臺灣人文及社會科學引文索引資料庫系統

:::

詳目顯示

回上一頁
第 1 筆 / 總合 1 筆   第一頁 上一頁 下一頁 最後一頁
/1頁
題名：影音分享網站使用者意圖之研究
書刊名：資訊管理學報
作者：李有仁 引用關係／張書勳／林俊成
作者(外文)：Li, Eldon Y.／Chang, Shu-hsun／Lin, Chun-cheng
出版日期：2011
卷期：18:1
頁次：頁53-75
主題關鍵詞：影音分享；科技接受模式；使用者滿意度；使用意圖；Video sharing；Technology acceptance model；User satisfaction；User intention
原始連結：連回原系統網址new window
相關次數：
  • 被引用次數被引用次數:期刊(6) 博士論文(1) 專書(0) 專書論文(0)
  • 排除自我引用排除自我引用:6
  • 共同引用共同引用:0
  • 點閱點閱:49
網路科技不斷進步，在Web2.0的環境下，新與的商業模式陸續推出，線上影音分享網站為一項重要的應用，瞭解使用者瀏覽網站的影響因素是非常重要的。本研究採用Wixom與Todd(2005)之使用者滿意度與科技接受整合模式，並嘗試加入網站社群影響因素，提出較完整之架構，藉以瞭解網站使用者之使用意圖。研究結果顯示，不論是對網站易用性或有用性而言，社群滿意度、內容滿意度以及系統滿意度皆具有正向的影響。社群滿意度之影響效果高於內容滿意度與內容滿意度高於系統滿意度。此結果顯示出社群網站之重要特性，即網站使用者對於整體社群滿意度最為關注，而欲達成社群滿意度之前，仍須具備穩定的系統運作以及令使用者滿意之互動內容。此研究架構可為科技使用之行為意圖研究帶來較完整的見解，更可提供影音分享網站業者於網站建立時之參考，以便將有限資源投注在重要的變數上，進而達到最大效益。
As the advance of Internet technology continues new business models are emerging in the market in the Web2.0. Online video sharing website is the hottest application nowadays. And it is important to comprehend the key factors influencing user's behavior on video sharing websites. We propose a conceptual model which is based on the integrated model of user satisfaction and technology acceptance developed by Wixom and Todd (2005). Further, we added the potential factors about community which influencing user's behavior on video sharing websites to understand the user's behavior intention toward using the website. The results indicate that community satisfaction, content satisfaction, and system satisfaction all have significant positive impact on perceived usefulness and ease of use and that community satisfaction has much higher impact than the other two types of satisfaction. This finding reveals an important attribute of video sharing website, namely, the users of the website care most about the entire website community, and reliable system operations and useful interactive contents are two antecedents of community satisfaction. For designers who want to set up a video sharing website, this research provides them more comprehensive information on how to invest the limited resource on the critical variables in order to maximize the service value.
期刊論文
1.Lakhani, Karim R.、von Hippel, Eric、Bell, M.(2003)。How open source software works: 'Free' user-to-user assistance。Research Policy，32(6)，923-943。  new window
2.Oliver, P. E.、Marwell, G.(2001)。Whatever Happened to Critical Mass Theory? A Retrospective and Assessment。Sociological Theory，19(3)，292-311。  new window
3.Lee, Yang W.、Strong, Diane M.、Kahn, Beverly K.、Wang, Richard Y.(2002)。AIMQ: A methodology for information quality assessment。Information & Management，40(2)，133-146。  new window
4.Wixom,H. B.、Todd, A. P.(2005)。A Theoretical Integration of Satisfaction and Technology Acceptance。Information System Research，16(1)，85-102。  new window
5.Rogers, E. M.、Allbritton, M. M.(1995)。Interactive Communication Technologies in Business Organizations。Journal of Business Communication，32(2)，175-195。  new window
6.Moon, J. W.、Kim, Y. G.(2001)。Extending the TAM for World-Wide-Web Context。Information and Management，38(4)，217-230。  new window
7.Constant, D.、Sproull, L.、Kiesler, S.(1996)。The Kindness of Strangers: The The Influence of Individual and Group Motivation on Individual's Knowledge Usefulness of Electronic Weak Ties for Technical Advice。Organization Science，7(2)，119-135。  new window
8.Hsieh, A. T.、Chang, W. T.(2004)。The effect of consumer participation on price sensitivity。The Journal of Consumer Affairs，38(2)，282-296。  new window
9.Igbaria, M.、Tan, M.(1997)。The Consequences of Information Technology Acceptance on Subsequent Individual Performance。Information and Management，32(3)，113-121。  new window
10.Venkatesh, Viswanath、Bala, Hillol(2008)。Technology acceptance model 3 and a research agenda on interventions。Decision Sciences，39(2)，273-315。  new window
11.Benbasat, I.、Barki, H.(2007)。Quo Vadis, TAM?。Journal of the Association for Information Systems，8(4)，212-218。  new window
12.Tan, M.、Teo, T.(2000)。Factors Influencing the Adoption of Internet Banking。Journal of the Association for Information Systems，1(5)，1-42。  new window
13.Schifter, D. E.、Ajzen, I.(1985)。Intention, perceived control, and weight loss: An application of the theory of planned behavior。Journal of Personality and Social Psychology，49(3)，843-851。  new window
14.Taylor, S.、Todd, P. A.(1995)。Assessing IT usage: The role of prior experience。Management Information Systems Quarterly，19(4)，561-570。  new window
