Under the E-commerce, communication between brokers and customers depend not simply on oral conversations, but rather, on various types of nondialogue modes in which different customer behaviors may involve. By analyzing the suitability principle as well as its operation in the U.S. stock market, this article outlines the legal elements of the suitability obligation and the variable extent of its application case by case. In terms of the resolution of disputes, the performance of brokers' suitability obligation should be observed in two main aspects: 1.whether the broker perform professional to customers as to his recommendation of financial products or services; 2.whether the broker realizes the customer's investment purpose, financial status, risk-taking capability etc., on a reasonable basis. In order to have the scope of the suitability obligation properly limited and specified, the recommendation, among others, shall be further examined by considering what the way the customer information is utilized by brokers and how the customer's response is respected. Finally, this article will evaluate the suitability obligation in Taiwan stock market on both of its application and response to the relevant dispute-resolution scheme.