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題名:消費者對公營遊樂區委外經營之合理價格知覺研究
書刊名:觀光旅遊研究學刊
作者:吳宗瓊 引用關係翁婉茹
作者(外文):Wu, Zong-cyongWong, Wan-ru
出版日期:2007
卷期:2
頁次:頁117-130
主題關鍵詞:合理價格知覺購買意願信譽相對利潤Perceived price fairnessPurchase willingnessCorporate reputationRelative profit
原始連結:連回原系統網址new window
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  • 被引用次數被引用次數:期刊(0) 博士論文(0) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:0
  • 共同引用共同引用:0
  • 點閱點閱:34
期刊論文
1.許高銓(19940400)。公營遊憩區收費價格訂定之探討。人與地,124,22-26。  延伸查詢new window
2.Bougie, R.、Zeelenberg, M.、Pieters, R.(2003)。Angry Customers Don’ t Come Back, They Get Back: The Experience and Implications of Anger and Dissatisfaction in Services。Journal of the Academy of Marketing Science,31,377-393。  new window
3.Boyd, E. D.、Bhat, S.(1998)。The Role of Dual Entitlement and Equity Theories in Consumers for Fair Price Judgments: An Investigation within a Business-business Service Setting。Journal of Professional Services Marketing,17(1),1-13。  new window
4.Dickson, P. R.、Kalapurakal, R.(1994)。The Use and Perceived Fairness of Price-setting Rules in the Bulk Electricity Market。Journal of Economic Psychology,15(3),427-448。  new window
5.Fombrun, C.、Van Riel, C.(1997)。The Reputational Landscape。Corporate Reputation Review,1,6-13。  new window
6.Grover, R.(1994)。$10 for Water! What's the Catch?。Business Week,1994(Feb.),6。  new window
7.Kahneman, D.、Thaler, R.、Knetsch, J. L.(1986)。Fairness as a Constraint on Profit Seeking: Entitlements in the Market。American Economic Review,76(4),728-741。  new window
8.Kamen, J.、Toman, R. J.(1970)。Psychophysics of Price。Journal of Marketing Research,7(1),27-35。  new window
9.Kimes, S. E.、Wirtz, J.(2002)。Perceived Fairness of Demand-based Pricing for Restaurants。Cornell Hotel and Restaurant Administration Quarterly,43(1),31-37。  new window
10.Klein, B.、Leffler K. B.(1981)。The Role of Market Forces in Assuring Contractual Performance。Journal of Political Economy,189,615-641。  new window
11.Xia, L.、Cox. J. L.、Monroe, K. B.(2004)。The Price Is Unfair! A Conceptual Framework of Price Fairness Perceptions。Journal of Marketing,2004(Oct.),1-15。  new window
12.Kalapurakal, R.、Dickson, P. R.、Urbany, J. E.(1991)。Perceived price fairness and dual entitlement。Advances in Consumer Research,18(1),788-793。  new window
13.Rogerson, W. P.(1983)。Reputation and Product Quality。The Bell Journal of Economics,14(2),508-516。  new window
14.Yoon, Eunsang、Guffey, Hugh J.、Kijewski, Valerie(1993)。The effects of information and company reputation on intentions to buy a business service。Journal of Business Research,27(3),215-228。  new window
15.Thomas, D. R. E.(1978)。Strategy is Different in Service Business。Harvard Business Review,56(4),158-165。  new window
16.Oliver, Richard L.、Swan, John E.(1989)。Consumer Perceptions of Interpersonal Equity and Satisfaction in Transactions: A Field Survey Approach。Journal of Marketing,53(2),21-35。  new window
17.Zeelenberg, Marcel、Pieters, Rik(2004)。Beyond Valence in Customer Dissatisfaction: A Review and New Findings on Behavioral Responses to Regret and Disappointment in Failed Services。Journal of Business Research,57(4),445-455。  new window
18.Keaveney, Susan M.(1995)。Customer Switching Behavior in Service Industries: An Exploratory Study。Journal of Marketing,59(2),71-82。  new window
19.Thaler, Richard H.(1985)。Mental Accounting and Consumer Choice。Marketing Science,4(3),199-214。  new window
20.Campbell, Margaret C.(1999)。Perceptions of Price Unfairness: Antecedents and Consequences。Journal of Marketing Research,36(2),187-199。  new window
21.Kahneman, Daniel、Knetsch, Jack L.、Thaler, Richard H.(1986)。Fairness and the assumptions of economics。The Journal of Business,59(4),285-300。  new window
22.Huppertz, John W.、Arenson, Sidney J.、Evans, Richard H.(1978)。An Application of Equity Theory to Buyer-Seller Exchange Situations。Journal of Marketing Research,15(2),250-260。  new window
23.Akerlof, George A.(1980)。A Theory of Social Custom, of Which Unemployment May Be One Consequence。Quarterly Journal of Economics,94,749-775。  new window
24.Shrum, W.、Wuthnow, Robert(1988)。Reputational Status of Organizations in Technical Systems。The American Journal of Sociology,93(4),882-912。  new window
學位論文
1.高蓓華(1990)。公民營事業生產效率之評估--以台北市公車系統為例(碩士論文)。國立清華大學。  延伸查詢new window
2.廖秀娟(1999)。公營遊憩區定價之研究(碩士論文)。中國文化大學。  延伸查詢new window
圖書
1.Walters, G. C.、Paul, G. W.(1970)。Consumer Behavior: An Integrated Frame Work。Rechard D. Irwin, Inc.。  new window
2.Etzioni, Amitai(1988)。The Moral Dimension: Toward a New Economics。New York:London:Free Press:Collier Macmillan。  new window
3.Weiner, B.(1986)。An Attribution Theory of Motivation and Emotion。New York:Springer-Verlag。  new window
其他
1.行政院公共公程委會(2005)。工程會期中報告書,http://www.pcc.gov.tw/。  延伸查詢new window
2.Goldman, A(19940130)。Activists Visit Four Suspected Price Gougers。  new window
 
 
 
 
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