15.Ajzen, Icek(1991)。The Theory of Planned Behavior。Organizational Behavior and Human Decision Processes，50(2)，179-211。  new window
16.Liu, Chang、Arnett, Kirk P.(2000)。Exploring the factors associated with Web site success in the context of electronic commerce。Information & Management，38(1)，23-33。  new window
17.Ahn, Tony、Ryu, Seewon、Han, Ingoo(2007)。The Impact of Web Quality and Playfulness on User Acceptance of Online Retailing。Information & Management，44(3)，263-275。  new window
18.Rai, Arun、Lang, Sandra S.、Welker, Robert B.(2002)。Assessing the Validity of IS Success Models: An Empirical Test and Theoretical Analysis。Information Systems Research，13(1)，50-69。  new window
19.Chin, Wynne W.、Marcolin, Barbara L.、Newsted, Peter R.(2003)。A partial least squares latent variable modeling approach for measuring interaction effects: Results from a Monte Carlo simulation study and an electronic-mail emotion/adoption study。Information Systems Research，14(2)，189-217。  new window
20.DeLone, William H.、McLean, Ephraim R.(1992)。Information Systems Success: The Quest for the Dependent Variable。Information Systems Research，3(1)，60-95。  new window
21.Anderson, James C.、Gerbing, David W.(1988)。Structural Equation Modeling in Practice: A Review and Recommended Two-Step Approach。Psychological Bulletin，103(3)，411-423。  new window
22.Fornell, Claes、Bookstein, Fred L.(1982)。Two Structural Equation Models: LISREL and PLS Applied to Consumer Exit-voice Theory。Journal of Marketing Research，19(4)，440-452。  new window
23.Goodhue, Dale L.、Thompson, Ronald L.(1995)。Task-Technology Fit and Individual Performance。MIS Quarterly，19(2)，213-236。  new window
24.Fornell, Claes、Larcker, David F.(1981)。Evaluating Structural Equation Models with Unobservable Variables and Measurement Error。Journal of Marketing Research，18(1)，39-50。  new window
25.DeLone, William H.、McLean, Ephraim R.(2003)。The DeLone and McLean Model of Information Systems Success: A Ten-Year Update。Journal of Management Information Systems，19(4)，9-30。  new window
26.Bandura, Albert(1982)。Self-Efficacy Mechanism in Human Agency。American Psychologist，37(2)，122-147。  new window
27.Davis, Fred D.、Bagozzi, Richard P.、Warshaw, Paul R.(1989)。User acceptance of computer technology: A comparison of two theoretical models。Management Science，35(8)，982-1003。  new window
28.Davis, Fred D.(1989)。Perceived Usefulness, Perceived Ease of Use, & User Acceptance of Information Technology。MIS Quarterly，13(3)，319-340。  new window
29.Galegher, J.、Sproull, L.、Kiesler, S.(1998)。Legitimacy, authority, and community in electronic support groups。Written Communication，15(4)，493-530。  new window
會議論文
1.Seddon, P.、Kiew, M.(1994)。A Partial Test and Development of the DeLone and McLean Model of IS Success. JI DeGross, SL Huff and MC Munro。0。99-110。  new window
學位論文
1.林致立(2001)。虛擬社群的商業性應用 ：本質、分類、與關鍵議題(碩士論文)。東吳大學。  延伸查詢new window
2.高妮霠(2007)。Web2.0應用服務之使用與滿足研究--以線上影音分享網站為例(碩士論文)。國立臺灣科技大學。  延伸查詢new window
3.陳宜芳(2007)。Web2.0影音平台體驗特性對使用意圖影響之研究(碩士論文)。中原大學。  延伸查詢new window
圖書
1.Musser, J.、O'Reilly, T.、The O'Reilly Radar Team(2006)。Web 2.0 principles and best practices。New York, NY：O'Reilly Media Inc.。  new window
2.Ajzen, I.、Fishbein, M.(1980)。Understanding Attitudes and Predicting Social Behavior。Englewood Cliffs, New Jersey：Prentice-Hall。  new window
3.資策會(2006)。web2.0創新應用案例集: 科計畫服務新趨勢。  延伸查詢new window
4.Nunnally, J. C.(2001)。Psychometric Theory。New York。  new window
其他
1.O'Reilly, Tim(2005)。What is Web 2.0: Design Patterns and Business Models for the next generation of software，http://www.oreilly.com/pub/a/web2/archive/what-is-web-20.html。  new window
2.資訊工業策進會(2008)。2008台灣網友線上影音娛樂行為初探，http://www.find.org.tw/find/home.aspx。  延伸查詢new window
3.Graham, P.(2005)。I first heard the phrase “Web 2.0' in the name of the Web 2.0 conference in 2004。  new window
4.InStat “Online Video Market to Grow Tenfold in Five Years，http://www.marketingvox.com/online_video_market_to_grow_tenfold_in_five_years-022334。  new window
5.comScore(2009)。YouTube Surpasses 100 Million U.S. Viewers for the First Time。  new window
圖書論文
1.Reid, Elizabeth(1995)。Virtual worlds: Culture and imagination。CyberSociety: Computer-Mediated Communication and Community。Sage。  new window
 
 
 
 
第一頁 上一頁 下一頁 最後一頁 top
:::
無相關書籍
 
無相關著作
 
QR Code
QRCODE

臺灣人文及社會科學引文索引資料庫

目前上線人數：555（臺灣：550，外國：5） ／ 本年度總使用人次：1348743 ／ 訪客人次（自102年09月）：67141873
國家圖書館著作權聲明 Copyright © 2013 All rights reserved.
本館地址: 100201臺北市中山南路20號． 本館地圖及交通資訊．
總機：(02)23619132．最佳瀏覽解析度為1024x768以上