Objectives: This study tried to explore the satisfaction toward age-friendly health
care policies executed by public health centers and their impact on loyalty among older
persons.
Methods: This study was designed to collect data using convenient sampling methods.
The research subjects were senior citizens aged 65 years old and above in a public health
center in Kinmen County. The questionnaire distribution period was from February 22
to March 31, 2021. 250 questionnaires were distributed, of which 245 were returned
valid. The satisfaction scale consisted of 5 dimensions, and the loyalty scale included two
dimensions of the loyalty toward health care and the loyalty toward health promotion
activity. Descriptive analysis, bivariate analysis and multiple regression analysis were
carried out on the questionnaires.
Results: Among the satisfaction of the age-friendly healthcare policy dimensions,
community service and referral dimension had the highest score (mean = 4.66) and
management policy dimension had the lowest score (mean = 4.55). The results of multiple
regression analysis showed that the five dimensions of age-friendly health care policy
satisfaction had significant positive effects on the loyalty toward health care and the
loyalty toward health promotion activity (p < 0.05).
Conclusions: Amid the trend of population aging, public health centers should
strengthen the elderly’s satisfaction with the implementation of age-friendly health care
policies to increase the willingness of older persons to continue to use medical care
services and participate in health promotion activities.