmar Publishers。  new window
2.臺灣地區航空公司代表協會(2000)。國際航線班機時刻表。國際航線班機時刻表。臺北。  延伸查詢new window
3.江東銘(1999)。旅行業管理與經營。旅行業管理與經營。臺北。new window  延伸查詢new window
其他
1.(2000)。觀光統計年報,臺北。  延伸查詢new window
 
 
 
 
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